Food and drink · County · West Virginia
Bakeries and dessert shops in Berkeley County, WV
The bakeries and dessert shops in Berkeley County, WV, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 81 out of 100: High
Ranked #80 of 1,889 scored counties
#1 of 30 scored counties in West Virginia
- Listings
- 37
- 13 chain locations (35%)
- Official establishments
- 13
- All snack bars and retail bakeries
- Household spending a year
- $196.2M
- On food away from home · $3,845 a household
- Spending per listing
- $5.3M
- 28% above the U.S.
- Listings per 10k households
- 7.3
- 26% below the U.S.
- Population, 2025
- 139,522
- +13.7% since 2020
See the bakeries and dessert shops around any address in Berkeley County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Berkeley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Berkeley County scores 81 (high) on the Groundwork market score for bakeries and dessert shops, ranking #80 of 1,889 scored counties and #1 of 30 scored counties in West Virginia. That puts it in the top 10% of counties for bakeries and dessert shops.
Map listings as of September 2026 show 37 bakeries and dessert shops in Berkeley County. Of those, 13 are chain locations, or 35%, against 35% across the U.S. Per 10,000 households, that is 7.3, 26% below the U.S. rate of 9.8.
At $3,845 per household (6% below the U.S. average), households in Berkeley County spend about $196.2M a year on food away from home. Spread across 37 bakeries and dessert shops, that is $5.3M per shop, 28% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.
In 2023, official counts showed 13 businesses with payroll in Berkeley County classed as snack bars and retail bakeries. That is one for every 3,925 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Population estimates show Berkeley County grew 13.7% from 2020 to 2025, faster than the U.S. (+3.1%).
How Berkeley County compares
The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Berkeley County | West Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.3 | 7.1 | 9.8 |
| Spending per listing | $5.3M | $4.7M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 3,925 | 2,709 | 1,369 |
| Official establishment growth, 2019–2023 | n/a | +34.5% | +24.6% |
| Population growth, 2020–2025 | +13.7% | −1.4% | +3.1% |
| Spending per household on food away from home | $3,845 | $3,343 | $4,070 |
| Median household income | $80,815 | $59,608 | $80,734 |
| Groundwork market score | 81 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 9 → 13All snack bars and retail bakeries
- Employees, 2023
- 153
- Annual payroll, 2023
- $2.8M
- One-person businesses, 2023
- 6All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 3713 chain locations
- Listings at the U.S. rate for this spending
- 47The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack bars and retail bakeries in Berkeley County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in Berkeley County
- Population, 2025 estimate
- 139,522+13.7% since 2020
- Households
- 51,021
- Median age
- 39.8
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.0
- Land area
- 321 sq. mi.
- People per square mile
- 403
- Median household income
- $80,815+29.3% vs. 2015–2019, before inflation
- Average household income
- $98,580
- Median home value
- $266,300
- Jobs located here
- 38,190
- Daytime population
- 104,443Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Berkeley County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of Berkeley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across West Virginia
Every West Virginia market ranked →The highest-scoring counties in West Virginia for bakeries and dessert shops, numbered among those based in West Virginia, with Berkeley County marked.
Top counties in West Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Berkeley County, WV | 81 | 37 | 7.3 | $5.3M | +13.7% | #80 of 1,889 |
| 2Putnam County, WV | 73 | 15 | 6.5 | $6.1M | −1.0% | #205 of 1,889 |
| 3Marion County, WV | 62 | 13 | 5.6 | $6.2M | −1.2% | #464 of 1,889 |
| 4Mineral County, WV | 62 | 7 | 6.3 | $5.5M | −0.4% | #466 of 1,889 |
| 5Jefferson County, WV | 61 | 25 | 11.0 | $4M | +9.2% | #528 of 1,889 |
| 6Marshall County, WV | 59 | 6 | 4.8 | $6.7M | −4.4% | #564 of 1,889 |
| 7Randolph County, WV | 58 | 5 | 4.7 | $6.8M | −3.6% | #599 of 1,889 |
| 8Preston County, WV | 58 | 7 | 5.5 | $6.1M | −0.6% | #601 of 1,889 |
| 9Hampshire County, WV | 57 | 7 | 8.1 | $4.2M | +4.4% | #666 of 1,889 |
| 10Hancock County, WV | 54 | 8 | 6.2 | $5.3M | −4.5% | #772 of 1,889 |
Other business types in Berkeley County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes83
- Sit-down restaurants81
- Fast food and sandwich shops79
- Pizza74
- Coffee shops and cafes89
- Bakeries and dessert shops81
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in Berkeley County, WV?
There are 37 bakeries and dessert shops on map listings in Berkeley County as of September 2026. 13 of them (35%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 13 businesses with payroll classed as snack bars and retail bakeries in 2023. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 6 one-person businesses without payroll.
How much do households in Berkeley County, WV spend on food away from home?
About $196.2M a year, or $3,845 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 37 bakeries and dessert shops on map listings, it comes to $5.3M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 51,021 households in Berkeley County and national spending patterns by income.
How does Berkeley County, WV compare with the U.S. for bakeries and dessert shops?
Berkeley County has 7.3 bakeries and dessert shops per 10,000 households, 26% below the U.S. rate of 9.8. Spending per shop is $5.3M, 28% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, Berkeley County would have about 47, against 37 on map listings. There is one business with payroll in the industry for every 3,925 households, against one for every 1,369 across the U.S.
How fast is Berkeley County, WV growing?
Population estimates put Berkeley County at 139,522 people in 2025, up 13.7% since 2020, faster than the U.S. (+3.1%). It has 51,021 households. Median household income in Berkeley County is $80,815, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Berkeley County scores 81 for bakeries and dessert shops (high), #80 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Berkeley County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in Berkeley County
Screening a site or an acquisition in Berkeley County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Berkeley County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.