Groundwork

Food and drink · County · Nebraska

Sit-down restaurants in Madison County, NE

The sit-down restaurants in Madison County, NE, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,429 of 2,405 scored counties
#19 of 26 scored counties in Nebraska

Listings
79
32 chain locations (41%)
Official establishments
25
−19.3% since 2019
Household spending a year
$51.7M
On food away from home · $3,578 a household
Spending per listing
$655K
In line with the U.S.
Listings per 10k households
54.6
11% below the U.S.
Population, 2025
36,106
+1.6% since 2020

See the sit-down restaurants around any address in Madison County

The site report maps the sit-down restaurants on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 79 sit-down restaurants in Madison County. Chain locations make up 41% of them, against 29% across the U.S. Per 10,000 households, that is 54.6, 11% below the U.S. rate of 61.3.

Households in Madison County spend about $51.7M a year on food away from home, or $3,578 per household, 12% below the U.S. average. That works out to $655K per restaurant, in line with the U.S. figure of $664K. That spending covers all food away from home, which sit-down restaurants share with other businesses in the trade.

In 2023, official counts showed 25 businesses with payroll in Madison County classed as full-service restaurants, down 19.3% from 2019. That is one for every 578 households, against one for every 500 across the U.S. Another 4 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $159K has gone to businesses classed as full-service restaurants in Madison County.

Population estimates show Madison County grew 1.6% from 2020 to 2025, slower than the U.S. (+3.1%). Madison County scores 45 (lower middle) on the Groundwork market score for sit-down restaurants, ranking #1,429 of 2,405 scored counties and #19 of 26 scored counties in Nebraska.

How Madison County compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the sit-down restaurants counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Sit-down restaurants in Madison County, NE compared with Nebraska and the U.S.
MeasureMadison CountyNebraskaU.S.
Listings per 10k households54.651.861.3
Spending per listing$655K$762K$664K
Households per official establishment578555500
Official establishment growth, 2019–2023−19.3%+0.6%+1.5%
Population growth, 2020–2025+1.6%+2.8%+3.1%
Spending per household on food away from home$3,578$3,946$4,070
Median household income$63,128$76,475$80,734
Groundwork market score4566

Official counts and lending

Businesses

Official establishments, 2019 to 2023
31 → 25−19.3% over the period
Employees, 2023
641
Annual payroll, 2023
$13.1M
One-person businesses, 2023
4Businesses with no payroll
Map listings, September 2026
7932 chain locations
Listings at the U.S. rate for this spending
78The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$159K

SBA-backed loans to businesses classed as full-service restaurants in Madison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Madison County

Population, 2025 estimate
36,106+1.6% since 2020
Households
14,462
Median age
38.5
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
573 sq. mi.
People per square mile
62
Median household income
$63,128+18.7% vs. 2015–2019, before inflation
Average household income
$87,535
Median home value
$208,500
Jobs located here
21,019
Daytime population
37,830Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Madison County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the sit-down restaurants on map listings by name and distance.

Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Sit-down restaurants across Nebraska

Every Nebraska market ranked →

The highest-scoring counties in Nebraska for sit-down restaurants, numbered among those based in Nebraska, with Madison County marked.

Top counties in Nebraska

Counties in Nebraska ranked for sit-down restaurants by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sarpy County, NE8928538.5$1.2M+9.0%#31 of 2,405
2Cass County, NE814238.8$1.1M+3.9%#108 of 2,405
3Seward County, NE752841.2$971K+2.3%#245 of 2,405
4Washington County, NE723136.8$1.2M+1.8%#311 of 2,405
5Saunders County, NE674044.9$955K+6.0%#457 of 2,405
6Lancaster County, NE6664648.2$806K+3.4%#499 of 2,405
7Platte County, NE667051.3$726K+3.9%#505 of 2,405
8Otoe County, NE653961.1$648K+3.9%#545 of 2,405
9Douglas County, NE541,38858.2$711K+3.6%#1,001 of 2,405
10Gage County, NE544851.5$697K+0.2%#1,005 of 2,405
19Madison County, NE457954.6$655K+1.6%#1,429 of 2,405

Other business types in Madison County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many sit-down restaurants are in Madison County, NE?

Madison County has 79 sit-down restaurants on map listings as of September 2026. 32 of them (41%) are chain locations. The listings count restaurants of every cuisine, pizza included. Official counts show 25 businesses with payroll classed as full-service restaurants in 2023, down 19.3% from 2019. Official counts list 4 one-person businesses without payroll.

How much do households in Madison County, NE spend on food away from home?

About $51.7M a year, or $3,578 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 79 sit-down restaurants on map listings, it comes to $655K per restaurant. The spending figure covers all food away from home, not only sit-down restaurants. It is estimated from the incomes of the 14,462 households in Madison County and national spending patterns by income.

How does Madison County, NE compare with the U.S. for sit-down restaurants?

Madison County has 54.6 sit-down restaurants per 10,000 households, 11% below the U.S. rate of 61.3. Spending per restaurant is $655K, in line with the U.S. figure of $664K. At the national ratio of sit-down restaurants to household spending, Madison County would have about 78, against 79 on map listings. There is one business with payroll in the industry for every 578 households, against one for every 500 across the U.S. The official count fell 19.3% from 2019 to 2023, against +1.5% for the U.S.

How fast is Madison County, NE growing?

Population estimates put Madison County at 36,106 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 14,462 households. The median household income in Madison County is $63,128 a year, 22% below the U.S. median of $80,734. That rose 18.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Madison County scores 45 for sit-down restaurants (lower middle), #1,429 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Madison County. It maps the sit-down restaurants on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for sit-down restaurants · All 56 business types in Madison County

Screening a site or an acquisition in Madison County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.