Groundwork

Beauty and personal care · Metro area · California

Barbershops in the Oxnard-Thousand Oaks-Ventura, CA metro area

The barbershops in the Oxnard-Thousand Oaks-Ventura, CA metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #24 of 387 scored metro areas
#3 of 25 scored metro areas based in California

Listings
121
18 chain locations (15%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$336.7M
On personal care products and services · $1,201 a household
Spending per listing
$2.8M
48% above the U.S.
Listings per 10k households
4.3
19% below the U.S.
Population, 2025
830,851
−1.5% since 2020

See the barbershops around any address in the Oxnard-Thousand Oaks-Ventura metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Oxnard-Thousand Oaks-Ventura metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for barbershops in the Oxnard-Thousand Oaks-Ventura metro area is 75 (high), #24 of 387 scored metro areas and #3 of 25 scored metro areas based in California. That puts it in the top 10% of metro areas for barbershops.

As of September 2026, map listings count 121 barbershops in the Oxnard-Thousand Oaks-Ventura metro area. Chain locations make up 15% of them, against 12% across the U.S. That comes to 4.3 for every 10,000 households, 19% below the U.S. rate of 5.3.

Household spending on personal care products and services in the Oxnard-Thousand Oaks-Ventura metro area comes to about $336.7M a year: $1,201 per household, 20% above the U.S. average. That is about $2.8M of household spending for each shop on map listings, 48% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

Official counts show 5 businesses with payroll classed as barber shops in the Oxnard-Thousand Oaks-Ventura metro area in 2023. That is one for every 56,072 households, against one for every 16,589 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $43K have gone to businesses classed as barber shops in the Oxnard-Thousand Oaks-Ventura metro area. Population estimates show the Oxnard-Thousand Oaks-Ventura metro area declined 1.5% from 2020 to 2025, against +3.1% for the U.S.

How the Oxnard-Thousand Oaks-Ventura metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Oxnard-Thousand Oaks-Ventura, CA metro area compared with California and the U.S.
MeasureOxnard-Thousand Oaks-Ventura metro areaCaliforniaU.S.
Listings per 10k households4.35.45.3
Spending per listing$2.8M$2.1M$1.9M
Households per official establishment56,07222,80816,589
Official establishment growth, 2019–2023n/a+17.9%+28.5%
Population growth, 2020–2025−1.5%−0.4%+3.1%
Spending per household on personal care products and services$1,201$1,149$1,005
Median household income$109,797$99,122$80,734
Groundwork market score7555

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
14
Annual payroll, 2023
$654K
One-person businesses, 2023
268Businesses with no payroll
Map listings, September 2026
12118 chain locations
Listings at the U.S. rate for this spending
179The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$43K

SBA-backed loans to businesses classed as barber shops in the Oxnard-Thousand Oaks-Ventura metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Oxnard-Thousand Oaks-Ventura metro area

Population, 2025 estimate
830,851−1.5% since 2020
Households
280,360
Median age
40.7
Homes lived in by their owners
65%
Vehicles per household
2.1
Land area
1,841 sq. mi.
People per square mile
455
Median household income
$109,797+24.6% vs. 2015–2019, before inflation
Average household income
$144,867
Median home value
$822,700
Jobs located here
321,509
Daytime population
755,963Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Oxnard-Thousand Oaks-Ventura metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

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Barbershops across California

Every California market ranked →

The highest-scoring metro areas in California for barbershops, numbered among those based in California, with the Oxnard-Thousand Oaks-Ventura metro area marked.

Top metro areas in California

Metro areas in California ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Santa Rosa-Petaluma, CA80673.5$3.4M−0.4%#8 of 387
2Stockton-Lodi, CA761184.8$2.3M+5.5%#22 of 387
3Oxnard-Thousand Oaks-Ventura, CA751214.3$2.8M−1.5%#24 of 387
4Sacramento-Roseville-Folsom, CA753964.5$2.5M+3.2%#26 of 387
5San Jose-Sunnyvale-Santa Clara, CA722453.6$4M−0.6%#32 of 387
6San Francisco-Oakland-Fremont, CA726843.9$3.4M−2.4%#35 of 387
7Salinas, CA72453.4$3.3M−1.5%#36 of 387
8San Luis Obispo-Paso Robles, CA70534.8$2.3M0.0%#52 of 387
9Santa Cruz-Watsonville, CA69262.7$4.5M−4.7%#53 of 387
10Napa, CA65224.4$2.8M−3.3%#78 of 387

Other business types in the Oxnard-Thousand Oaks-Ventura metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Oxnard-Thousand Oaks-Ventura, CA metro area?

The Oxnard-Thousand Oaks-Ventura metro area has 121 barbershops on map listings as of September 2026. 18 of them (15%) are chain locations. The listings count barbershops. Official counts show 5 businesses with payroll classed as barber shops in 2023. Another 268 one-person businesses have no payroll, by official counts.

How much do households in the Oxnard-Thousand Oaks-Ventura, CA metro area spend on personal care products and services?

About $336.7M a year, or $1,201 per household. That is 20% above the U.S. average (an index of 120, where 100 is the U.S. average). Spread across the 121 barbershops on map listings, it comes to $2.8M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 280,360 households in the Oxnard-Thousand Oaks-Ventura metro area and national spending patterns by income.

How does the Oxnard-Thousand Oaks-Ventura, CA metro area compare with the U.S. for barbershops?

The Oxnard-Thousand Oaks-Ventura metro area has 4.3 barbershops per 10,000 households, 19% below the U.S. rate of 5.3. Spending per shop is $2.8M, 48% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, the Oxnard-Thousand Oaks-Ventura metro area would have about 179, against 121 on map listings. There is one business with payroll in the industry for every 56,072 households, against one for every 16,589 across the U.S.

How fast is the Oxnard-Thousand Oaks-Ventura, CA metro area growing?

Population estimates put the Oxnard-Thousand Oaks-Ventura metro area at 830,851 people in 2025, down 1.5% since 2020, against +3.1% for the U.S. It has 280,360 households. Median household income in the Oxnard-Thousand Oaks-Ventura metro area is $109,797, 36% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Oxnard-Thousand Oaks-Ventura metro area scores 75 for barbershops (high), #24 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Oxnard-Thousand Oaks-Ventura metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Oxnard-Thousand Oaks-Ventura metro area

Screening a site or an acquisition in the Oxnard-Thousand Oaks-Ventura metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Oxnard-Thousand Oaks-Ventura metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.