Auto · County · Michigan
Auto repair shops in Gogebic County, MI
Competitor counts, household spending and official business counts for auto repair shops in Gogebic County, MI, set against other counties and the U.S.
Groundwork market score · out of 100
Score 18 out of 100: Low
Ranked #2,296 of 2,378 scored counties
#72 of 74 scored counties in Michigan
- Listings
- 22
- 2 chain locations (9%)
- Official establishments
- 10
- Businesses with payroll, 2023
- Household spending a year
- $6.3M
- On vehicle maintenance and repairs · $895 a household
- Spending per listing
- $284K
- 36% below the U.S.
- Listings per 10k households
- 31.5
- 47% above the U.S.
- Population, 2025
- 14,285
- −0.4% since 2020
See the auto repair shops around any address in Gogebic County
The site report maps the auto repair shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Gogebic County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for auto repair shops in Gogebic County is 18 (low), #2,296 of 2,378 scored counties and #72 of 74 scored counties in Michigan. That puts it in the bottom quarter of counties.
Households in Gogebic County spend about $6.3M a year on vehicle maintenance and repairs, or $895 per household, 7% below the U.S. average. Spread across 22 auto repair shops, that is $284K per shop, 36% below the U.S. figure of $445K. The spending figure covers all vehicle maintenance and repairs, not only auto repair shops.
Gogebic County has 22 auto repair shops on map listings as of September 2026. Chain locations make up 9% of them, against 16% across the U.S. That comes to 31.5 for every 10,000 households, 47% above the U.S. rate of 21.5.
Official counts show 10 businesses with payroll classed as mechanical, body and glass repair in Gogebic County in 2023. That is one for every 699 households, against one for every 955 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $35K has gone to businesses classed as mechanical, body and glass repair in Gogebic County. Population estimates show Gogebic County declined 0.4% from 2020 to 2025, against +3.1% for the U.S.
How Gogebic County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Gogebic County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 31.5 | 19.9 | 21.5 |
| Spending per listing | $284K | $512K | $445K |
| Households per official establishment | 699 | 960 | 955 |
| Official establishment growth, 2019–2023 | n/a | +1.2% | +2.1% |
| Population growth, 2020–2025 | −0.4% | +0.6% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $895 | $1,022 | $958 |
| Median household income | $52,732 | $72,875 | $80,734 |
| Groundwork market score | 18 | 56 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 12 → 10
- Employees, 2023
- 35
- Annual payroll, 2023
- $1.4M
- One-person businesses, 2023
- 4Businesses with no payroll
- Map listings, September 2026
- 222 chain locations
- Listings at the U.S. rate for this spending
- 14The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $35K
SBA-backed loans to businesses classed as mechanical, body and glass repair in Gogebic County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Gogebic County
- Population, 2025 estimate
- 14,285−0.4% since 2020
- Households
- 6,989
- Median age
- 50.0
- Homes lived in by their owners
- 81%
- Vehicles per household
- 1.6
- Land area
- 1,102 sq. mi.
- People per square mile
- 13
- Median household income
- $52,732+35.8% vs. 2015–2019, before inflation
- Average household income
- $73,627
- Median home value
- $107,200
- Jobs located here
- 4,991
- Daytime population
- 13,897Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Gogebic County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair shops on map listings by name and distance.
Or open the report at the center of Gogebic County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardAuto repair shops across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for auto repair shops, numbered among those based in Michigan, with Gogebic County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Leelanau County, MI | 90 | 11 | 11.4 | $1.1M | +3.0% | #18 of 2,378 |
| 2Lake County, MI | 82 | 5 | 9.6 | $971K | +9.1% | #75 of 2,378 |
| 3Benzie County, MI | 82 | 15 | 19.5 | $587K | +3.1% | #89 of 2,378 |
| 4Alcona County, MI | 78 | 5 | 9.4 | $1.1M | +3.7% | #140 of 2,378 |
| 5Livingston County, MI | 78 | 125 | 16.4 | $766K | +1.7% | #148 of 2,378 |
| 6Cass County, MI | 75 | 35 | 16.5 | $694K | +0.2% | #205 of 2,378 |
| 7Monroe County, MI | 74 | 97 | 15.4 | $729K | +0.7% | #224 of 2,378 |
| 8Washtenaw County, MI | 73 | 186 | 12.4 | $828K | −0.4% | #250 of 2,378 |
| 9Clinton County, MI | 72 | 59 | 18.6 | $643K | +1.6% | #286 of 2,378 |
| 10Crawford County, MI | 71 | 10 | 16.0 | $595K | +5.7% | #311 of 2,378 |
| 72Gogebic County, MI | 18 | 22 | 31.5 | $284K | −0.4% | #2,296 of 2,378 |
Other business types in Gogebic County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many auto repair shops are in Gogebic County, MI?
Map listings as of September 2026 show 22 auto repair shops in Gogebic County. 2 of them (9%) are chain locations. The listings count general, specialty, body and glass repair shops. Official counts show 10 businesses with payroll classed as mechanical, body and glass repair in 2023. Official counts also show 4 one-person businesses without payroll.
How much do households in Gogebic County, MI spend on vehicle maintenance and repairs?
About $6.3M a year, or $895 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 22 auto repair shops on map listings, it comes to $284K per shop. That spending covers all vehicle maintenance and repairs, which auto repair shops share with other businesses in the trade. It is estimated from the incomes of the 6,989 households in Gogebic County and national spending patterns by income.
How does Gogebic County, MI compare with the U.S. for auto repair shops?
Gogebic County has 31.5 auto repair shops per 10,000 households, 47% above the U.S. rate of 21.5. Spending per shop is $284K, 36% below the U.S. figure of $445K. At the U.S. ratio of auto repair shops to household spending, Gogebic County would have about 14, against 22 on map listings. There is one business with payroll in the industry for every 699 households, against one for every 955 across the U.S.
How fast is Gogebic County, MI growing?
Population estimates put Gogebic County at 14,285 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 6,989 households. Median household income in Gogebic County is $52,732, 35% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Gogebic County scores 18 for auto repair shops (low), #2,296 of 2,378 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Gogebic County. It maps the auto repair shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for auto repair shops · All 56 business types in Gogebic County
Screening a site or an acquisition in Gogebic County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Gogebic County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.