Beauty and personal care · County · New Mexico
Barbershops in Curry County, NM
The barbershops in Curry County, NM, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 11 out of 100: Low
Ranked #1,303 of 1,356 scored counties
#15 of 15 scored counties in New Mexico
- Listings
- 18
- 3 chain locations (17%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $15.6M
- On personal care products and services · $840 a household
- Spending per listing
- $868K
- 54% below the U.S.
- Listings per 10k households
- 9.7
- 83% above the U.S.
- Population, 2025
- 46,655
- −3.5% since 2020
See the barbershops around any address in Curry County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Curry County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Curry County scores 11 (low) on the Groundwork market score for barbershops, ranking #1,303 of 1,356 scored counties and #15 of 15 scored counties in New Mexico. That puts it in the bottom quarter of counties.
Households in Curry County spend about $15.6M a year on personal care products and services, or $840 per household, 16% below the U.S. average. Spread across 18 barbershops, that is $868K per shop, 54% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.
Curry County has 18 barbershops on map listings as of September 2026. 3 of them (17%) are chain locations, against 12% across the U.S. That comes to 9.7 for every 10,000 households, 83% above the U.S. rate of 5.3.
Official counts don’t publish a figure for barber shops in Curry County, since they leave out counts under 3. Population estimates show Curry County declined 3.5% from 2020 to 2025, against +3.1% for the U.S.
How Curry County compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Curry County | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 9.7 | 5.1 | 5.3 |
| Spending per listing | $868K | $1.8M | $1.9M |
| Households per official establishment | n/a | 25,376 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | n/a | +28.5% |
| Population growth, 2020–2025 | −3.5% | +0.3% | +3.1% |
| Spending per household on personal care products and services | $840 | $913 | $1,005 |
| Median household income | $57,309 | $64,059 | $80,734 |
| Groundwork market score | 11 | 36 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 12Businesses with no payroll
- Map listings, September 2026
- 183 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in Curry County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Curry County
- Population, 2025 estimate
- 46,655−3.5% since 2020
- Households
- 18,595
- Median age
- 33.5
- Homes lived in by their owners
- 63%
- Vehicles per household
- 1.9
- Land area
- 1,406 sq. mi.
- People per square mile
- 34
- Median household income
- $57,309+27.1% vs. 2015–2019, before inflation
- Average household income
- $74,913
- Median home value
- $171,200
- Jobs located here
- 17,571
- Daytime population
- 46,183Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Curry County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Curry County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across New Mexico
Every New Mexico market ranked →The highest-scoring counties in New Mexico for barbershops, numbered among those based in New Mexico, with Curry County marked.
Top counties in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Santa Fe County, NM | 77 | 20 | 2.8 | $3.6M | +1.2% | #101 of 1,356 |
| 2Eddy County, NM | 68 | 7 | 3.0 | $3.3M | +0.3% | #275 of 1,356 |
| 3Sandoval County, NM | 65 | 24 | 4.2 | $2.5M | +6.9% | #334 of 1,356 |
| 4Otero County, NM | 52 | 10 | 4.1 | $2.1M | +3.7% | #649 of 1,356 |
| 5Doña Ana County, NM | 52 | 48 | 5.7 | $1.5M | +4.1% | #660 of 1,356 |
| 6Valencia County, NM | 48 | 15 | 5.4 | $1.6M | +7.2% | #755 of 1,356 |
| 7Bernalillo County, NM | 45 | 173 | 6.1 | $1.6M | −1.4% | #835 of 1,356 |
| 8Rio Arriba County, NM | 43 | 6 | 3.8 | $2.3M | −1.0% | #873 of 1,356 |
| 9San Juan County, NM | 36 | 19 | 4.6 | $1.9M | −0.9% | #995 of 1,356 |
| 10Lea County, NM | 33 | 17 | 6.9 | $1.4M | +0.2% | #1,055 of 1,356 |
| 15Curry County, NM | 11 | 18 | 9.7 | $868K | −3.5% | #1,303 of 1,356 |
Other business types in Curry County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas32
- Hair salons56
- Barbershops11
- Nail salons28
- Spas and skin care21
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Curry County, NM?
Map listings as of September 2026 show 18 barbershops in Curry County. 3 of them (17%) are chain locations. The listings count barbershops. No official count is published for barber shops in Curry County: counts under 3 are left out. Official counts also show 12 one-person businesses without payroll.
How much do households in Curry County, NM spend on personal care products and services?
About $15.6M a year, or $840 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 18 barbershops on map listings, it comes to $868K per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 18,595 households in Curry County and national spending patterns by income.
How does Curry County, NM compare with the U.S. for barbershops?
Curry County has 9.7 barbershops per 10,000 households, 83% above the U.S. rate of 5.3. Spending per shop is $868K, 54% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Curry County would have about 8, against 18 on map listings.
How fast is Curry County, NM growing?
Population estimates put Curry County at 46,655 people in 2025, down 3.5% since 2020, against +3.1% for the U.S. It has 18,595 households. The median household income in Curry County is $57,309 a year, 29% below the U.S. median of $80,734. That rose 27.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Curry County scores 11 for barbershops (low), #1,303 of 1,356 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Curry County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Curry County
Screening a site or an acquisition in Curry County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Curry County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.