Groundwork

Beauty and personal care · County · Oregon

Spas and skin care studios in Wallowa County, OR

How Wallowa County, OR compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
1
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$3.1M
On personal care products and services · $902 a household
Spending per listing
$3.1M
Too few listings to compare
Listings per 10k households
3.0
Too few listings to compare
Population, 2025
7,595
+2.6% since 2020

See the spas and skin care studios around any address in Wallowa County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wallowa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1 spa or skin care studio in Wallowa County. That is 3.0 per 10,000 households.

Household spending on personal care products and services in Wallowa County comes to about $3.1M a year: $902 per household, 10% below the U.S. average. That works out to $3.1M per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in Wallowa County classed as other personal care services. That is one for every 1,129 households, against one for every 4,055 across the U.S.

Population estimates put the population change in Wallowa County from 2020 to 2025 at +2.6%, slower than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Wallowa County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Wallowa County, OR compared with Oregon and the U.S.
MeasureWallowa CountyOregonU.S.
Listings per 10k households3.011.011.5
Spending per listing$3.1M$945K$876K
Households per official establishment1,1293,4444,055
Official establishment growth, 2019–2023n/a+38.6%+29.8%
Population growth, 2020–2025+2.6%+0.7%+3.1%
Spending per household on personal care products and services$902$1,036$1,005
Median household income$67,112$83,011$80,734
Groundwork market scoreNot scored39

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
3
Annual payroll, 2023
$80K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Wallowa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wallowa County

Population, 2025 estimate
7,595+2.6% since 2020
Households
3,387
Median age
49.2
Homes lived in by their owners
72%
Vehicles per household
2.2
Land area
3,146 sq. mi.
People per square mile
2
Median household income
$67,112
Average household income
$83,394
Median home value
$394,800
Jobs located here
2,963
Daytime population
7,503Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wallowa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Wallowa County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Spas and skin care across Oregon

Every Oregon market ranked →

The highest-scoring counties in Oregon for spas and skin care studios, numbered among those based in Oregon, with Wallowa County marked.

Top counties in Oregon

Counties in Oregon ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Columbia County, OR8294.3$2.4M+2.6%#49 of 1,769
2Crook County, OR8087.4$1.4M+10.6%#66 of 1,769
3Jefferson County, OR7266.8$1.4M+4.7%#177 of 1,769
4Linn County, OR72346.7$1.4M+3.0%#178 of 1,769
5Polk County, OR69226.7$1.6M+2.3%#245 of 1,769
6Yamhill County, OR68317.9$1.3M+2.2%#278 of 1,769
7Douglas County, OR66265.5$1.6M+0.6%#326 of 1,769
8Benton County, OR65307.8$1.3M+4.4%#368 of 1,769
9Umatilla County, OR60196.6$1.4M+1.5%#519 of 1,769
10Lincoln County, OR55177.4$1.2M+0.3%#693 of 1,769
Wallowa County, ORNot scored13.0$3.1M+2.6%

Other business types in Wallowa County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many spas and skin care studios are in Wallowa County, OR?

There is 1 spa or skin care studio on map listings in Wallowa County as of September 2026. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 3 businesses with payroll classed as other personal care services in 2023.

How much do households in Wallowa County, OR spend on personal care products and services?

About $3.1M a year, or $902 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 1 spa or skin care studio on map listings, it comes to $3.1M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 3,387 households in Wallowa County and national spending patterns by income.

How does Wallowa County, OR compare with the U.S. for spas and skin care studios?

Wallowa County has 1 spa or skin care studio on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of spas and skin care studios to household spending, Wallowa County would have about 4, against 1 on map listings. There is one business with payroll in the industry for every 1,129 households, against one for every 4,055 across the U.S.

How fast is Wallowa County, OR growing?

Population estimates put Wallowa County at 7,595 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 3,387 households. Median household income in Wallowa County is $67,112, 17% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wallowa County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Wallowa County

Screening a site or an acquisition in Wallowa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wallowa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.