Beauty and personal care · Small-town market · Mississippi
Barbershops in the Tupelo, MS area
The barbershops in the Tupelo, MS area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 25 out of 100: Lower middle
Ranked #327 of 377 scored small-town markets
#6 of 16 scored small-town markets based in Mississippi
- Listings
- 46
- 4 chain locations (9%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $42M
- On personal care products and services · $811 a household
- Spending per listing
- $914K
- 52% below the U.S.
- Listings per 10k households
- 8.9
- 68% above the U.S.
- Population, 2025
- 133,167
- +0.8% since 2020
See the barbershops around any address in the Tupelo area
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Tupelo area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for barbershops in the Tupelo area is 25 (lower middle), #327 of 377 scored small-town markets and #6 of 16 scored small-town markets based in Mississippi. That puts it in the bottom quarter of small-town markets.
As of September 2026, map listings count 46 barbershops in the Tupelo area. Chain locations make up 9% of them, against 12% across the U.S. That is 8.9 per 10,000 households, 68% above the U.S. rate of 5.3.
Household spending on personal care products and services in the Tupelo area comes to about $42M a year: $811 per household, 19% below the U.S. average. That is about $914K of household spending for each shop on map listings, 52% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.
There is no official count of businesses with payroll classed as barber shops in the Tupelo area: counts under 3 aren’t published. Population estimates put the population change in the Tupelo area from 2020 to 2025 at +0.8%, slower than the U.S. (+3.1%).
How the Tupelo area compares
The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Tupelo area | Mississippi | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.9 | 5.9 | 5.3 |
| Spending per listing | $914K | $1.3M | $1.9M |
| Households per official establishment | n/a | 40,908 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | n/a | +28.5% |
| Population growth, 2020–2025 | +0.8% | −0.1% | +3.1% |
| Spending per household on personal care products and services | $811 | $788 | $1,005 |
| Median household income | $63,170 | $56,447 | $80,734 |
| Groundwork market score | 25 | 27 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 77Businesses with no payroll
- Map listings, September 2026
- 464 chain locations
- Listings at the U.S. rate for this spending
- 22The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in the Tupelo area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Tupelo area
- Population, 2025 estimate
- 133,167+0.8% since 2020
- Households
- 51,805
- Median age
- 38.4
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.9
- Land area
- 1,398 sq. mi.
- People per square mile
- 95
- Median household income
- $63,170
- Average household income
- $84,752
- Median home value
- $170,600
- Jobs located here
- 68,715
- Daytime population
- 143,876Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Tupelo area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of the Tupelo area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Mississippi
Every Mississippi market ranked →The highest-scoring small-town markets in Mississippi for barbershops, numbered among those based in Mississippi, with the Tupelo area marked.
Top small-town markets in Mississippi
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Oxford, MS | 58 | 10 | 4.2 | $2M | +5.3% | #147 of 377 |
| 2Picayune, MS | 34 | 16 | 7.3 | $1.1M | +5.6% | #289 of 377 |
| 3Natchez, MS-LA | 33 | 7 | 3.4 | $2.1M | −0.9% | #292 of 377 |
| 4Brookhaven, MS | 33 | 6 | 4.6 | $1.7M | +0.5% | #294 of 377 |
| 5Starkville, MS | 27 | 14 | 5.4 | $1.4M | +0.8% | #320 of 377 |
| 6Tupelo, MS | 25 | 46 | 8.9 | $914K | +0.8% | #327 of 377 |
| 7Vicksburg, MS | 24 | 9 | 5.4 | $1.5M | −6.3% | #329 of 377 |
| 8Corinth, MS | 19 | 8 | 5.5 | $1.3M | −0.5% | #340 of 377 |
| 9Meridian, MS | 18 | 17 | 4.9 | $1.5M | −3.2% | #343 of 377 |
| 10Grenada, MS | 17 | 6 | 4.8 | $1.5M | −3.6% | #344 of 377 |
Other business types in the Tupelo area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas27
- Hair salons32
- Barbershops25
- Nail salons44
- Spas and skin care43
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in the Tupelo, MS area?
The Tupelo area has 46 barbershops on map listings as of September 2026. 4 of them (9%) are chain locations. The listings count barbershops. No official count is published for barber shops in the Tupelo area: counts under 3 are left out. Official counts also show 77 one-person businesses without payroll.
How much do households in the Tupelo, MS area spend on personal care products and services?
About $42M a year, or $811 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 46 barbershops on map listings, it comes to $914K per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 51,805 households in the Tupelo area and national spending patterns by income.
How does the Tupelo, MS area compare with the U.S. for barbershops?
The Tupelo area has 8.9 barbershops per 10,000 households, 68% above the U.S. rate of 5.3. Spending per shop is $914K, 52% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Tupelo area would have about 22, against 46 on map listings.
How fast is the Tupelo, MS area growing?
Population estimates put the Tupelo area at 133,167 people in 2025, up 0.8% since 2020, slower than the U.S. (+3.1%). It has 51,805 households. Median household income in the Tupelo area is $63,170, 22% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Tupelo area scores 25 for barbershops (lower middle), #327 of 377 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Tupelo area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in the Tupelo area
Screening a site or an acquisition in the Tupelo area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Tupelo area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.