Groundwork

Beauty and personal care · County · New York

Spas and skin care studios in Monroe County, NY

How Monroe County, NY compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #1,213 of 1,769 scored counties
#54 of 59 scored counties in New York

Listings
344
44 chain locations (13%)
Official establishments
81
+15.7% since 2019
Household spending a year
$314.3M
On personal care products and services · $987 a household
Spending per listing
$914K
4% above the U.S.
Listings per 10k households
10.8
6% below the U.S.
Population, 2025
750,506
−1.0% since 2020

See the spas and skin care studios around any address in Monroe County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Monroe County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Monroe County spend about $314.3M a year on personal care products and services, or $987 per household, 2% below the U.S. average. That works out to $914K per studio, 4% above the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 344 spas and skin care studios on map listings in Monroe County as of September 2026. 44 of them (13%) are chain locations, against 10% across the U.S. Per 10,000 households, that is 10.8, 6% below the U.S. rate of 11.5.

In 2023, official counts showed 81 businesses with payroll in Monroe County classed as other personal care services, up 15.7% from 2019. That is one for every 3,931 households, against one for every 4,055 across the U.S. Since fiscal 2022, 8 SBA-backed loans worth $3.1M have gone to businesses classed as other personal care services in Monroe County.

Population estimates show Monroe County declined 1.0% from 2020 to 2025, against +3.1% for the U.S. Monroe County scores 41 (lower middle) on the Groundwork market score for spas and skin care studios, ranking #1,213 of 1,769 scored counties and #54 of 59 scored counties in New York.

How Monroe County compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Monroe County, NY compared with New York and the U.S.
MeasureMonroe CountyNew YorkU.S.
Listings per 10k households10.811.311.5
Spending per listing$914K$950K$876K
Households per official establishment3,9312,9014,055
Official establishment growth, 2019–2023+15.7%+2.0%+29.8%
Population growth, 2020–2025−1.0%−0.6%+3.1%
Spending per household on personal care products and services$987$1,070$1,005
Median household income$76,382$85,974$80,734
Groundwork market score4134

Official counts and lending

Businesses

Official establishments, 2019 to 2023
70 → 81+15.7% over the period
Employees, 2023
355
Annual payroll, 2023
$8.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
34444 chain locations
Listings at the U.S. rate for this spending
359The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
8
Amount
$3.1M

SBA-backed loans to businesses classed as other personal care services in Monroe County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Monroe County

Population, 2025 estimate
750,506−1.0% since 2020
Households
318,428
Median age
41.3
Homes lived in by their owners
64%
Vehicles per household
1.5
Land area
657 sq. mi.
People per square mile
1,147
Median household income
$76,382+27.1% vs. 2015–2019, before inflation
Average household income
$102,665
Median home value
$213,700
Jobs located here
390,979
Daytime population
792,113Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Monroe County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Monroe County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across New York

Every New York market ranked →

The highest-scoring counties in New York for spas and skin care studios, numbered among those based in New York, with Monroe County marked.

Top counties in New York

Counties in New York ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Schenectady County, NY84385.7$1.8M+3.0%#40 of 1,769
2Sullivan County, NY76175.4$1.8M+2.7%#106 of 1,769
3Rensselaer County, NY76416.1$1.7M−0.2%#108 of 1,769
4Schoharie County, NY7153.9$2.4M+1.4%#187 of 1,769
5Columbia County, NY70134.9$2.1M−2.1%#204 of 1,769
6Clinton County, NY70164.8$2M−2.0%#208 of 1,769
7Oswego County, NY70285.9$1.6M+1.0%#218 of 1,769
8Wayne County, NY69143.6$2.6M+0.1%#237 of 1,769
9Delaware County, NY6763.1$2.9M+0.2%#283 of 1,769
10Montgomery County, NY6694.6$2M+1.1%#316 of 1,769
54Monroe County, NY4134410.8$914K−1.0%#1,213 of 1,769

Other business types in Monroe County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Monroe County, NY?

As of September 2026, map listings count 344 spas and skin care studios in Monroe County. 44 of them (13%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 81 businesses with payroll classed as other personal care services in 2023, up 15.7% from 2019.

How much do households in Monroe County, NY spend on personal care products and services?

About $314.3M a year, or $987 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 344 spas and skin care studios on map listings, it comes to $914K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 318,428 households in Monroe County and national spending patterns by income.

How does Monroe County, NY compare with the U.S. for spas and skin care studios?

Monroe County has 10.8 spas and skin care studios per 10,000 households, 6% below the U.S. rate of 11.5. Spending per studio is $914K, 4% above the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Monroe County would have about 359, against 344 on map listings. There is one business with payroll in the industry for every 3,931 households, against one for every 4,055 across the U.S. The official count rose 15.7% from 2019 to 2023, against +29.8% for the U.S.

How fast is Monroe County, NY growing?

Population estimates put Monroe County at 750,506 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 318,428 households. The median household income in Monroe County is $76,382 a year, 5% below the U.S. median of $80,734. That rose 27.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Monroe County scores 41 for spas and skin care studios (lower middle), #1,213 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Monroe County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Monroe County

Screening a site or an acquisition in Monroe County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Monroe County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.