Groundwork

Metro area profile · Arizona

Sierra Vista-Douglas, AZ metro area market data

How the Sierra Vista-Douglas metro area compares with other metro areas for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
126,332
+0.6% since 2020
Households
50,982
Median household income
$59,742
+21.3% vs. 2015–2019, before inflation
Median home value
$218,300
Jobs located here
29,807
Highest market score
78
Collision repair and body shops, #17 of 381 scored metro areas

A site report maps the competitors on map listings around any address in the Sierra Vista-Douglas metro area by name and distance, and the households and spending within reach. Or open the report at the center of the Sierra Vista-Douglas metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Sierra Vista-Douglas metro area has an estimated 126,332 people and 50,982 households. Population estimates put the population change in the Sierra Vista-Douglas metro area from 2020 to 2025 at +0.6%, slower than the U.S. (+3.1%). Median household income in the Sierra Vista-Douglas metro area is $59,742, 26% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.3%, before inflation.

Relative to the U.S., household spending in the Sierra Vista-Douglas metro area runs highest on vehicle maintenance and repairs (an index of 110, where 100 is the U.S. average) and lowest on clothing, shoes and related services (75).

Of the business types scored in the Sierra Vista-Douglas metro area, collision repair and body shops (78); auto repair and car care businesses (71); and yoga, Pilates and fitness studios (70) have the highest Groundwork market scores. For collision repair and body shops, that ranks #17 of 381 scored metro areas.

The Sierra Vista-Douglas metro area is made up of one county, Cochise County. Against the U.S., map listings per household run highest for pet stores (25% above the U.S. rate) and lowest for chiropractors (59% below the U.S. rate).

All 56 business types in the Sierra Vista-Douglas metro area

Highest Groundwork market score first. Each score compares the Sierra Vista-Douglas metro area with other metro areas for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Sierra Vista-Douglas, AZ metro area, highest Groundwork market score first, with its rank among metro areas, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among metro areasListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Collision repair and body shops78#17 of 381102.0$5.4M1757
Auto repair and car care71#47 of 38716332.0$330K12365
Property management70#33 of 37471.4Index only20817
Yoga, Pilates and fitness studios70#33 of 34751.0$8.2M2019
Spas and skin care70#36 of 387275.3$1.6M1863
Dentists and orthodontists70#51 of 387356.9$1.6M16629
Doctors, dentists and clinics70#54 of 38724948.8$229K150102
Physical therapy70#54 of 386142.7$4.1M16910
Car washes and detailing69#49 of 387152.9$3.6M1437
Chiropractors69#51 of 386112.2$5.2M2179
Tire shops69#70 of 386132.5$4.1M1657
Insurance agencies69#82 of 3875410.6$1.9M14822
Auto repair shops68#63 of 3879618.8$561K12647
Funeral homes68#79 of 37791.8$950K1405
Landscaping and lawn care66#99 of 38571.4$8.3M28218
Lawn, cleaning and pest control65#94 of 387183.5$3.2M19144
Gyms, studios and classes64#67 of 3875210.2$784K11819
Salons, barbers and spas63#63 of 38716732.8$264K12427
Gyms63#77 of 387295.7$1.4M1089
Child care and preschools61#105 of 387214.1$1.2M12127
Grocery stores61#112 of 387214.1$13.4M14414
Hair salons59#113 of 3879218.0$479K11114
Real estate58#108 of 38713726.9Index only13683
Real estate agents and brokers56#122 of 38710921.4Index only13645
Martial arts and dance studios56#127 of 387183.5$2.3M11210
Nail salons55#144 of 387183.5$2.4M1478
Roofing and gutters55#146 of 381112.2$11.2M1327
Mortgage brokers and lenders53#158 of 373183.5Index only1156
Optometrists and eye care53#167 of 386183.5$3.2M1015
Primary care and pediatrics53#171 of 387305.9$1.9M10744
Pizza52#176 of 387336.5$5.2M10171
Grocery and convenience stores47#217 of 3878316.3$3.4M10021
Bakeries and dessert shops46#232 of 387377.3$4.6M11126
Electricians44#236 of 383122.4$10.3M8519
Veterinarians43#239 of 384152.9$2.8M10216
Barbershops42#265 of 387214.1$2.1M111Under 3
Fast food and sandwich shops41#255 of 3877214.1$2.4M7771
Sit-down restaurants40#276 of 38725850.6$660K9980
Pet stores39#271 of 382132.5$3.2M713
Convenience stores38#276 of 387448.6$6.4M817
Clothing, shoes and laundry38#280 of 3879418.4$840K9533
Gas stations38#283 of 3876412.6$2.2M9355
Home repair trades38#285 of 3876011.8$2.1M8470
Restaurants and cafes37#284 of 387532104.4$320K86178
Clothing and shoe stores36#287 of 3877013.7$1.1M8930
Laundromats32#286 of 36461.2$13.2M105Under 3
Pest control31#291 of 34571.4$8.3M817
Pet grooming and boarding30#325 of 386214.1$2M7813
Pet businesses30#333 of 3876011.8$694K7932
Coffee shops and cafes28#350 of 3876112.0$2.8M7526
HVAC and plumbing21#378 of 387377.3$3.3M7044
House cleaningNot scoredNot scored40.8$14.5M22619
Oil change and quick lubeNot scoredNot scored40.8$13.5M984
Home inspectorsNot scoredNot scored30.6Index only1033
Dry cleanersNot scoredNot scored20.4$39.5MToo few3
Urgent care and walk-in clinicsNot scoredNot scored00.0None listedNone listed5

Household spending in the Sierra Vista-Douglas metro area

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Sierra Vista-Douglas, AZ metro area by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$53.9M$1,056110
Gasoline and other fuels$142M$2,785107
Food away from home$170.2M$3,33882
Groceries$280.5M$5,50287
Personal care products and services$44.1M$86486
Child care and other personal services$25.4M$49886
Memberships, classes and admissions$40.8M$80081
Medical and dental services$57M$1,11887
Pets$41.6M$81790
Clothing, shoes and related services$79M$1,55075
Vehicle insurance$100.5M$1,971101
Home repairs, maintenance and insurance$123.1M$2,41580
Lawn care, cleaning and other household services$57.9M$1,13580
Rent and homeowner costs$809.1M$15,87195

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in the Sierra Vista-Douglas metro area

Population, 2025 estimate
126,332+0.6% since 2020
Households
50,982
Median age
44.6
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
6,210 sq. mi.
People per square mile
20
Median household income
$59,742+21.3% vs. 2015–2019, before inflation
Average household income
$78,017
Median home value
$218,300
Jobs located here
29,807
Daytime population
114,440Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Sierra Vista-Douglas metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of the Sierra Vista-Douglas metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Questions

How fast is the Sierra Vista-Douglas, AZ metro area growing?

Population estimates put the Sierra Vista-Douglas metro area at 126,332 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 50,982 households. Median household income rose 21.3% from the 2015–2019 survey, before inflation.

How much do households in the Sierra Vista-Douglas, AZ metro area spend?

Households in the Sierra Vista-Douglas metro area spend about $809.1M a year on rent and homeowner costs, $280.5M on groceries and $170.2M on food away from home. Set against the U.S., households in the Sierra Vista-Douglas metro area spend the most on vehicle maintenance and repairs (an index of 110, where 100 is the U.S. average) and the least on clothing, shoes and related services (75).

Which business types have the highest market scores in the Sierra Vista-Douglas, AZ metro area?

The highest Groundwork market scores in the Sierra Vista-Douglas metro area are for collision repair and body shops (78); auto repair and car care businesses (71); and yoga, Pilates and fitness studios (70). The Sierra Vista-Douglas metro area ranks #17 of 381 scored metro areas for collision repair and body shops.

How does the Sierra Vista-Douglas, AZ metro area compare with the U.S.?

The median household income in the Sierra Vista-Douglas metro area is $59,742 a year, 26% below the U.S. median of $80,734. The population rose 0.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $218,300, against $332,700 for the U.S. For its number of households, the Sierra Vista-Douglas metro area has the most map listings, relative to the U.S., for pet stores (25% above the U.S. rate) and the fewest for chiropractors (59% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 51 of the 56 business types have a score in the Sierra Vista-Douglas metro area, each ranked against other metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Sierra Vista-Douglas metro area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in the Sierra Vista-Douglas metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Sierra Vista-Douglas metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.