Groundwork

Beauty and personal care · Metro area · Texas

Spas and skin care studios in the McAllen-Edinburg-Mission, TX metro area

How the McAllen-Edinburg-Mission, TX metro area compares with other metro areas and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #332 of 387 scored metro areas
#20 of 26 scored metro areas based in Texas

Listings
413
25 chain locations (6%)
Official establishments
42
+55.6% since 2019
Household spending a year
$206.5M
On personal care products and services · $764 a household
Spending per listing
$500K
43% below the U.S.
Listings per 10k households
15.3
33% above the U.S.
Population, 2025
921,549
+5.6% since 2020

See the spas and skin care studios around any address in the McAllen-Edinburg-Mission metro area

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the McAllen-Edinburg-Mission metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The McAllen-Edinburg-Mission metro area scores 36 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #332 of 387 scored metro areas and #20 of 26 scored metro areas based in Texas. That puts it in the bottom quarter of metro areas.

Households in the McAllen-Edinburg-Mission metro area spend about $206.5M a year on personal care products and services, or $764 per household, 24% below the U.S. average. Spread across 413 spas and skin care studios, that is $500K per studio, 43% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

The McAllen-Edinburg-Mission metro area has 413 spas and skin care studios on map listings as of September 2026. 25 of them (6%) are chain locations, against 10% across the U.S. That comes to 15.3 for every 10,000 households, 33% above the U.S. rate of 11.5.

Official counts show 42 businesses with payroll classed as other personal care services in the McAllen-Edinburg-Mission metro area in 2023, up 55.6% from 2019. That is one for every 6,434 households, against one for every 4,055 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $355K have gone to businesses classed as other personal care services in the McAllen-Edinburg-Mission metro area. Population estimates put the population change in the McAllen-Edinburg-Mission metro area from 2020 to 2025 at +5.6%, faster than the U.S. (+3.1%).

How the McAllen-Edinburg-Mission metro area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in McAllen-Edinburg-Mission, TX metro area compared with Texas and the U.S.
MeasureMcAllen-Edinburg-Mission metro areaTexasU.S.
Listings per 10k households15.313.311.5
Spending per listing$500K$705K$876K
Households per official establishment6,4344,1694,055
Official establishment growth, 2019–2023+55.6%+46.4%+29.8%
Population growth, 2020–2025+5.6%+8.5%+3.1%
Spending per household on personal care products and services$764$937$1,005
Median household income$54,338$78,476$80,734
Groundwork market score3639

Official counts and lending

Businesses

Official establishments, 2019 to 2023
42+55.6% over the period
Employees, 2023
207
Annual payroll, 2023
$5.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
41325 chain locations
Listings at the U.S. rate for this spending
236The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$355K

SBA-backed loans to businesses classed as other personal care services in the McAllen-Edinburg-Mission metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the McAllen-Edinburg-Mission metro area

Population, 2025 estimate
921,549+5.6% since 2020
Households
270,210
Median age
31.5
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
1,571 sq. mi.
People per square mile
568
Median household income
$54,338+35.8% vs. 2015–2019, before inflation
Average household income
$74,309
Median home value
$140,900
Jobs located here
292,679
Daytime population
862,027Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the McAllen-Edinburg-Mission metro area?

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Spas and skin care across Texas

Every Texas market ranked →

The highest-scoring metro areas in Texas for spas and skin care studios, numbered among those based in Texas, with the McAllen-Edinburg-Mission metro area marked.

Top metro areas in Texas

Metro areas in Texas ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1College Station-Bryan, TX54948.9$936K+6.9%#156 of 387
2Waco, TX531089.7$876K+4.2%#161 of 387
3Odessa, TX527211.2$785K+5.0%#179 of 387
4Sherman-Denison, TX496611.9$742K+12.8%#200 of 387
5Austin-Round Rock-San Marcos, TX471,35513.7$775K+14.0%#222 of 387
6San Antonio-New Braunfels, TX461,21312.5$730K+9.5%#231 of 387
7Beaumont-Port Arthur, TX4515310.2$828K+0.5%#237 of 387
8Eagle Pass, TX44126.6$1.1M+1.7%#240 of 387
9Amarillo, TX4410910.6$823K+2.7%#247 of 387
10Corpus Christi, TX431609.5$903K+1.1%#253 of 387
20McAllen-Edinburg-Mission, TX3641315.3$500K+5.6%#332 of 387

Other business types in the McAllen-Edinburg-Mission metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in the McAllen-Edinburg-Mission, TX metro area?

Map listings as of September 2026 show 413 spas and skin care studios in the McAllen-Edinburg-Mission metro area. 25 of them (6%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 42 businesses with payroll classed as other personal care services in 2023, up 55.6% from 2019.

How much do households in the McAllen-Edinburg-Mission, TX metro area spend on personal care products and services?

About $206.5M a year, or $764 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 413 spas and skin care studios on map listings, it comes to $500K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 270,210 households in the McAllen-Edinburg-Mission metro area and national spending patterns by income.

How does the McAllen-Edinburg-Mission, TX metro area compare with the U.S. for spas and skin care studios?

The McAllen-Edinburg-Mission metro area has 15.3 spas and skin care studios per 10,000 households, 33% above the U.S. rate of 11.5. Spending per studio is $500K, 43% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, the McAllen-Edinburg-Mission metro area would have about 236, against 413 on map listings. There is one business with payroll in the industry for every 6,434 households, against one for every 4,055 across the U.S. The official count rose 55.6% from 2019 to 2023, against +29.8% for the U.S.

How fast is the McAllen-Edinburg-Mission, TX metro area growing?

Population estimates put the McAllen-Edinburg-Mission metro area at 921,549 people in 2025, up 5.6% since 2020, faster than the U.S. (+3.1%). It has 270,210 households. The median household income in the McAllen-Edinburg-Mission metro area is $54,338 a year, 33% below the U.S. median of $80,734. That rose 35.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The McAllen-Edinburg-Mission metro area scores 36 for spas and skin care studios (lower middle), #332 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the McAllen-Edinburg-Mission metro area. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in the McAllen-Edinburg-Mission metro area

Screening a site or an acquisition in the McAllen-Edinburg-Mission metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the McAllen-Edinburg-Mission metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.