County profile · Virginia
Fairfax city, VA market data
How Fairfax city compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 26,772
- +10.8% since 2020
- Households
- 9,155
- Median household income
- $132,348
- +13.1% vs. 2015–2019, before inflation
- Median home value
- $722,600
- Jobs located here
- 24,910
- Highest market score
- 72
- HVAC and plumbing, #177 of 1,707 scored counties
A site report maps the competitors on map listings around any address in Fairfax city by name and distance, and the households and spending within reach. Or open the report at the center of Fairfax city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Fairfax city has an estimated 26,772 people and 9,155 households. Population estimates put the population change in Fairfax city from 2020 to 2025 at +10.8%, faster than the U.S. (+3.1%). Median household income in Fairfax city is $132,348, 64% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 13.1%, before inflation.
Relative to the U.S., household spending in Fairfax city runs highest on child care and other personal services (an index of 144, where 100 is the U.S. average) and lowest on vehicle maintenance and repairs (103, still above the U.S.).
Of the business types scored in Fairfax city, HVAC and plumbing companies (72), convenience stores (68) and home repair companies (66) have the highest Groundwork market scores. For HVAC and plumbing companies, that ranks #177 of 1,707 scored counties.
Fairfax city is part of the Washington-Arlington-Alexandria metro area. Against the U.S., map listings per household run highest for mortgage brokers and lenders (7.4 times the U.S. rate) and lowest for clothing and shoe stores (6% below the U.S. rate).
All 56 business types in Fairfax city
Highest Groundwork market score first. Each score compares Fairfax city with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| HVAC and plumbing | 72 | #177 of 1,707 | 10 | 10.9 | $3.6M | 76 | 5 |
| Convenience stores | 68 | #483 of 2,261 | 8 | 8.7 | $8.3M | 106 | 7 |
| Home repair trades | 66 | #343 of 2,057 | 21 | 22.9 | $1.7M | 71 | 10 |
| Gas stations | 63 | #632 of 2,358 | 14 | 15.3 | $1.9M | 79 | 9 |
| Clothing and shoe stores | 62 | #616 of 2,087 | 14 | 15.3 | $1.7M | 136 | 16 |
| Pet grooming and boarding | 61 | #462 of 1,461 | 6 | 6.6 | $2M | 78 | 3 |
| Roofing and gutters | 60 | #375 of 1,177 | 7 | 7.6 | $5.2M | 61 | Under 3 |
| Child care and preschools | 60 | #545 of 1,611 | 8 | 8.7 | $955K | 95 | 15 |
| Clothing, shoes and laundry | 60 | #718 of 2,210 | 20 | 21.8 | $1.2M | 137 | 23 |
| Grocery and convenience stores | 57 | #906 of 2,402 | 24 | 26.2 | $2.8M | 82 | 22 |
| Fast food and sandwich shops | 53 | #1,037 of 2,222 | 19 | 20.8 | $2.5M | 83 | 72 |
| Gyms | 52 | #855 of 1,792 | 12 | 13.1 | $1M | 78 | 15 |
| Pet businesses | 51 | #1,066 of 2,200 | 20 | 21.8 | $595K | 68 | 21 |
| Landscaping and lawn care | 50 | #719 of 1,493 | 11 | 12.0 | $1.7M | 57 | 12 |
| Primary care and pediatrics | 46 | #994 of 1,656 | 11 | 12.0 | $1.2M | 70 | 48 |
| Martial arts and dance studios | 44 | #854 of 1,334 | 9 | 9.8 | $1.3M | 67 | 18 |
| Barbershops | 44 | #867 of 1,356 | 9 | 9.8 | $1.2M | 66 | 7 |
| Coffee shops and cafes | 44 | #1,261 of 2,063 | 19 | 20.8 | $2.5M | 69 | 30 |
| Veterinarians | 43 | #925 of 1,485 | 9 | 9.8 | $1.3M | 49 | 15 |
| Bakeries and dessert shops | 43 | #1,204 of 1,889 | 17 | 18.6 | $2.8M | 69 | 30 |
| Pizza | 43 | #1,341 of 2,090 | 19 | 20.8 | $2.5M | 50 | 72 |
| Lawn, cleaning and pest control | 42 | #1,191 of 1,771 | 19 | 20.8 | $967K | 58 | 29 |
| Grocery stores | 42 | #1,312 of 2,070 | 15 | 16.4 | $4.5M | 48 | 15 |
| Gyms, studios and classes | 42 | #1,444 of 2,088 | 28 | 30.6 | $434K | 65 | 33 |
| Restaurants and cafes | 40 | #1,635 of 2,405 | 206 | 225.0 | $235K | 63 | 188 |
| Yoga, Pilates and fitness studios | 39 | #585 of 777 | 7 | 7.6 | $1.7M | 43 | 15 |
| Sit-down restaurants | 39 | #1,710 of 2,405 | 144 | 157.3 | $336K | 51 | 86 |
| Hair salons | 39 | #1,714 of 2,339 | 53 | 57.9 | $210K | 49 | 39 |
| Nail salons | 38 | #999 of 1,328 | 14 | 15.3 | $796K | 48 | 12 |
| Spas and skin care | 38 | #1,348 of 1,769 | 48 | 52.4 | $232K | 27 | 16 |
| Real estate agents and brokers | 38 | #1,723 of 2,176 | 122 | 133.3 | Index only | 27 | 31 |
| Real estate | 38 | #1,761 of 2,229 | 162 | 177.0 | Index only | 25 | 82 |
| Doctors, dentists and clinics | 38 | #1,794 of 2,394 | 297 | 324.4 | $46K | 30 | 148 |
| Salons, barbers and spas | 38 | #1,839 of 2,385 | 127 | 138.7 | $88K | 41 | 76 |
| Property management | 37 | #673 of 910 | 10 | 10.9 | Index only | 32 | 16 |
| Optometrists and eye care | 37 | #979 of 1,302 | 12 | 13.1 | $1.1M | 36 | 6 |
| Physical therapy | 37 | #1,067 of 1,422 | 17 | 18.6 | $804K | 33 | 10 |
| Chiropractors | 37 | #1,115 of 1,490 | 35 | 38.2 | $391K | 16 | 25 |
| Dentists and orthodontists | 37 | #1,431 of 1,886 | 65 | 71.0 | $210K | 21 | 59 |
| Mortgage brokers and lenders | 36 | #705 of 887 | 29 | 31.7 | Index only | 16 | 16 |
| Collision repair and body shops | 33 | #1,051 of 1,327 | 5 | 5.5 | $1.8M | 59 | 6 |
| Insurance agencies | 32 | #1,764 of 2,272 | 42 | 45.9 | $531K | 42 | 43 |
| Auto repair and car care | 31 | #2,014 of 2,401 | 50 | 54.6 | $181K | 67 | 29 |
| Auto repair shops | 30 | #2,035 of 2,378 | 32 | 35.0 | $283K | 64 | 22 |
| Electricians | Not scored | Not scored | 4 | 4.4 | $9.1M | 76 | 5 |
| House cleaning | Not scored | Not scored | 4 | 4.4 | $4.6M | 72 | 14 |
| Pest control | Not scored | Not scored | 4 | 4.4 | $4.6M | 45 | 3 |
| Tire shops | Not scored | Not scored | 4 | 4.4 | $2.3M | 90 | 3 |
| Dry cleaners | Not scored | Not scored | 3 | 3.3 | $8.1M | 51 | 7 |
| Oil change and quick lube | Not scored | Not scored | 3 | 3.3 | $3M | 22 | Under 3 |
| Pet stores | Not scored | Not scored | 3 | 3.3 | $4M | 88 | 3 |
| Car washes and detailing | Not scored | Not scored | 2 | 2.2 | $4.5M | Too few | Under 3 |
| Funeral homes | Not scored | Not scored | 1 | 1.1 | $1.2M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 1 | 1.1 | Index only | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Fairfax city
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $9.1M | $989 | 103 |
| Gasoline and other fuels | $26.5M | $2,898 | 112 |
| Food away from home | $48.3M | $5,280 | 130 |
| Groceries | $66.8M | $7,294 | 115 |
| Personal care products and services | $11.1M | $1,217 | 121 |
| Child care and other personal services | $7.6M | $834 | 144 |
| Memberships, classes and admissions | $12.1M | $1,326 | 135 |
| Medical and dental services | $13.7M | $1,494 | 116 |
| Pets | $11.9M | $1,301 | 143 |
| Clothing, shoes and related services | $24.2M | $2,638 | 128 |
| Vehicle insurance | $22.3M | $2,434 | 124 |
| Home repairs, maintenance and insurance | $36.3M | $3,968 | 131 |
| Lawn care, cleaning and other household services | $18.4M | $2,007 | 142 |
| Rent and homeowner costs | $178.8M | $19,531 | 117 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Fairfax city
- Population, 2025 estimate
- 26,772+10.8% since 2020
- Households
- 9,155
- Median age
- 36.9
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.8
- Land area
- 6 sq. mi.
- People per square mile
- 4,010
- Median household income
- $132,348+13.1% vs. 2015–2019, before inflation
- Average household income
- $178,337
- Median home value
- $722,600
- Jobs located here
- 24,910
- Daytime population
- 37,398Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Fairfax city?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Fairfax city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Virginia 8
- Fairfax County, VA1,147,837 people
- Falls Church city, VA14,710 people
- Manassas Park city, VA16,798 people
- Arlington County, VA236,254 people
- Manassas city, VA42,976 people
- Alexandria city, VA156,976 people
- Prince William County, VA488,880 people
- Loudoun County, VA432,998 people
Questions
How fast is Fairfax city, VA growing?
Population estimates put Fairfax city at 26,772 people in 2025, up 10.8% since 2020, faster than the U.S. (+3.1%). It has 9,155 households. Median household income rose 13.1% from the 2015–2019 survey, before inflation.
How much do households in Fairfax city, VA spend?
Households in Fairfax city spend about $178.8M a year on rent and homeowner costs, $66.8M on groceries and $48.3M on food away from home. Set against the U.S., households in Fairfax city spend the most on child care and other personal services (an index of 144, where 100 is the U.S. average) and the least on vehicle maintenance and repairs (103, still above the U.S.).
Which business types have the highest market scores in Fairfax city, VA?
The highest Groundwork market scores in Fairfax city are for HVAC and plumbing companies (72), convenience stores (68) and home repair companies (66). Fairfax city ranks #177 of 1,707 scored counties for HVAC and plumbing companies.
How does Fairfax city, VA compare with the U.S.?
The median household income in Fairfax city is $132,348 a year, 64% above the U.S. median of $80,734. The population rose 10.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $722,600, against $332,700 for the U.S. For its number of households, Fairfax city has the most map listings, relative to the U.S., for mortgage brokers and lenders (7.4 times the U.S. rate) and the fewest for clothing and shoe stores (6% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 44 of the 56 business types have a score in Fairfax city, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Fairfax city. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Virginia · Every U.S. market · How we measure
Screening a site or an acquisition in Fairfax city?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Fairfax city. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.