Groundwork

Beauty and personal care · Metro area · California

Barbershops in the Fresno, CA metro area

How the Fresno, CA metro area compares with other metro areas and the U.S. for barbershops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #189 of 387 scored metro areas
#15 of 25 scored metro areas based in California

Listings
243
33 chain locations (14%)
Official establishments
15
Businesses with payroll, 2023
Household spending a year
$362.9M
On personal care products and services · $981 a household
Spending per listing
$1.5M
21% below the U.S.
Listings per 10k households
6.6
25% above the U.S.
Population, 2025
1,203,383
+3.2% since 2020

See the barbershops around any address in the Fresno metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fresno metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 243 barbershops in the Fresno metro area. Chain locations make up 14% of them, against 12% across the U.S. That is 6.6 per 10,000 households, 25% above the U.S. rate of 5.3.

Households in the Fresno metro area spend about $362.9M a year on personal care products and services, or $981 per household, 2% below the U.S. average. That is about $1.5M of household spending for each shop on map listings, 21% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

In 2023, official counts showed 15 businesses with payroll in the Fresno metro area classed as barber shops. That is one for every 24,672 households, against one for every 16,589 across the U.S. Official counts also show 601 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $20K has gone to businesses classed as barber shops in the Fresno metro area.

Population estimates put the population change in the Fresno metro area from 2020 to 2025 at +3.2%, in step with the U.S. (+3.1%). For barbershops, the Fresno metro area has a Groundwork market score of 51 (upper middle): #189 of 387 scored metro areas and #15 of 25 scored metro areas based in California.

How the Fresno metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Fresno, CA metro area compared with California and the U.S.
MeasureFresno metro areaCaliforniaU.S.
Listings per 10k households6.65.45.3
Spending per listing$1.5M$2.1M$1.9M
Households per official establishment24,67222,80816,589
Official establishment growth, 2019–2023n/a+17.9%+28.5%
Population growth, 2020–2025+3.2%−0.4%+3.1%
Spending per household on personal care products and services$981$1,149$1,005
Median household income$74,468$99,122$80,734
Groundwork market score5155

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15
Employees, 2023
142
Annual payroll, 2023
$4.3M
One-person businesses, 2023
601Businesses with no payroll
Map listings, September 2026
24333 chain locations
Listings at the U.S. rate for this spending
193The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$20K

SBA-backed loans to businesses classed as barber shops in the Fresno metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Fresno metro area

Population, 2025 estimate
1,203,383+3.2% since 2020
Households
370,081
Median age
34.5
Homes lived in by their owners
57%
Vehicles per household
2.0
Land area
8,095 sq. mi.
People per square mile
145
Median household income
$74,468
Average household income
$100,662
Median home value
$389,400
Jobs located here
466,033
Daytime population
1,171,895Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Fresno metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Fresno metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across California

Every California market ranked →

The highest-scoring metro areas in California for barbershops, numbered among those based in California, with the Fresno metro area marked.

Top metro areas in California

Metro areas in California ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Santa Rosa-Petaluma, CA80673.5$3.4M−0.4%#8 of 387
2Stockton-Lodi, CA761184.8$2.3M+5.5%#22 of 387
3Oxnard-Thousand Oaks-Ventura, CA751214.3$2.8M−1.5%#24 of 387
4Sacramento-Roseville-Folsom, CA753964.5$2.5M+3.2%#26 of 387
5San Jose-Sunnyvale-Santa Clara, CA722453.6$4M−0.6%#32 of 387
6San Francisco-Oakland-Fremont, CA726843.9$3.4M−2.4%#35 of 387
7Salinas, CA72453.4$3.3M−1.5%#36 of 387
8San Luis Obispo-Paso Robles, CA70534.8$2.3M0.0%#52 of 387
9Santa Cruz-Watsonville, CA69262.7$4.5M−4.7%#53 of 387
10Napa, CA65224.4$2.8M−3.3%#78 of 387
15Fresno, CA512436.6$1.5M+3.2%#189 of 387

Other business types in the Fresno metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Fresno, CA metro area?

There are 243 barbershops on map listings in the Fresno metro area as of September 2026. 33 of them (14%) are chain locations. The listings count barbershops. Official counts show 15 businesses with payroll classed as barber shops in 2023. Another 601 one-person businesses have no payroll, by official counts.

How much do households in the Fresno, CA metro area spend on personal care products and services?

About $362.9M a year, or $981 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 243 barbershops on map listings, it comes to $1.5M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 370,081 households in the Fresno metro area and national spending patterns by income.

How does the Fresno, CA metro area compare with the U.S. for barbershops?

The Fresno metro area has 6.6 barbershops per 10,000 households, 25% above the U.S. rate of 5.3. Spending per shop is $1.5M, 21% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Fresno metro area would have about 193, against 243 on map listings. There is one business with payroll in the industry for every 24,672 households, against one for every 16,589 across the U.S.

How fast is the Fresno, CA metro area growing?

Population estimates put the Fresno metro area at 1,203,383 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 370,081 households. Median household income in the Fresno metro area is $74,468, 8% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fresno metro area scores 51 for barbershops (upper middle), #189 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Fresno metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Fresno metro area

Screening a site or an acquisition in the Fresno metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Fresno metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.