Fitness and classes · Metro area · Arizona
Gyms and studios in the Sierra Vista-Douglas, AZ metro area
The gyms and studios in the Sierra Vista-Douglas, AZ metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 64 out of 100: Upper middle
Ranked #67 of 387 scored metro areas
#5 of 7 scored metro areas based in Arizona
- Listings
- 52
- 2 chain locations (4%)
- Official establishments
- 19
- Businesses with payroll, 2023
- Household spending a year
- $40.8M
- On memberships, classes and admissions · $800 a household
- Spending per listing
- $784K
- 18% above the U.S.
- Listings per 10k households
- 10.2
- 32% below the U.S.
- Population, 2025
- 126,332
- +0.6% since 2020
See the gyms and studios around any address in the Sierra Vista-Douglas metro area
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sierra Vista-Douglas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 52 gyms and studios in the Sierra Vista-Douglas metro area. Chain locations make up 4% of them, against 20% across the U.S. That is 10.2 per 10,000 households, 32% below the U.S. rate of 14.9.
Household spending on memberships, classes and admissions in the Sierra Vista-Douglas metro area comes to about $40.8M a year: $800 per household, 19% below the U.S. average. That works out to $784K per location, 18% above the U.S. figure of $662K.
In 2023, official counts showed 19 businesses with payroll in the Sierra Vista-Douglas metro area classed as fitness centers and recreation instruction. That is one for every 2,683 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $150K has gone to businesses classed as fitness centers and recreation instruction in the Sierra Vista-Douglas metro area.
Population estimates put the population change in the Sierra Vista-Douglas metro area from 2020 to 2025 at +0.6%, slower than the U.S. (+3.1%). The Sierra Vista-Douglas metro area scores 64 (upper middle) on the Groundwork market score for gyms and studios, ranking #67 of 387 scored metro areas and #5 of 7 scored metro areas based in Arizona. That puts it in the top quarter of metro areas.
How the Sierra Vista-Douglas metro area compares
The same measures for Arizona and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Sierra Vista-Douglas metro area | Arizona | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.2 | 14.0 | 14.9 |
| Spending per listing | $784K | $798K | $662K |
| Households per official establishment | 2,683 | 1,824 | 1,641 |
| Official establishment growth, 2019–2023 | n/a | +15.2% | +8.2% |
| Population growth, 2020–2025 | +0.6% | +6.1% | +3.1% |
| Spending per household on memberships, classes and admissions | $800 | $1,114 | $983 |
| Median household income | $59,742 | $79,964 | $80,734 |
| Groundwork market score | 64 | 81 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 19
- Employees, 2023
- 117
- Annual payroll, 2023
- $1.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 522 chain locations
- Listings at the U.S. rate for this spending
- 62The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $150K
SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Sierra Vista-Douglas metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Sierra Vista-Douglas metro area
- Population, 2025 estimate
- 126,332+0.6% since 2020
- Households
- 50,982
- Median age
- 44.6
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.0
- Land area
- 6,210 sq. mi.
- People per square mile
- 20
- Median household income
- $59,742+21.3% vs. 2015–2019, before inflation
- Average household income
- $78,017
- Median home value
- $218,300
- Jobs located here
- 29,807
- Daytime population
- 114,440Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Sierra Vista-Douglas metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of the Sierra Vista-Douglas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Arizona
Every Arizona market ranked →The highest-scoring metro areas in Arizona for gyms and studios, numbered among those based in Arizona, with the Sierra Vista-Douglas metro area marked.
Top metro areas in Arizona
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lake Havasu City-Kingman, AZ | 82 | 93 | 9.1 | $880K | +6.5% | #7 of 387 |
| 2Phoenix-Mesa-Chandler, AZ | 74 | 2,763 | 14.6 | $833K | +7.3% | #22 of 387 |
| 3Yuma, AZ | 74 | 93 | 11.7 | $689K | +9.2% | #23 of 387 |
| 4Prescott Valley-Prescott, AZ | 71 | 164 | 14.8 | $649K | +6.5% | #31 of 387 |
| 5Sierra Vista-Douglas, AZ | 64 | 52 | 10.2 | $784K | +0.6% | #67 of 387 |
| 6Tucson, AZ | 61 | 608 | 13.9 | $718K | +2.8% | #90 of 387 |
| 7Flagstaff, AZ | 41 | 94 | 17.1 | $615K | −0.6% | #277 of 387 |
Other business types in the Sierra Vista-Douglas metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes64
- Gyms63
- Yoga, Pilates and fitness studios70
- Martial arts and dance studios56
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in the Sierra Vista-Douglas, AZ metro area?
The Sierra Vista-Douglas metro area has 52 gyms and studios on map listings as of September 2026. 2 of them (4%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 19 businesses with payroll classed as fitness centers and recreation instruction in 2023.
How much do households in the Sierra Vista-Douglas, AZ metro area spend on memberships, classes and admissions?
About $40.8M a year, or $800 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 52 gyms and studios on map listings, it comes to $784K per location. It is estimated from the incomes of the 50,982 households in the Sierra Vista-Douglas metro area and national spending patterns by income.
How does the Sierra Vista-Douglas, AZ metro area compare with the U.S. for gyms and studios?
The Sierra Vista-Douglas metro area has 10.2 gyms and studios per 10,000 households, 32% below the U.S. rate of 14.9. Spending per location is $784K, 18% above the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, the Sierra Vista-Douglas metro area would have about 62, against 52 on map listings. There is one business with payroll in the industry for every 2,683 households, against one for every 1,641 across the U.S.
How fast is the Sierra Vista-Douglas, AZ metro area growing?
Population estimates put the Sierra Vista-Douglas metro area at 126,332 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 50,982 households. Median household income in the Sierra Vista-Douglas metro area is $59,742, 26% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sierra Vista-Douglas metro area scores 64 for gyms and studios (upper middle), #67 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Sierra Vista-Douglas metro area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in the Sierra Vista-Douglas metro area
Screening a site or an acquisition in the Sierra Vista-Douglas metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Sierra Vista-Douglas metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.