Food and drink · County · Nebraska
Bakeries and dessert shops in Madison County, NE
The bakeries and dessert shops in Madison County, NE, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #961 of 1,889 scored counties
#10 of 20 scored counties in Nebraska
- Listings
- 12
- 4 chain locations (33%)
- Official establishments
- 8
- All snack bars and retail bakeries
- Household spending a year
- $51.7M
- On food away from home · $3,578 a household
- Spending per listing
- $4.3M
- 4% above the U.S.
- Listings per 10k households
- 8.3
- 15% below the U.S.
- Population, 2025
- 36,106
- +1.6% since 2020
See the bakeries and dessert shops around any address in Madison County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Madison County spend about $51.7M a year on food away from home, or $3,578 per household, 12% below the U.S. average. That is about $4.3M of household spending for each shop on map listings, 4% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.
There are 12 bakeries and dessert shops on map listings in Madison County as of September 2026. Chain locations make up 33% of them, against 35% across the U.S. Per 10,000 households, that is 8.3, 15% below the U.S. rate of 9.8.
In 2023, official counts showed 8 businesses with payroll in Madison County classed as snack bars and retail bakeries. That is one for every 1,808 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops.
Population estimates put the population change in Madison County from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%). For bakeries and dessert shops, Madison County has a Groundwork market score of 49 (lower middle): #961 of 1,889 scored counties and #10 of 20 scored counties in Nebraska.
How Madison County compares
The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Madison County | Nebraska | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.3 | 7.9 | 9.8 |
| Spending per listing | $4.3M | $5M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 1,808 | 1,480 | 1,369 |
| Official establishment growth, 2019–2023 | n/a | +35.4% | +24.6% |
| Population growth, 2020–2025 | +1.6% | +2.8% | +3.1% |
| Spending per household on food away from home | $3,578 | $3,946 | $4,070 |
| Median household income | $63,128 | $76,475 | $80,734 |
| Groundwork market score | 49 | 59 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6 → 8All snack bars and retail bakeries
- Employees, 2023
- 80
- Annual payroll, 2023
- $1.1M
- One-person businesses, 2023
- 0All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 124 chain locations
- Listings at the U.S. rate for this spending
- 13The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack bars and retail bakeries in Madison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in Madison County
- Population, 2025 estimate
- 36,106+1.6% since 2020
- Households
- 14,462
- Median age
- 38.5
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.9
- Land area
- 573 sq. mi.
- People per square mile
- 62
- Median household income
- $63,128+18.7% vs. 2015–2019, before inflation
- Average household income
- $87,535
- Median home value
- $208,500
- Jobs located here
- 21,019
- Daytime population
- 37,830Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Madison County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Nebraska
Every Nebraska market ranked →The highest-scoring counties in Nebraska for bakeries and dessert shops, numbered among those based in Nebraska, with Madison County marked.
Top counties in Nebraska
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Saunders County, NE | 85 | 6 | 6.7 | $6.4M | +6.0% | #52 of 1,889 |
| 2Cass County, NE | 80 | 8 | 7.4 | $5.9M | +3.9% | #91 of 1,889 |
| 3Sarpy County, NE | 78 | 49 | 6.6 | $7M | +9.0% | #108 of 1,889 |
| 4Gage County, NE | 64 | 6 | 6.4 | $5.6M | +0.2% | #418 of 1,889 |
| 5Douglas County, NE | 60 | 200 | 8.4 | $4.9M | +3.6% | #541 of 1,889 |
| 6Dodge County, NE | 59 | 11 | 7.3 | $5.1M | +2.6% | #579 of 1,889 |
| 7Lancaster County, NE | 58 | 97 | 7.2 | $5.4M | +3.4% | #613 of 1,889 |
| 8Platte County, NE | 56 | 12 | 8.8 | $4.2M | +3.9% | #707 of 1,889 |
| 9Lincoln County, NE | 53 | 7 | 4.7 | $7.5M | −3.6% | #804 of 1,889 |
| 10Madison County, NE | 49 | 12 | 8.3 | $4.3M | +1.6% | #961 of 1,889 |
Other business types in Madison County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes33
- Sit-down restaurants45
- Fast food and sandwich shops28
- Pizza34
- Coffee shops and cafes40
- Bakeries and dessert shops49
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in Madison County, NE?
As of September 2026, map listings count 12 bakeries and dessert shops in Madison County. 4 of them (33%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 8 businesses with payroll classed as snack bars and retail bakeries in 2023. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too.
How much do households in Madison County, NE spend on food away from home?
About $51.7M a year, or $3,578 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 12 bakeries and dessert shops on map listings, it comes to $4.3M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 14,462 households in Madison County and national spending patterns by income.
How does Madison County, NE compare with the U.S. for bakeries and dessert shops?
Madison County has 8.3 bakeries and dessert shops per 10,000 households, 15% below the U.S. rate of 9.8. Spending per shop is $4.3M, 4% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Madison County would have about 13, against 12 on map listings. There is one business with payroll in the industry for every 1,808 households, against one for every 1,369 across the U.S.
How fast is Madison County, NE growing?
Population estimates put Madison County at 36,106 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 14,462 households. The median household income in Madison County is $63,128 a year, 22% below the U.S. median of $80,734. That rose 18.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Madison County scores 49 for bakeries and dessert shops (lower middle), #961 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Madison County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in Madison County
Screening a site or an acquisition in Madison County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.