Groundwork

County profile · West Virginia

Randolph County, WV market data

How Randolph County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
26,882
−3.6% since 2020
Households
10,678
Median household income
$52,757
+21.8% vs. 2015–2019, before inflation
Median home value
$144,800
Jobs located here
10,659
Highest market score
59
Coffee shops and cafes, #631 of 2,063 scored counties

A site report maps the competitors on map listings around any address in Randolph County by name and distance, and the households and spending within reach. Or open the report at the center of Randolph County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Randolph County has an estimated 26,882 people and 10,678 households. Between 2020 and 2025, the population of Randolph County declined 3.6%, against +3.1% for the U.S. Median household income in Randolph County is $52,757, 35% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.8%, before inflation.

Relative to the U.S., household spending in Randolph County runs highest on vehicle insurance (an index of 119, where 100 is the U.S. average) and lowest on memberships, classes and admissions (56).

Of the business types scored in Randolph County, coffee shops and cafes (59), bakeries and dessert shops (58) and home repair companies (58) have the highest Groundwork market scores. For coffee shops and cafes, that ranks #631 of 2,063 scored counties.

Randolph County is part of the Elkins area. Against the U.S., map listings per household run highest for child care centers and preschools (62% above the U.S. rate) and lowest for real estate agents and brokers (63% below the U.S. rate).

All 56 business types in Randolph County

Highest Groundwork market score first. Each score compares Randolph County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Randolph County, WV, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Coffee shops and cafes59#631 of 2,06354.7$6.8M1843
Bakeries and dessert shops58#599 of 1,88954.7$6.8M1643
Home repair trades58#641 of 2,05765.6$4.4M18213
Real estate agents and brokers57#676 of 2,1761211.2Index only2193
Real estate53#906 of 2,2291615.0Index only2076
Grocery stores38#1,432 of 2,07098.4$6.5M703
Grocery and convenience stores38#1,675 of 2,4022826.2$2.1M614
Pet businesses37#1,642 of 2,2001413.1$567K654
Dentists and orthodontists36#1,441 of 1,886109.4$1M1055
Gyms, studios and classes36#1,609 of 2,088109.4$591K893
Insurance agencies33#1,711 of 2,2722119.7$1.2M9412
Pizza31#1,769 of 2,0901312.2$2.6M5113
Fast food and sandwich shops31#1,823 of 2,2221816.9$1.9M6213
Chiropractors30#1,267 of 1,49054.7$2.1M863
Gyms29#1,511 of 1,79265.6$985K763
Gas stations28#2,009 of 2,3581514.0$1.9M8120
Restaurants and cafes27#2,123 of 2,40510598.3$324K8742
Doctors, dentists and clinics27#2,166 of 2,3946157.1$169K11129
Primary care and pediatrics25#1,474 of 1,65687.5$1.3M7213
Physical therapy23#1,297 of 1,42254.7$2.1M865
Convenience stores22#1,987 of 2,2611312.2$4.5M57Under 3
Clothing, shoes and laundry22#2,030 of 2,2102119.7$830K94Under 3
Salons, barbers and spas22#2,274 of 2,3854643.1$178K848
Clothing and shoe stores21#1,920 of 2,0871615.0$1.1M86Under 3
Auto repair and car care20#2,269 of 2,4014239.3$208K7817
Hair salons19#2,240 of 2,3392624.3$315K736
Sit-down restaurants19#2,317 of 2,4055652.4$607K9124
Auto repair shops18#2,283 of 2,3782422.5$365K8215
Collision repair and body shops13#1,304 of 1,32754.7$1.8M574
Optometrists and eye care12#1,262 of 1,30254.7$2.1M663
Barbershops11#1,299 of 1,35676.6$1.2M62Under 3
Child care and preschools7#1,594 of 1,611109.4$367K3714
Nail salons6#1,316 of 1,32898.4$910K54Under 3
Funeral homesNot scoredNot scored43.7$455K673
Pet grooming and boardingNot scoredNot scored43.7$2M78Under 3
Pet storesNot scoredNot scored43.7$2M44Under 3
Car washes and detailingNot scoredNot scored32.8$2.9M116Under 3
HVAC and plumbingNot scoredNot scored32.8$8.8M1866
Landscaping and lawn careNot scoredNot scored32.8$4.6M1565
LaundromatsNot scoredNot scored32.8$5.8M46Under 3
Lawn, cleaning and pest controlNot scoredNot scored32.8$4.6M2735
Martial arts and dance studiosNot scoredNot scored32.8$2M98Under 3
Spas and skin careNot scoredNot scored32.8$2.7M312Under 3
Tire shopsNot scoredNot scored32.8$2.9M117Under 3
VeterinariansNot scoredNot scored32.8$2.6M974
Mortgage brokers and lendersNot scoredNot scored21.9Index onlyToo fewUnder 3
Roofing and guttersNot scoredNot scored21.9$13.2MToo fewUnder 3
Dry cleanersNot scoredNot scored10.9$17.4MToo fewUnder 3
ElectriciansNot scoredNot scored10.9$26.5MToo few7
Home inspectorsNot scoredNot scored10.9Index onlyToo fewUnder 3
Oil change and quick lubeNot scoredNot scored10.9$8.8MToo fewUnder 3
Property managementNot scoredNot scored10.9Index onlyToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored10.9$10.3MToo fewUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored10.9$5.9MToo few3
House cleaningNot scoredNot scored00.0None listedNone listedUnder 3
Pest controlNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Randolph County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Randolph County, WV by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$8.8M$82086
Gasoline and other fuels$28.9M$2,705104
Food away from home$34M$3,18478
Groceries$58.2M$5,45286
Personal care products and services$8.2M$76776
Child care and other personal services$3.7M$34459
Memberships, classes and admissions$5.9M$55356
Medical and dental services$10.3M$96575
Pets$7.9M$74482
Clothing, shoes and related services$17.4M$1,63279
Vehicle insurance$24.8M$2,325119
Home repairs, maintenance and insurance$26.5M$2,47982
Lawn care, cleaning and other household services$13.7M$1,28591
Rent and homeowner costs$143.4M$13,43281

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Randolph County

Population, 2025 estimate
26,882−3.6% since 2020
Households
10,678
Median age
44.6
Homes lived in by their owners
75%
Vehicles per household
1.8
Land area
1,040 sq. mi.
People per square mile
27
Median household income
$52,757+21.8% vs. 2015–2019, before inflation
Average household income
$71,437
Median home value
$144,800
Jobs located here
10,659
Daytime population
26,808Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Randolph County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Randolph County. Signed out, you see a blurred preview; on an account, each report is one action.

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Randolph County is part of the Elkins, WV area.

Questions

How fast is Randolph County, WV growing?

Population estimates put Randolph County at 26,882 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 10,678 households. Median household income rose 21.8% from the 2015–2019 survey, before inflation.

How much do households in Randolph County, WV spend?

Households in Randolph County spend about $143.4M a year on rent and homeowner costs, $58.2M on groceries and $34M on food away from home. Set against the U.S., households in Randolph County spend the most on vehicle insurance (an index of 119, where 100 is the U.S. average) and the least on memberships, classes and admissions (56).

Which business types have the highest market scores in Randolph County, WV?

The highest Groundwork market scores in Randolph County are for coffee shops and cafes (59), bakeries and dessert shops (58) and home repair companies (58). Randolph County ranks #631 of 2,063 scored counties for coffee shops and cafes.

How does Randolph County, WV compare with the U.S.?

The median household income in Randolph County is $52,757 a year, 35% below the U.S. median of $80,734. The population fell 3.6% from 2020 to 2025, against +3.1% for the U.S. The median home value is $144,800, against $332,700 for the U.S. For its number of households, Randolph County has the most map listings, relative to the U.S., for child care centers and preschools (62% above the U.S. rate) and the fewest for real estate agents and brokers (63% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 33 of the 56 business types have a score in Randolph County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Randolph County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Randolph County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Randolph County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.