Groundwork

Food and drink · County · Nebraska

Fast food and sandwich shops in Madison County, NE

Competitor counts, household spending and official business counts for fast food and sandwich shops in Madison County, NE, set against other counties and the U.S.

Groundwork market score · out of 100

Score 28 out of 100: Lower middle

Ranked #1,903 of 2,222 scored counties
#20 of 24 scored counties in Nebraska

Listings
27
25 chain locations (93%)
Official establishments
36
All limited-service restaurants · +24.1% since 2019
Household spending a year
$51.7M
On food away from home · $3,578 a household
Spending per listing
$1.9M
37% below the U.S.
Listings per 10k households
18.7
41% above the U.S.
Population, 2025
36,106
+1.6% since 2020

See the fast food and sandwich shops around any address in Madison County

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Madison County scores 28 (lower middle) on the Groundwork market score for fast food and sandwich shops, ranking #1,903 of 2,222 scored counties and #20 of 24 scored counties in Nebraska. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 27 fast food and sandwich shops in Madison County. 25 of them (93%) are chain locations, against 79% across the U.S. Per 10,000 households, that is 18.7, 41% above the U.S. rate of 13.3.

At $3,578 per household (12% below the U.S. average), households in Madison County spend about $51.7M a year on food away from home. Spread across 27 fast food and sandwich shops, that is $1.9M per shop, 37% below the U.S. figure of $3.1M. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade.

The official count of businesses with payroll classed as limited-service restaurants in Madison County was 36 in 2023, up 24.1% from 2019. That is one for every 402 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too. Since fiscal 2022, 1 SBA-backed loan worth $872K has gone to businesses classed as limited-service restaurants in Madison County. Population estimates put the population change in Madison County from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%).

How Madison County compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Madison County, NE compared with Nebraska and the U.S.
MeasureMadison CountyNebraskaU.S.
Listings per 10k households18.714.513.3
Spending per listing$1.9M$2.7M$3.1M
Households per official establishment (all limited-service restaurants)402526478
Official establishment growth, 2019–2023+24.1%+6.4%+6.1%
Population growth, 2020–2025+1.6%+2.8%+3.1%
Spending per household on food away from home$3,578$3,946$4,070
Median household income$63,128$76,475$80,734
Groundwork market score2848

Official counts and lending

Businesses

Official establishments, 2019 to 2023
29 → 36All limited-service restaurants · +24.1% over the period
Employees, 2023
674
Annual payroll, 2023
$13.6M
One-person businesses, 2023
7All limited-service restaurants with no payroll
Map listings, September 2026
2725 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$872K

SBA-backed loans to businesses classed as limited-service restaurants in Madison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in Madison County

Population, 2025 estimate
36,106+1.6% since 2020
Households
14,462
Median age
38.5
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
573 sq. mi.
People per square mile
62
Median household income
$63,128+18.7% vs. 2015–2019, before inflation
Average household income
$87,535
Median home value
$208,500
Jobs located here
21,019
Daytime population
37,830Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Madison County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across Nebraska

Every Nebraska market ranked →

The highest-scoring counties in Nebraska for fast food and sandwich shops, numbered among those based in Nebraska, with Madison County marked.

Top counties in Nebraska

Counties in Nebraska ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Saunders County, NE9189.0$4.8M+6.0%#12 of 2,222
2Cass County, NE871110.2$4.3M+3.9%#35 of 2,222
3Washington County, NE8667.1$6.2M+1.8%#39 of 2,222
4Sarpy County, NE779112.3$3.8M+9.0%#194 of 2,222
5Custer County, NE63511.1$3.2M0.0%#618 of 2,222
6Gage County, NE601111.8$3M+0.2%#750 of 2,222
7Seward County, NE59913.3$3M+2.3%#789 of 2,222
8Saline County, NE59815.6$2.5M+1.9%#801 of 2,222
9Douglas County, NE5634614.5$2.9M+3.6%#916 of 2,222
10Lancaster County, NE4919914.8$2.6M+3.4%#1,185 of 2,222
20Madison County, NE282718.7$1.9M+1.6%#1,903 of 2,222

Other business types in Madison County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in Madison County, NE?

There are 27 fast food and sandwich shops on map listings in Madison County as of September 2026. 25 of them (93%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 36 businesses with payroll classed as limited-service restaurants in 2023, up 24.1% from 2019. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Official counts list 7 one-person businesses without payroll.

How much do households in Madison County, NE spend on food away from home?

About $51.7M a year, or $3,578 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 27 fast food and sandwich shops on map listings, it comes to $1.9M per shop. The spending figure covers all food away from home, not only fast food and sandwich shops. It is estimated from the incomes of the 14,462 households in Madison County and national spending patterns by income.

How does Madison County, NE compare with the U.S. for fast food and sandwich shops?

Madison County has 18.7 fast food and sandwich shops per 10,000 households, 41% above the U.S. rate of 13.3. Spending per shop is $1.9M, 37% below the U.S. figure of $3.1M. At the national ratio of fast food and sandwich shops to household spending, Madison County would have about 17, against 27 on map listings. There is one business with payroll in the industry for every 402 households, against one for every 478 across the U.S. The official count rose 24.1% from 2019 to 2023, against +6.1% for the U.S.

How fast is Madison County, NE growing?

Population estimates put Madison County at 36,106 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 14,462 households. The median household income in Madison County is $63,128 a year, 22% below the U.S. median of $80,734. That rose 18.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Madison County scores 28 for fast food and sandwich shops (lower middle), #1,903 of 2,222 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Madison County. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in Madison County

Screening a site or an acquisition in Madison County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.