Groundwork

Beauty and personal care · County · Oregon

Spas and skin care studios in Douglas County, OR

How Douglas County, OR compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #326 of 1,769 scored counties
#7 of 27 scored counties in Oregon

Listings
26
3 chain locations (12%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$41.9M
On personal care products and services · $883 a household
Spending per listing
$1.6M
84% above the U.S.
Listings per 10k households
5.5
52% below the U.S.
Population, 2025
111,951
+0.6% since 2020

See the spas and skin care studios around any address in Douglas County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Douglas County comes to about $41.9M a year: $883 per household, 12% below the U.S. average. That works out to $1.6M per studio, 84% above the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

Douglas County has 26 spas and skin care studios on map listings as of September 2026. Chain locations make up 12% of them, against 10% across the U.S. Per 10,000 households, that is 5.5, 52% below the U.S. rate of 11.5.

The official count of businesses with payroll classed as other personal care services in Douglas County was 6 in 2023. That is one for every 7,920 households, against one for every 4,055 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $222K have gone to businesses classed as other personal care services in Douglas County.

Population estimates put the population change in Douglas County from 2020 to 2025 at +0.6%, slower than the U.S. (+3.1%). The Groundwork market score for spas and skin care studios in Douglas County is 66 (upper middle), #326 of 1,769 scored counties and #7 of 27 scored counties in Oregon. That puts it in the top quarter of counties.

How Douglas County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Douglas County, OR compared with Oregon and the U.S.
MeasureDouglas CountyOregonU.S.
Listings per 10k households5.511.011.5
Spending per listing$1.6M$945K$876K
Households per official establishment7,9203,4444,055
Official establishment growth, 2019–2023n/a+38.6%+29.8%
Population growth, 2020–2025+0.6%+0.7%+3.1%
Spending per household on personal care products and services$883$1,036$1,005
Median household income$61,310$83,011$80,734
Groundwork market score6639

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6
Employees, 2023
21
Annual payroll, 2023
$376K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
263 chain locations
Listings at the U.S. rate for this spending
48The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$222K

SBA-backed loans to businesses classed as other personal care services in Douglas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Douglas County

Population, 2025 estimate
111,951+0.6% since 2020
Households
47,519
Median age
46.5
Homes lived in by their owners
73%
Vehicles per household
2.0
Land area
5,036 sq. mi.
People per square mile
22
Median household income
$61,310+29.7% vs. 2015–2019, before inflation
Average household income
$82,417
Median home value
$310,300
Jobs located here
37,255
Daytime population
106,777Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Douglas County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Oregon

Every Oregon market ranked →

The highest-scoring counties in Oregon for spas and skin care studios, numbered among those based in Oregon, with Douglas County marked.

Top counties in Oregon

Counties in Oregon ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbia County, OR8294.3$2.4M+2.6%#49 of 1,769
2Crook County, OR8087.4$1.4M+10.6%#66 of 1,769
3Jefferson County, OR7266.8$1.4M+4.7%#177 of 1,769
4Linn County, OR72346.7$1.4M+3.0%#178 of 1,769
5Polk County, OR69226.7$1.6M+2.3%#245 of 1,769
6Yamhill County, OR68317.9$1.3M+2.2%#278 of 1,769
7Douglas County, OR66265.5$1.6M+0.6%#326 of 1,769
8Benton County, OR65307.8$1.3M+4.4%#368 of 1,769
9Umatilla County, OR60196.6$1.4M+1.5%#519 of 1,769
10Lincoln County, OR55177.4$1.2M+0.3%#693 of 1,769

Other business types in Douglas County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Douglas County, OR?

Map listings as of September 2026 show 26 spas and skin care studios in Douglas County. 3 of them (12%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 6 businesses with payroll classed as other personal care services in 2023.

How much do households in Douglas County, OR spend on personal care products and services?

About $41.9M a year, or $883 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 26 spas and skin care studios on map listings, it comes to $1.6M per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 47,519 households in Douglas County and national spending patterns by income.

How does Douglas County, OR compare with the U.S. for spas and skin care studios?

Douglas County has 5.5 spas and skin care studios per 10,000 households, 52% below the U.S. rate of 11.5. Spending per studio is $1.6M, 84% above the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Douglas County would have about 48, against 26 on map listings. There is one business with payroll in the industry for every 7,920 households, against one for every 4,055 across the U.S.

How fast is Douglas County, OR growing?

Population estimates put Douglas County at 111,951 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 47,519 households. The median household income in Douglas County is $61,310 a year, 24% below the U.S. median of $80,734. That rose 29.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Douglas County scores 66 for spas and skin care studios (upper middle), #326 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Douglas County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Douglas County

Screening a site or an acquisition in Douglas County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Douglas County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.