Groundwork

Pets · Metro area · Michigan

Veterinarians in the Kalamazoo-Portage, MI metro area

The veterinarians in the Kalamazoo-Portage, MI metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #244 of 384 scored metro areas
#9 of 15 scored metro areas based in Michigan

Listings
36
10 chain locations (28%)
Official establishments
32
+23.1% since 2019
Household spending a year
$90.7M
On pets · $846 a household
Spending per listing
$2.5M
7% below the U.S.
Listings per 10k households
3.4
3% above the U.S.
Population, 2025
263,795
+0.8% since 2020

See the veterinarians around any address in the Kalamazoo-Portage metro area

The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Kalamazoo-Portage metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 36 veterinarians in the Kalamazoo-Portage metro area. Of those, 10 are chain locations, or 28%, against 19% across the U.S. That comes to 3.4 for every 10,000 households, 3% above the U.S. rate of 3.3.

Households in the Kalamazoo-Portage metro area spend about $90.7M a year on pets, or $846 per household, 7% below the U.S. average. That is about $2.5M of household spending for each clinic on map listings, 7% below the U.S. figure of $2.7M. That spending covers all pets, which veterinarians share with other businesses in the trade.

The official count of businesses with payroll classed as veterinary services in the Kalamazoo-Portage metro area was 32 in 2023, up 23.1% from 2019. That is one for every 3,347 households, against one for every 3,767 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $150K has gone to businesses classed as veterinary services in the Kalamazoo-Portage metro area.

Population estimates show the Kalamazoo-Portage metro area grew 0.8% from 2020 to 2025, slower than the U.S. (+3.1%). For veterinarians, the Kalamazoo-Portage metro area has a Groundwork market score of 42 (lower middle): #244 of 384 scored metro areas and #9 of 15 scored metro areas based in Michigan.

How the Kalamazoo-Portage metro area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Veterinarians in Kalamazoo-Portage, MI metro area compared with Michigan and the U.S.
MeasureKalamazoo-Portage metro areaMichiganU.S.
Listings per 10k households3.43.23.3
Spending per listing$2.5M$2.6M$2.7M
Households per official establishment3,3473,9933,767
Official establishment growth, 2019–2023+23.1%+9.0%+6.8%
Population growth, 2020–2025+0.8%+0.6%+3.1%
Spending per household on pets$846$843$909
Median household income$72,532$72,875$80,734
Groundwork market score4248

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32+23.1% over the period
Employees, 2023
403
Annual payroll, 2023
$20.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3610 chain locations
Listings at the U.S. rate for this spending
33The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$150K

SBA-backed loans to businesses classed as veterinary services in the Kalamazoo-Portage metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Kalamazoo-Portage metro area

Population, 2025 estimate
263,795+0.8% since 2020
Households
107,110
Median age
37.4
Homes lived in by their owners
65%
Vehicles per household
1.7
Land area
562 sq. mi.
People per square mile
467
Median household income
$72,532+28.4% vs. 2015–2019, before inflation
Average household income
$100,205
Median home value
$241,800
Jobs located here
120,525
Daytime population
271,929Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Kalamazoo-Portage metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.

Or open the report at the center of the Kalamazoo-Portage metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Veterinarians across Michigan

Every Michigan market ranked →

The highest-scoring metro areas in Michigan for veterinarians, numbered among those based in Michigan, with the Kalamazoo-Portage metro area marked.

Top metro areas in Michigan

Metro areas in Michigan ranked for veterinarians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monroe, MI66152.4$3.6M+0.7%#78 of 384
2Detroit-Warren-Dearborn, MI664732.7$3.3M+0.1%#79 of 384
3Bay City, MI5892.0$3.7M−1.6%#133 of 384
4Grand Rapids-Wyoming-Kentwood, MI571433.2$2.8M+2.8%#145 of 384
5Niles, MI50162.5$3.2M−1.3%#197 of 384
6Muskegon-Norton Shores, MI50192.8$2.7M+1.8%#200 of 384
7Flint, MI49442.6$2.9M−1.1%#204 of 384
8Midland, MI46123.4$2.6M+0.3%#221 of 384
9Kalamazoo-Portage, MI42363.4$2.5M+0.8%#244 of 384
10Jackson, MI40203.2$2.5M−0.4%#255 of 384

Other business types in the Kalamazoo-Portage metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many veterinarians are in the Kalamazoo-Portage, MI metro area?

There are 36 veterinarians on map listings in the Kalamazoo-Portage metro area as of September 2026. 10 of them (28%) are chain locations. The listings count veterinary clinics and animal hospitals. Official counts show 32 businesses with payroll classed as veterinary services in 2023, up 23.1% from 2019.

How much do households in the Kalamazoo-Portage, MI metro area spend on pets?

About $90.7M a year, or $846 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 36 veterinarians on map listings, it comes to $2.5M per clinic. The spending figure covers all pets, not only veterinarians. It is estimated from the incomes of the 107,110 households in the Kalamazoo-Portage metro area and national spending patterns by income.

How does the Kalamazoo-Portage, MI metro area compare with the U.S. for veterinarians?

The Kalamazoo-Portage metro area has 3.4 veterinarians per 10,000 households, 3% above the U.S. rate of 3.3. Spending per clinic is $2.5M, 7% below the U.S. figure of $2.7M. At the national ratio of veterinarians to household spending, the Kalamazoo-Portage metro area would have about 33, against 36 on map listings. There is one business with payroll in the industry for every 3,347 households, against one for every 3,767 across the U.S. The official count rose 23.1% from 2019 to 2023, against +6.8% for the U.S.

How fast is the Kalamazoo-Portage, MI metro area growing?

Population estimates put the Kalamazoo-Portage metro area at 263,795 people in 2025, up 0.8% since 2020, slower than the U.S. (+3.1%). It has 107,110 households. The median household income in the Kalamazoo-Portage metro area is $72,532 a year, 10% below the U.S. median of $80,734. That rose 28.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Kalamazoo-Portage metro area scores 42 for veterinarians (lower middle), #244 of 384 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Kalamazoo-Portage metro area. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for veterinarians · All 56 business types in the Kalamazoo-Portage metro area

Screening a site or an acquisition in the Kalamazoo-Portage metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Kalamazoo-Portage metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.