County profile · Virginia
Fluvanna County, VA market data
Population, household spending and competition for 56 business types in Fluvanna County, each scored against other counties.
- Population, 2025
- 28,975
- +6.2% since 2020
- Households
- 10,329
- Median household income
- $96,768
- +25.9% vs. 2015–2019, before inflation
- Median home value
- $314,100
- Jobs located here
- 5,432
- Highest market score
- 95
- Auto repair shops, #4 of 2,378 scored counties
A site report maps the competitors on map listings around any address in Fluvanna County by name and distance, and the households and spending within reach. Or open the report at the center of Fluvanna County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 28,975 people live in Fluvanna County, in 10,329 households. Population estimates put the population change in Fluvanna County from 2020 to 2025 at +6.2%, faster than the U.S. (+3.1%). The median household income in Fluvanna County is $96,768 a year, 20% above the U.S. median of $80,734. That rose 25.9% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Fluvanna County spend the most on vehicle insurance (an index of 171, where 100 is the U.S. average) and the least on memberships, classes and admissions (89).
The highest Groundwork market scores in Fluvanna County are for auto repair shops (95), restaurants and cafes (94) and auto repair and car care businesses (94). Fluvanna County ranks #4 of 2,378 scored counties for auto repair shops.
Fluvanna County is part of the Charlottesville metro area. For its number of households, Fluvanna County has the most map listings, relative to the U.S., for pet businesses (31% above the U.S. rate) and the fewest for sit-down restaurants (73% below the U.S. rate).
All 56 business types in Fluvanna County
Highest Groundwork market score first. Each score compares Fluvanna County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Auto repair shops | 95 | #4 of 2,378 | 8 | 7.7 | $1.6M | 365 | 4 |
| Restaurants and cafes | 94 | #4 of 2,405 | 36 | 34.9 | $1.2M | 332 | 18 |
| Auto repair and car care | 94 | #4 of 2,401 | 13 | 12.6 | $999K | 372 | 7 |
| Gas stations | 94 | #5 of 2,358 | 6 | 5.8 | $6.8M | 285 | 7 |
| Sit-down restaurants | 94 | #6 of 2,405 | 17 | 16.5 | $2.6M | 393 | 6 |
| Grocery and convenience stores | 93 | #21 of 2,402 | 10 | 9.7 | $6.7M | 199 | 3 |
| Salons, barbers and spas | 89 | #14 of 2,385 | 14 | 13.6 | $742K | 349 | 4 |
| Insurance agencies | 89 | #65 of 2,272 | 7 | 6.8 | $4.9M | 393 | 8 |
| Hair salons | 88 | #18 of 2,339 | 7 | 6.8 | $1.5M | 345 | 3 |
| Bakeries and dessert shops | 87 | #29 of 1,889 | 5 | 4.8 | $8.9M | 214 | 4 |
| Doctors, dentists and clinics | 84 | #52 of 2,394 | 31 | 30.0 | $408K | 268 | 6 |
| Dentists and orthodontists | 81 | #55 of 1,886 | 5 | 4.8 | $2.5M | 257 | Under 3 |
| Real estate | 76 | #83 of 2,229 | 12 | 11.6 | Index only | 328 | 13 |
| Pet businesses | 75 | #168 of 2,200 | 14 | 13.6 | $764K | 87 | 4 |
| Gyms, studios and classes | 74 | #168 of 2,088 | 12 | 11.6 | $756K | 114 | Under 3 |
| Primary care and pediatrics | 73 | #205 of 1,656 | 6 | 5.8 | $2.1M | 118 | 6 |
| Home repair trades | 71 | #177 of 2,057 | 8 | 7.7 | $4.1M | 169 | 25 |
| Gyms | 71 | #214 of 1,792 | 7 | 6.8 | $1.3M | 100 | Under 3 |
| Real estate agents and brokers | 69 | #238 of 2,176 | 11 | 10.6 | Index only | 284 | 13 |
| Child care and preschools | 65 | #411 of 1,611 | 8 | 7.7 | $717K | 72 | 4 |
| Lawn, cleaning and pest control | 56 | #654 of 1,771 | 11 | 10.6 | $1.5M | 91 | 24 |
| Landscaping and lawn care | 50 | #713 of 1,493 | 8 | 7.7 | $2.1M | 72 | 21 |
| Car washes and detailing | Not scored | Not scored | 4 | 3.9 | $3.2M | 129 | Under 3 |
| Clothing, shoes and laundry | Not scored | Not scored | 4 | 3.9 | $5.4M | 616 | Under 3 |
| Electricians | Not scored | Not scored | 4 | 3.9 | $8.2M | 68 | 11 |
| Fast food and sandwich shops | Not scored | Not scored | 4 | 3.9 | $11.1M | 363 | 8 |
| Funeral homes | Not scored | Not scored | 4 | 3.9 | $457K | 67 | Under 3 |
| Grocery stores | Not scored | Not scored | 4 | 3.9 | $16.9M | 181 | Under 3 |
| HVAC and plumbing | Not scored | Not scored | 4 | 3.9 | $8.2M | 172 | 14 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 3.9 | $2.3M | 112 | Under 3 |
| Nail salons | Not scored | Not scored | 4 | 3.9 | $2.6M | 155 | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 4 | 3.9 | $2.7M | 105 | 4 |
| Pizza | Not scored | Not scored | 4 | 3.9 | $11.1M | 218 | 8 |
| Convenience stores | Not scored | Not scored | 3 | 2.9 | $22.5M | 285 | Under 3 |
| Physical therapy | Not scored | Not scored | 3 | 2.9 | $4.2M | 176 | Under 3 |
| Spas and skin care | Not scored | Not scored | 3 | 2.9 | $3.5M | 395 | Under 3 |
| Chiropractors | Not scored | Not scored | 2 | 1.9 | $6.3M | Too few | Under 3 |
| Coffee shops and cafes | Not scored | Not scored | 2 | 1.9 | $22.2M | Too few | 4 |
| Collision repair and body shops | Not scored | Not scored | 2 | 1.9 | $6.5M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 2 | 1.9 | $8.4M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 2 | 1.9 | $5.3M | Too few | Under 3 |
| Veterinarians | Not scored | Not scored | 2 | 1.9 | $5.3M | Too few | Under 3 |
| Clothing and shoe stores | Not scored | Not scored | 1 | 1.0 | $21.7M | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 1 | 1.0 | $16.8M | Too few | 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 1.0 | $12.7M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 1.0 | Index only | Too few | Under 3 |
| Tire shops | Not scored | Not scored | 1 | 1.0 | $13M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 1.0 | $9.1M | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Laundromats | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Roofing and gutters | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Fluvanna County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $13M | $1,257 | 131 |
| Gasoline and other fuels | $40.9M | $3,955 | 152 |
| Food away from home | $44.3M | $4,292 | 105 |
| Groceries | $67.4M | $6,528 | 103 |
| Personal care products and services | $10.4M | $1,006 | 100 |
| Child care and other personal services | $5.7M | $555 | 96 |
| Memberships, classes and admissions | $9.1M | $878 | 89 |
| Medical and dental services | $12.7M | $1,225 | 95 |
| Pets | $10.7M | $1,036 | 114 |
| Clothing, shoes and related services | $21.7M | $2,099 | 102 |
| Vehicle insurance | $34.5M | $3,340 | 171 |
| Home repairs, maintenance and insurance | $32.8M | $3,177 | 105 |
| Lawn care, cleaning and other household services | $16.8M | $1,631 | 115 |
| Rent and homeowner costs | $170.6M | $16,513 | 99 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Fluvanna County
- Population, 2025 estimate
- 28,975+6.2% since 2020
- Households
- 10,329
- Median age
- 44.5
- Homes lived in by their owners
- 89%
- Vehicles per household
- 2.4
- Land area
- 286 sq. mi.
- People per square mile
- 98
- Median household income
- $96,768+25.9% vs. 2015–2019, before inflation
- Average household income
- $117,038
- Median home value
- $314,100
- Jobs located here
- 5,432
- Daytime population
- 21,517Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Fluvanna County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Fluvanna County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Virginia 8
- Charlottesville city, VA45,437 people
- Albemarle County, VA114,919 people
- Louisa County, VA39,980 people
- Buckingham County, VA16,976 people
- Greene County, VA21,155 people
- Cumberland County, VA9,818 people
- Goochland County, VA26,410 people
- Nelson County, VA14,732 people
Questions
How fast is Fluvanna County, VA growing?
Population estimates put Fluvanna County at 28,975 people in 2025, up 6.2% since 2020, faster than the U.S. (+3.1%). It has 10,329 households. Against the 2015–2019 survey, median household income rose 25.9%, before inflation.
How much do households in Fluvanna County, VA spend?
Households in Fluvanna County spend about $170.6M a year on rent and homeowner costs, $67.4M on groceries and $44.3M on food away from home. Relative to the U.S., household spending in Fluvanna County runs highest on vehicle insurance (an index of 171, where 100 is the U.S. average) and lowest on memberships, classes and admissions (89).
Which business types have the highest market scores in Fluvanna County, VA?
Of the business types scored in Fluvanna County, auto repair shops (95), restaurants and cafes (94) and auto repair and car care businesses (94) have the highest Groundwork market scores. For auto repair shops, that ranks #4 of 2,378 scored counties.
How does Fluvanna County, VA compare with the U.S.?
Median household income in Fluvanna County is $96,768, 20% above the U.S. median of $80,734. The population rose 6.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $314,100, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pet businesses (31% above the U.S. rate) and lowest for sit-down restaurants (73% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 22 of the 56 business types have a score in Fluvanna County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Fluvanna County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Fluvanna County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Fluvanna County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.