Beauty and personal care · County · Oregon
Barbershops in Wasco County, OR
The barbershops in Wasco County, OR, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 32 out of 100: Lower middle
Ranked #1,068 of 1,356 scored counties
#19 of 20 scored counties in Oregon
- Listings
- 6
- 1 chain location (17%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $9.5M
- On personal care products and services · $900 a household
- Spending per listing
- $1.6M
- 16% below the U.S.
- Listings per 10k households
- 5.7
- 8% above the U.S.
- Population, 2025
- 26,310
- −1.1% since 2020
See the barbershops around any address in Wasco County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wasco County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for barbershops in Wasco County is 32 (lower middle), #1,068 of 1,356 scored counties and #19 of 20 scored counties in Oregon. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 6 barbershops in Wasco County. One of them (17%) is a chain location, against 12% across the U.S. Per 10,000 households, that is 5.7, 8% above the U.S. rate of 5.3.
Household spending on personal care products and services in Wasco County comes to about $9.5M a year: $900 per household, 10% below the U.S. average. That is about $1.6M of household spending for each shop on map listings, 16% below the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.
There is no official count of businesses with payroll classed as barber shops in Wasco County: counts under 3 aren’t published. Population estimates show Wasco County declined 1.1% from 2020 to 2025, against +3.1% for the U.S.
How Wasco County compares
The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wasco County | Oregon | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.7 | 3.8 | 5.3 |
| Spending per listing | $1.6M | $2.7M | $1.9M |
| Households per official establishment | n/a | 20,217 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +26.9% | +28.5% |
| Population growth, 2020–2025 | −1.1% | +0.7% | +3.1% |
| Spending per household on personal care products and services | $900 | $1,036 | $1,005 |
| Median household income | $64,175 | $83,011 | $80,734 |
| Groundwork market score | 32 | 56 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 4Businesses with no payroll
- Map listings, September 2026
- 61 chain location
- Listings at the U.S. rate for this spending
- 5The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in Wasco County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Wasco County
- Population, 2025 estimate
- 26,310−1.1% since 2020
- Households
- 10,563
- Median age
- 42.2
- Homes lived in by their owners
- 68%
- Vehicles per household
- 2.1
- Land area
- 2,381 sq. mi.
- People per square mile
- 11
- Median household income
- $64,175+20.9% vs. 2015–2019, before inflation
- Average household income
- $93,059
- Median home value
- $367,400
- Jobs located here
- 10,091
- Daytime population
- 24,380Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Wasco County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Wasco County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Oregon
Every Oregon market ranked →The highest-scoring counties in Oregon for barbershops, numbered among those based in Oregon, with Wasco County marked.
Top counties in Oregon
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Washington County, OR | 84 | 78 | 3.3 | $3.6M | +1.8% | #39 of 1,356 |
| 2Yamhill County, OR | 79 | 11 | 2.8 | $3.7M | +2.2% | #80 of 1,356 |
| 3Deschutes County, OR | 79 | 30 | 3.5 | $3.1M | +6.8% | #82 of 1,356 |
| 4Columbia County, OR | 75 | 7 | 3.3 | $3M | +2.6% | #137 of 1,356 |
| 5Benton County, OR | 70 | 12 | 3.1 | $3.2M | +4.4% | #223 of 1,356 |
| 6Clackamas County, OR | 68 | 47 | 2.9 | $4M | +0.9% | #273 of 1,356 |
| 7Klamath County, OR | 64 | 5 | 1.7 | $5M | +0.9% | #351 of 1,356 |
| 8Polk County, OR | 64 | 11 | 3.3 | $3.1M | +2.3% | #356 of 1,356 |
| 9Linn County, OR | 64 | 19 | 3.7 | $2.5M | +3.0% | #365 of 1,356 |
| 10Lane County, OR | 63 | 61 | 3.8 | $2.5M | −0.7% | #386 of 1,356 |
| 19Wasco County, OR | 32 | 6 | 5.7 | $1.6M | −1.1% | #1,068 of 1,356 |
Other business types in Wasco County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas43
- Hair salons42
- Barbershops32
- Nail salons
- Spas and skin care45
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Wasco County, OR?
There are 6 barbershops on map listings in Wasco County as of September 2026. One of them (17%) is a chain location. The listings count barbershops. No official count is published for barber shops in Wasco County: counts under 3 are left out. Official counts also show 4 one-person businesses without payroll.
How much do households in Wasco County, OR spend on personal care products and services?
About $9.5M a year, or $900 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 6 barbershops on map listings, it comes to $1.6M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 10,563 households in Wasco County and national spending patterns by income.
How does Wasco County, OR compare with the U.S. for barbershops?
Wasco County has 5.7 barbershops per 10,000 households, 8% above the U.S. rate of 5.3. Spending per shop is $1.6M, 16% below the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Wasco County would have about 5, against 6 on map listings.
How fast is Wasco County, OR growing?
Population estimates put Wasco County at 26,310 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 10,563 households. Median household income in Wasco County is $64,175, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wasco County scores 32 for barbershops (lower middle), #1,068 of 1,356 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Wasco County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Wasco County
Screening a site or an acquisition in Wasco County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Wasco County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.