Groundwork

Beauty and personal care · Metro area · Oklahoma

Barbershops in the Tulsa, OK metro area

How the Tulsa, OK metro area compares with other metro areas and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #266 of 387 scored metro areas
#2 of 4 scored metro areas based in Oklahoma

Listings
207
31 chain locations (15%)
Official establishments
27
Businesses with payroll, 2023
Household spending a year
$355.1M
On personal care products and services · $874 a household
Spending per listing
$1.7M
9% below the U.S.
Listings per 10k households
5.1
4% below the U.S.
Population, 2025
1,069,273
+5.1% since 2020

See the barbershops around any address in the Tulsa metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Tulsa metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 207 barbershops in the Tulsa metro area. Of those, 31 are chain locations, or 15%, against 12% across the U.S. That is 5.1 per 10,000 households, 4% below the U.S. rate of 5.3.

Households in the Tulsa metro area spend about $355.1M a year on personal care products and services, or $874 per household, 13% below the U.S. average. Spread across 207 barbershops, that is $1.7M per shop, 9% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

In 2023, official counts showed 27 businesses with payroll in the Tulsa metro area classed as barber shops. That is one for every 15,054 households, against one for every 16,589 across the U.S. Official counts also show 273 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $573K have gone to businesses classed as barber shops in the Tulsa metro area.

Population estimates show the Tulsa metro area grew 5.1% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for barbershops in the Tulsa metro area is 42 (lower middle), #266 of 387 scored metro areas and #2 of 4 scored metro areas based in Oklahoma.

How the Tulsa metro area compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Tulsa, OK metro area compared with Oklahoma and the U.S.
MeasureTulsa metro areaOklahomaU.S.
Listings per 10k households5.14.85.3
Spending per listing$1.7M$1.8M$1.9M
Households per official establishment15,05426,04016,589
Official establishment growth, 2019–2023n/a+46.3%+28.5%
Population growth, 2020–2025+5.1%+4.0%+3.1%
Spending per household on personal care products and services$874$841$1,005
Median household income$69,359$65,039$80,734
Groundwork market score4243

Official counts and lending

Businesses

Official establishments, 2019 to 2023
27
Employees, 2023
144
Annual payroll, 2023
$4.2M
One-person businesses, 2023
273Businesses with no payroll
Map listings, September 2026
20731 chain locations
Listings at the U.S. rate for this spending
188The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$573K

SBA-backed loans to businesses classed as barber shops in the Tulsa metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Tulsa metro area

Population, 2025 estimate
1,069,273+5.1% since 2020
Households
406,447
Median age
38.1
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
6,270 sq. mi.
People per square mile
165
Median household income
$69,359+24.4% vs. 2015–2019, before inflation
Average household income
$95,898
Median home value
$221,700
Jobs located here
463,622
Daytime population
1,045,426Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Tulsa metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Tulsa metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Barbershops across Oklahoma

Every Oklahoma market ranked →

The highest-scoring metro areas in Oklahoma for barbershops, numbered among those based in Oklahoma (a market based in another state is listed without a number), with the Tulsa metro area marked.

Top metro areas in Oklahoma

Metro areas in Oklahoma ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Oklahoma City, OK542885.0$1.8M+5.8%#163 of 387
2Tulsa, OK422075.1$1.7M+5.1%#266 of 387
Fort Smith, AR-OK29495.4$1.5M+3.1%#336 of 387
3Enid, OK21125.0$1.6M−1.5%#365 of 387
4Lawton, OK10367.7$1M+0.7%#383 of 387

Other business types in the Tulsa metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Tulsa, OK metro area?

The Tulsa metro area has 207 barbershops on map listings as of September 2026. 31 of them (15%) are chain locations. The listings count barbershops. Official counts show 27 businesses with payroll classed as barber shops in 2023. Another 273 one-person businesses have no payroll, by official counts.

How much do households in the Tulsa, OK metro area spend on personal care products and services?

About $355.1M a year, or $874 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 207 barbershops on map listings, it comes to $1.7M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 406,447 households in the Tulsa metro area and national spending patterns by income.

How does the Tulsa, OK metro area compare with the U.S. for barbershops?

The Tulsa metro area has 5.1 barbershops per 10,000 households, 4% below the U.S. rate of 5.3. Spending per shop is $1.7M, 9% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Tulsa metro area would have about 188, against 207 on map listings. There is one business with payroll in the industry for every 15,054 households, against one for every 16,589 across the U.S.

How fast is the Tulsa, OK metro area growing?

Population estimates put the Tulsa metro area at 1,069,273 people in 2025, up 5.1% since 2020, faster than the U.S. (+3.1%). It has 406,447 households. Median household income in the Tulsa metro area is $69,359, 14% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Tulsa metro area scores 42 for barbershops (lower middle), #266 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Tulsa metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Tulsa metro area

Screening a site or an acquisition in the Tulsa metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Tulsa metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.