Groundwork

Beauty and personal care · County · Oregon

Spas and skin care studios in Wasco County, OR

How Wasco County, OR compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,048 of 1,769 scored counties
#17 of 27 scored counties in Oregon

Listings
8
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9.5M
On personal care products and services · $900 a household
Spending per listing
$1.2M
36% above the U.S.
Listings per 10k households
7.6
34% below the U.S.
Population, 2025
26,310
−1.1% since 2020

See the spas and skin care studios around any address in Wasco County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wasco County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 8 spas and skin care studios in Wasco County. None of them are chain locations, against 10% across the U.S. That is 7.6 per 10,000 households, 34% below the U.S. rate of 11.5.

At $900 per household (10% below the U.S. average), households in Wasco County spend about $9.5M a year on personal care products and services. Spread across 8 spas and skin care studios, that is $1.2M per studio, 36% above the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as other personal care services in Wasco County: counts under 3 aren’t published.

Between 2020 and 2025, the population of Wasco County declined 1.1%, against +3.1% for the U.S. Wasco County scores 45 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #1,048 of 1,769 scored counties and #17 of 27 scored counties in Oregon.

How Wasco County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Wasco County, OR compared with Oregon and the U.S.
MeasureWasco CountyOregonU.S.
Listings per 10k households7.611.011.5
Spending per listing$1.2M$945K$876K
Households per official establishmentn/a3,4444,055
Official establishment growth, 2019–2023n/a+38.6%+29.8%
Population growth, 2020–2025−1.1%+0.7%+3.1%
Spending per household on personal care products and services$900$1,036$1,005
Median household income$64,175$83,011$80,734
Groundwork market score4539

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
80 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Wasco County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wasco County

Population, 2025 estimate
26,310−1.1% since 2020
Households
10,563
Median age
42.2
Homes lived in by their owners
68%
Vehicles per household
2.1
Land area
2,381 sq. mi.
People per square mile
11
Median household income
$64,175+20.9% vs. 2015–2019, before inflation
Average household income
$93,059
Median home value
$367,400
Jobs located here
10,091
Daytime population
24,380Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wasco County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Wasco County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Spas and skin care across Oregon

Every Oregon market ranked →

The highest-scoring counties in Oregon for spas and skin care studios, numbered among those based in Oregon, with Wasco County marked.

Top counties in Oregon

Counties in Oregon ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbia County, OR8294.3$2.4M+2.6%#49 of 1,769
2Crook County, OR8087.4$1.4M+10.6%#66 of 1,769
3Jefferson County, OR7266.8$1.4M+4.7%#177 of 1,769
4Linn County, OR72346.7$1.4M+3.0%#178 of 1,769
5Polk County, OR69226.7$1.6M+2.3%#245 of 1,769
6Yamhill County, OR68317.9$1.3M+2.2%#278 of 1,769
7Douglas County, OR66265.5$1.6M+0.6%#326 of 1,769
8Benton County, OR65307.8$1.3M+4.4%#368 of 1,769
9Umatilla County, OR60196.6$1.4M+1.5%#519 of 1,769
10Lincoln County, OR55177.4$1.2M+0.3%#693 of 1,769
17Wasco County, OR4587.6$1.2M−1.1%#1,048 of 1,769

Other business types in Wasco County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Wasco County, OR?

Wasco County has 8 spas and skin care studios on map listings as of September 2026. None of them are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Wasco County: counts under 3 are left out.

How much do households in Wasco County, OR spend on personal care products and services?

About $9.5M a year, or $900 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 8 spas and skin care studios on map listings, it comes to $1.2M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 10,563 households in Wasco County and national spending patterns by income.

How does Wasco County, OR compare with the U.S. for spas and skin care studios?

Wasco County has 7.6 spas and skin care studios per 10,000 households, 34% below the U.S. rate of 11.5. Spending per studio is $1.2M, 36% above the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Wasco County would have about 11, against 8 on map listings.

How fast is Wasco County, OR growing?

Population estimates put Wasco County at 26,310 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 10,563 households. Median household income in Wasco County is $64,175, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wasco County scores 45 for spas and skin care studios (lower middle), #1,048 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wasco County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Wasco County

Screening a site or an acquisition in Wasco County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wasco County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.