Groundwork

County profile · Virginia

Fauquier County, VA market data

Population, household spending and competition for 56 business types in Fauquier County, each scored against other counties.

Population, 2025
76,503
+4.8% since 2020
Households
26,720
Median household income
$130,189
+29.2% vs. 2015–2019, before inflation
Median home value
$573,700
Jobs located here
23,349
Highest market score
91
Clothing and shoe stores, #18 of 2,087 scored counties

A site report maps the competitors on map listings around any address in Fauquier County by name and distance, and the households and spending within reach. Or open the report at the center of Fauquier County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 76,503 people live in Fauquier County, in 26,720 households. Between 2020 and 2025, the population of Fauquier County grew 4.8%, faster than the U.S. (+3.1%). The median household income in Fauquier County is $130,189 a year, 61% above the U.S. median of $80,734. That rose 29.2% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Fauquier County spend the most on vehicle insurance (an index of 156, where 100 is the U.S. average) and the least on medical and dental services (113, still above the U.S.).

The highest Groundwork market scores in Fauquier County are for clothing and shoe stores (91), chiropractors (90) and car washes and detailers (89). Fauquier County ranks #18 of 2,087 scored counties for clothing and shoe stores.

Fauquier County is part of the Washington-Arlington-Alexandria metro area. For its number of households, Fauquier County has the most map listings, relative to the U.S., for veterinarians (3.1 times the U.S. rate) and the fewest for clothing and shoe stores (60% below the U.S. rate).

All 56 business types in Fauquier County

Highest Groundwork market score first. Each score compares Fauquier County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Fauquier County, VA, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Clothing and shoe stores91#18 of 2,087176.4$4M3146
Chiropractors90#6 of 1,49093.4$4.3M1813
Car washes and detailing89#10 of 1,45172.6$4.7M1853
Pet stores88#14 of 97451.9$6.7M149Under 3
Clothing, shoes and laundry87#48 of 2,2103011.2$2.3M25610
Grocery stores87#85 of 2,070155.6$12.8M1387
Optometrists and eye care84#17 of 1,30272.6$5.6M1784
Insurance agencies84#150 of 2,2723613.5$2.3M18117
Collision repair and body shops83#42 of 1,32772.6$4.7M1516
Child care and preschools82#64 of 1,611155.6$1.4M13813
Nail salons81#41 of 1,328134.9$2.4M1463
Fast food and sandwich shops81#110 of 2,2222810.5$4.9M16047
Pizza80#85 of 2,090207.5$6.8M13547
Coffee shops and cafes79#121 of 2,063259.4$5.5M14812
Sit-down restaurants79#142 of 2,40511141.5$1.2M18647
Gas stations79#171 of 2,3583212.0$3M12730
Restaurants and cafes78#173 of 2,40524190.2$568K153107
Bakeries and dessert shops77#128 of 1,889228.2$6.2M15015
Grocery and convenience stores75#304 of 2,4026424.0$3M8913
Yoga, Pilates and fitness studios72#70 of 77762.2$5.5M1348
Gyms71#210 of 1,792238.6$1.4M1098
Hair salons68#351 of 2,3394918.3$645K15024
Convenience stores68#507 of 2,2613613.5$5.3M686
Physical therapy66#315 of 1,422217.9$1.9M775
Barbershops66#323 of 1,356176.4$1.9M99Under 3
Spas and skin care65#361 of 1,769228.2$1.4M1649
Salons, barbers and spas64#498 of 2,38510238.2$310K14637
Primary care and pediatrics61#496 of 1,656228.2$1.8M9937
Property management60#292 of 910103.7Index only9112
Gyms, studios and classes60#590 of 2,0884516.8$727K11024
Doctors, dentists and clinics60#764 of 2,39419773.7$198K13073
Auto repair and car care59#788 of 2,40111141.5$294K11059
Pet grooming and boarding58#530 of 1,461155.6$2.2M8813
Mortgage brokers and lenders57#294 of 88793.4Index only14413
Tire shops57#613 of 1,530145.2$2.3M938
Dentists and orthodontists57#693 of 1,8863412.7$1.1M11624
Roofing and gutters56#450 of 1,177145.2$7.3M869
Martial arts and dance studios56#493 of 1,334166.0$2M10116
Dry cleaners51#253 of 50751.9$13.5M864
Lawn, cleaning and pest control51#820 of 1,7713613.5$1.4M8681
Auto repair shops51#1,158 of 2,3787929.6$413K9343
Real estate agents and brokers50#1,061 of 2,1768130.3Index only11537
Real estate48#1,189 of 2,22910037.4Index only11775
HVAC and plumbing46#1,003 of 1,7072910.9$3.5M7450
Landscaping and lawn care45#877 of 1,4932810.5$1.8M6359
Pet businesses43#1,409 of 2,2006424.0$527K6039
Home repair trades41#1,464 of 2,0576223.2$1.6M6898
Electricians39#851 of 1,160197.1$5.4M4539
Veterinarians38#1,032 of 1,4852710.1$1.2M4626
House cleaningNot scoredNot scored41.5$12.9M20215
Pest controlNot scoredNot scored41.5$12.9M1277
Funeral homesNot scoredNot scored31.1$1.4M201Under 3
Oil change and quick lubeNot scoredNot scored20.7$16.3MToo few3
LaundromatsNot scoredNot scored10.4$67.7MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored10.4$38.9MToo fewUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listed4

Household spending in Fauquier County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Fauquier County, VA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$32.6M$1,222128
Gasoline and other fuels$97.3M$3,640140
Food away from home$136.9M$5,123126
Groceries$192.3M$7,198114
Personal care products and services$31.6M$1,183118
Child care and other personal services$20.7M$775133
Memberships, classes and admissions$32.7M$1,225125
Medical and dental services$38.9M$1,457113
Pets$33.7M$1,262139
Clothing, shoes and related services$67.7M$2,535123
Vehicle insurance$81.7M$3,056156
Home repairs, maintenance and insurance$101.7M$3,808126
Lawn care, cleaning and other household services$51.8M$1,938137
Rent and homeowner costs$507M$18,974114

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Fauquier County

Population, 2025 estimate
76,503+4.8% since 2020
Households
26,720
Median age
42.1
Homes lived in by their owners
79%
Vehicles per household
2.3
Land area
648 sq. mi.
People per square mile
115
Median household income
$130,189+29.2% vs. 2015–2019, before inflation
Average household income
$157,814
Median home value
$573,700
Jobs located here
23,349
Daytime population
58,200Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Fauquier County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Fauquier County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Fauquier County is part of the Washington-Arlington-Alexandria, DC-VA-MD-WV metro area.

Questions

How fast is Fauquier County, VA growing?

Population estimates put Fauquier County at 76,503 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 26,720 households. Against the 2015–2019 survey, median household income rose 29.2%, before inflation.

How much do households in Fauquier County, VA spend?

Households in Fauquier County spend about $507M a year on rent and homeowner costs, $192.3M on groceries and $136.9M on food away from home. Relative to the U.S., household spending in Fauquier County runs highest on vehicle insurance (an index of 156, where 100 is the U.S. average) and lowest on medical and dental services (113, still above the U.S.).

Which business types have the highest market scores in Fauquier County, VA?

Of the business types scored in Fauquier County, clothing and shoe stores (91), chiropractors (90) and car washes and detailers (89) have the highest Groundwork market scores. For clothing and shoe stores, that ranks #18 of 2,087 scored counties.

How does Fauquier County, VA compare with the U.S.?

Median household income in Fauquier County is $130,189, 61% above the U.S. median of $80,734. The population rose 4.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $573,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for veterinarians (3.1 times the U.S. rate) and lowest for clothing and shoe stores (60% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 49 of the 56 business types have a score in Fauquier County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Fauquier County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Fauquier County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Fauquier County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.