County profile · Texas
Nacogdoches County, TX market data
How Nacogdoches County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 66,035
- +2.2% since 2020
- Households
- 25,302
- Median household income
- $53,555
- +19.4% vs. 2015–2019, before inflation
- Median home value
- $169,200
- Jobs located here
- 22,006
- Highest market score
- 75
- Lawn, cleaning and pest control, #123 of 1,771 scored counties
A site report maps the competitors on map listings around any address in Nacogdoches County by name and distance, and the households and spending within reach. Or open the report at the center of Nacogdoches County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Nacogdoches County has an estimated 66,035 people and 25,302 households. Population estimates show Nacogdoches County grew 2.2% from 2020 to 2025, slower than the U.S. (+3.1%). Median household income in Nacogdoches County is $53,555, 34% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.4%, before inflation.
Relative to the U.S., household spending in Nacogdoches County runs highest on vehicle insurance (an index of 124, where 100 is the U.S. average) and lowest on memberships, classes and admissions (57).
Of the business types scored in Nacogdoches County, lawn care, cleaning and pest control companies (75); landscaping and lawn care companies (74); and pet grooming and boarding businesses (70) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #123 of 1,771 scored counties.
Nacogdoches County is part of the Nacogdoches area. Against the U.S., map listings per household run highest for primary care and pediatric clinics (2.1 times the U.S. rate) and lowest for real estate businesses (64% below the U.S. rate).
All 56 business types in Nacogdoches County
Highest Groundwork market score first. Each score compares Nacogdoches County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Lawn, cleaning and pest control | 75 | #123 of 1,771 | 10 | 4.0 | $3.3M | 194 | 22 |
| Landscaping and lawn care | 74 | #149 of 1,493 | 6 | 2.4 | $5.4M | 185 | 13 |
| Pet grooming and boarding | 70 | #223 of 1,461 | 5 | 2.0 | $3.8M | 149 | 3 |
| Child care and preschools | 65 | #393 of 1,611 | 8 | 3.2 | $1.1M | 114 | 9 |
| Chiropractors | 64 | #344 of 1,490 | 6 | 2.4 | $4.1M | 170 | 5 |
| Pizza | 63 | #531 of 2,090 | 11 | 4.3 | $7.4M | 145 | 41 |
| Real estate agents and brokers | 61 | #512 of 2,176 | 30 | 11.9 | Index only | 208 | 12 |
| HVAC and plumbing | 59 | #535 of 1,707 | 13 | 5.1 | $4.8M | 101 | 13 |
| Pet businesses | 58 | #713 of 2,200 | 18 | 7.1 | $1.1M | 120 | 14 |
| Real estate | 54 | #856 of 2,229 | 35 | 13.8 | Index only | 224 | 35 |
| Electricians | 53 | #518 of 1,160 | 6 | 2.4 | $10.4M | 87 | 10 |
| Physical therapy | 51 | #683 of 1,422 | 8 | 3.2 | $3.1M | 127 | 9 |
| Property management | 50 | #439 of 910 | 5 | 2.0 | Index only | 123 | 9 |
| Grocery stores | 50 | #1,027 of 2,070 | 18 | 7.1 | $7.7M | 83 | 8 |
| Home repair trades | 49 | #1,082 of 2,057 | 30 | 11.9 | $2.1M | 86 | 27 |
| Spas and skin care | 46 | #1,024 of 1,769 | 22 | 8.7 | $885K | 101 | 3 |
| Insurance agencies | 46 | #1,260 of 2,272 | 51 | 20.2 | $1.2M | 96 | 26 |
| Fast food and sandwich shops | 43 | #1,406 of 2,222 | 33 | 13.0 | $2.5M | 81 | 41 |
| Gas stations | 43 | #1,488 of 2,358 | 50 | 19.8 | $1.4M | 60 | 28 |
| Funeral homes | 42 | #922 of 1,472 | 8 | 3.2 | $392K | 58 | 4 |
| Convenience stores | 42 | #1,405 of 2,261 | 26 | 10.3 | $5.3M | 67 | 8 |
| Grocery and convenience stores | 42 | #1,521 of 2,402 | 58 | 22.9 | $2.4M | 70 | 16 |
| Hair salons | 42 | #1,569 of 2,339 | 56 | 22.1 | $347K | 81 | 7 |
| Veterinarians | 41 | #944 of 1,485 | 8 | 3.2 | $2.4M | 87 | 11 |
| Yoga, Pilates and fitness studios | 40 | #558 of 777 | 5 | 2.0 | $2.8M | 70 | 5 |
| Roofing and gutters | 39 | #841 of 1,177 | 11 | 4.3 | $5.7M | 67 | 4 |
| Auto repair shops | 39 | #1,715 of 2,378 | 68 | 26.9 | $322K | 72 | 20 |
| Salons, barbers and spas | 39 | #1,793 of 2,385 | 117 | 46.2 | $166K | 78 | 10 |
| Gyms, studios and classes | 38 | #1,575 of 2,088 | 39 | 15.4 | $364K | 55 | 5 |
| Sit-down restaurants | 38 | #1,738 of 2,405 | 146 | 57.7 | $556K | 84 | 35 |
| Restaurants and cafes | 37 | #1,755 of 2,405 | 254 | 100.4 | $319K | 86 | 95 |
| Auto repair and car care | 37 | #1,788 of 2,401 | 107 | 42.3 | $204K | 76 | 34 |
| Collision repair and body shops | 36 | #984 of 1,327 | 10 | 4.0 | $2.2M | 71 | 7 |
| Gyms | 34 | #1,418 of 1,792 | 24 | 9.5 | $592K | 45 | 5 |
| Clothing and shoe stores | 34 | #1,601 of 2,087 | 44 | 17.4 | $946K | 74 | 16 |
| Car washes and detailing | 31 | #1,191 of 1,451 | 13 | 5.1 | $1.7M | 67 | 5 |
| Coffee shops and cafes | 31 | #1,712 of 2,063 | 25 | 9.9 | $3.2M | 88 | 18 |
| Clothing, shoes and laundry | 31 | #1,823 of 2,210 | 58 | 22.9 | $718K | 82 | 21 |
| Tire shops | 30 | #1,251 of 1,530 | 17 | 6.7 | $1.3M | 51 | 5 |
| Dentists and orthodontists | 30 | #1,635 of 1,886 | 26 | 10.3 | $941K | 96 | 22 |
| Laundromats | 26 | #662 of 785 | 5 | 2.0 | $8.3M | 67 | Under 3 |
| Optometrists and eye care | 26 | #1,132 of 1,302 | 14 | 5.5 | $1.7M | 56 | 5 |
| Nail salons | 26 | #1,187 of 1,328 | 15 | 5.9 | $1.3M | 78 | Under 3 |
| Martial arts and dance studios | 26 | #1,191 of 1,334 | 10 | 4.0 | $1.4M | 70 | Under 3 |
| Bakeries and dessert shops | 25 | #1,739 of 1,889 | 28 | 11.1 | $2.9M | 70 | 18 |
| Barbershops | 20 | #1,228 of 1,356 | 20 | 7.9 | $973K | 52 | Under 3 |
| Doctors, dentists and clinics | 20 | #2,291 of 2,394 | 205 | 81.0 | $119K | 78 | 110 |
| Primary care and pediatrics | 15 | #1,605 of 1,656 | 38 | 15.0 | $644K | 36 | 65 |
| Pet stores | Not scored | Not scored | 4 | 1.6 | $4.7M | 105 | Under 3 |
| Dry cleaners | Not scored | Not scored | 3 | 1.2 | $13.9M | 89 | 5 |
| House cleaning | Not scored | Not scored | 3 | 1.2 | $10.9M | 170 | 9 |
| Oil change and quick lube | Not scored | Not scored | 3 | 1.2 | $7.3M | 53 | 4 |
| Pest control | Not scored | Not scored | 1 | 0.4 | $32.6M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.4 | $24.5M | Too few | 4 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 3 |
Household spending in Nacogdoches County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $21.9M | $864 | 90 |
| Gasoline and other fuels | $71.9M | $2,840 | 109 |
| Food away from home | $81.1M | $3,206 | 79 |
| Groceries | $138.1M | $5,458 | 86 |
| Personal care products and services | $19.5M | $769 | 77 |
| Child care and other personal services | $9.2M | $362 | 62 |
| Memberships, classes and admissions | $14.2M | $561 | 57 |
| Medical and dental services | $24.5M | $967 | 75 |
| Pets | $19M | $750 | 83 |
| Clothing, shoes and related services | $41.6M | $1,645 | 80 |
| Vehicle insurance | $61.3M | $2,423 | 124 |
| Home repairs, maintenance and insurance | $62.5M | $2,472 | 82 |
| Lawn care, cleaning and other household services | $32.6M | $1,288 | 91 |
| Rent and homeowner costs | $340.3M | $13,450 | 81 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Nacogdoches County
- Population, 2025 estimate
- 66,035+2.2% since 2020
- Households
- 25,302
- Median age
- 35.3
- Homes lived in by their owners
- 59%
- Vehicles per household
- 1.9
- Land area
- 946 sq. mi.
- People per square mile
- 69
- Median household income
- $53,555+19.4% vs. 2015–2019, before inflation
- Average household income
- $77,396
- Median home value
- $169,200
- Jobs located here
- 22,006
- Daytime population
- 62,663Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Nacogdoches County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Nacogdoches County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Texas 8
- Angelina County, TX87,275 people
- Shelby County, TX24,155 people
- San Augustine County, TX7,874 people
- Cherokee County, TX51,886 people
- Rusk County, TX52,842 people
- Panola County, TX22,726 people
- Sabine County, TX10,023 people
- Houston County, TX22,051 people
Questions
How fast is Nacogdoches County, TX growing?
Population estimates put Nacogdoches County at 66,035 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 25,302 households. Median household income rose 19.4% from the 2015–2019 survey, before inflation.
How much do households in Nacogdoches County, TX spend?
Households in Nacogdoches County spend about $340.3M a year on rent and homeowner costs, $138.1M on groceries and $81.1M on food away from home. Set against the U.S., households in Nacogdoches County spend the most on vehicle insurance (an index of 124, where 100 is the U.S. average) and the least on memberships, classes and admissions (57).
Which business types have the highest market scores in Nacogdoches County, TX?
The highest Groundwork market scores in Nacogdoches County are for lawn care, cleaning and pest control companies (75); landscaping and lawn care companies (74); and pet grooming and boarding businesses (70). Nacogdoches County ranks #123 of 1,771 scored counties for lawn care, cleaning and pest control companies.
How does Nacogdoches County, TX compare with the U.S.?
The median household income in Nacogdoches County is $53,555 a year, 34% below the U.S. median of $80,734. The population rose 2.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $169,200, against $332,700 for the U.S. For its number of households, Nacogdoches County has the most map listings, relative to the U.S., for primary care and pediatric clinics (2.1 times the U.S. rate) and the fewest for real estate businesses (64% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 48 of the 56 business types have a score in Nacogdoches County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Nacogdoches County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Texas · Every U.S. market · How we measure
Screening a site or an acquisition in Nacogdoches County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Nacogdoches County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.