Groundwork

Beauty and personal care · Metro area · Minnesota

Barbershops in the Duluth, MN-WI metro area

Competitor counts, household spending and official business counts for barbershops in the Duluth, MN-WI metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 68 out of 100: Upper middle

Ranked #62 of 387 scored metro areas
#4 of 5 scored metro areas based in Minnesota

Listings
17
6 chain locations (35%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$115.7M
On personal care products and services · $961 a household
Spending per listing
$6.8M
3.6 times the U.S.
Listings per 10k households
1.4
74% below the U.S.
Population, 2025
281,219
+0.2% since 2020

See the barbershops around any address in the Duluth metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Duluth metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Duluth metro area spend about $115.7M a year on personal care products and services, or $961 per household, 4% below the U.S. average. That is about $6.8M of household spending for each shop on map listings, 3.6 times the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

There are 17 barbershops on map listings in the Duluth metro area as of September 2026. Chain locations make up 35% of them, against 12% across the U.S. That is 1.4 per 10,000 households, 74% below the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in the Duluth metro area, since they leave out counts under 3. Official counts list 17 one-person businesses without payroll.

Population estimates put the population change in the Duluth metro area from 2020 to 2025 at +0.2%, slower than the U.S. (+3.1%). For barbershops, the Duluth metro area has a Groundwork market score of 68 (upper middle): #62 of 387 scored metro areas and #4 of 5 scored metro areas based in Minnesota. That puts it in the top quarter of metro areas.

How the Duluth metro area compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Duluth, MN-WI metro area compared with Minnesota and the U.S.
MeasureDuluth metro areaMinnesotaU.S.
Listings per 10k households1.42.85.3
Spending per listing$6.8M$4M$1.9M
Households per official establishmentn/a26,22716,589
Official establishment growth, 2019–2023n/a+69.2%+28.5%
Population growth, 2020–2025+0.2%+2.1%+3.1%
Spending per household on personal care products and services$961$1,091$1,005
Median household income$71,769$89,062$80,734
Groundwork market score6877

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
17Businesses with no payroll
Map listings, September 2026
176 chain locations
Listings at the U.S. rate for this spending
61The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Duluth metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Duluth metro area

Population, 2025 estimate
281,219+0.2% since 2020
Households
120,365
Median age
42.5
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
8,414 sq. mi.
People per square mile
33
Median household income
$71,769
Average household income
$93,302
Median home value
$222,400
Jobs located here
128,505
Daytime population
284,674Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Duluth metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Duluth metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Minnesota

Every Minnesota market ranked →

The highest-scoring metro areas in Minnesota for barbershops, numbered among those based in Minnesota (a market based in another state is listed without a number), with the Duluth metro area marked.

Top metro areas in Minnesota

Metro areas in Minnesota ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Sioux Falls, SD-MN84453.7$2.8M+9.5%#4 of 387
1Rochester, MN82222.4$4.7M+2.0%#5 of 387
2Minneapolis-St. Paul-Bloomington, MN-WI764813.3$3.6M+2.6%#16 of 387
3Mankato, MN72112.7$3.7M+1.2%#33 of 387
4Duluth, MN-WI68171.4$6.8M+0.2%#62 of 387
5St. Cloud, MN62192.4$4.1M+3.0%#94 of 387
Fargo, ND-MN62464.2$2.4M+7.7%#96 of 387
La Crosse-Onalaska, WI-MN60131.8$5.4M+0.4%#108 of 387
Grand Forks, ND-MN57122.7$3.5M+0.8%#131 of 387

Other business types in the Duluth metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Duluth, MN-WI metro area?

As of September 2026, map listings count 17 barbershops in the Duluth metro area. 6 of them (35%) are chain locations. The listings count barbershops. No official count is published for barber shops in the Duluth metro area: counts under 3 are left out. Official counts also show 17 one-person businesses without payroll.

How much do households in the Duluth, MN-WI metro area spend on personal care products and services?

About $115.7M a year, or $961 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 17 barbershops on map listings, it comes to $6.8M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 120,365 households in the Duluth metro area and national spending patterns by income.

How does the Duluth, MN-WI metro area compare with the U.S. for barbershops?

The Duluth metro area has 1.4 barbershops per 10,000 households, 74% below the U.S. rate of 5.3. Spending per shop is $6.8M, 3.6 times the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Duluth metro area would have about 61, against 17 on map listings.

How fast is the Duluth, MN-WI metro area growing?

Population estimates put the Duluth metro area at 281,219 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 120,365 households. The median household income in the Duluth metro area is $71,769 a year, 11% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Duluth metro area scores 68 for barbershops (upper middle), #62 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Duluth metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Duluth metro area

Screening a site or an acquisition in the Duluth metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Duluth metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.