Beauty and personal care · County · Minnesota
Spas and skin care studios in Watonwan County, MN
How Watonwan County, MN compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has none.
- Listings
- 0
- None on the map
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $4.1M
- On personal care products and services · $966 a household
- Spending per listing
- n/a
- Listings per 10k households
- 0.0
- Population, 2025
- 11,459
- +2.0% since 2020
See the spas and skin care studios around any address in Watonwan County
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Watonwan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Watonwan County spend about $4.1M a year on personal care products and services, or $966 per household, 4% below the U.S. average. The spending figure covers all personal care products and services, not only spas and skin care studios.
Map listings as of September 2026 show no spas and skin care studios in Watonwan County. At the national ratio of spas and skin care studios to household spending, Watonwan County would have about 5, against none on map listings.
Official counts don’t publish a figure for other personal care services in Watonwan County, since they leave out counts under 3.
Population estimates show Watonwan County grew 2.0% from 2020 to 2025, slower than the U.S. (+3.1%). With no spas and skin care studios on map listings, Watonwan County isn’t given a market score for them.
How Watonwan County compares
The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Watonwan County | Minnesota | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.0 | 8.6 | 11.5 |
| Spending per listing | n/a | $1.3M | $876K |
| Households per official establishment | n/a | 4,517 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +20.8% | +29.8% |
| Population growth, 2020–2025 | +2.0% | +2.1% | +3.1% |
| Spending per household on personal care products and services | $966 | $1,091 | $1,005 |
| Median household income | $71,699 | $89,062 | $80,734 |
| Groundwork market score | Not scored | 72 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 0
- Listings at the U.S. rate for this spending
- 5The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as other personal care services in Watonwan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Watonwan County
- Population, 2025 estimate
- 11,459+2.0% since 2020
- Households
- 4,227
- Median age
- 40.2
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.2
- Land area
- 435 sq. mi.
- People per square mile
- 26
- Median household income
- $71,699+32.6% vs. 2015–2019, before inflation
- Average household income
- $93,447
- Median home value
- $162,400
- Jobs located here
- 4,626
- Daytime population
- 10,380Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Watonwan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Watonwan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across Minnesota
Every Minnesota market ranked →The highest-scoring counties in Minnesota for spas and skin care studios, numbered among those based in Minnesota, with Watonwan County marked.
Top counties in Minnesota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sherburne County, MN | 91 | 12 | 3.4 | $3.4M | +6.8% | #5 of 1,769 |
| 2Clay County, MN | 86 | 10 | 3.8 | $2.7M | +3.6% | #21 of 1,769 |
| 3Wright County, MN | 86 | 31 | 5.7 | $2M | +11.1% | #25 of 1,769 |
| 4Rice County, MN | 85 | 12 | 5.1 | $2M | +4.2% | #32 of 1,769 |
| 5Le Sueur County, MN | 84 | 6 | 5.2 | $2.1M | +2.9% | #37 of 1,769 |
| 6Scott County, MN | 82 | 29 | 5.3 | $2.4M | +5.1% | #48 of 1,769 |
| 7Carver County, MN | 81 | 33 | 8.0 | $1.6M | +6.6% | #56 of 1,769 |
| 8Cass County, MN | 79 | 6 | 4.7 | $2M | +4.2% | #69 of 1,769 |
| 9Dodge County, MN | 79 | 5 | 6.2 | $1.8M | +2.3% | #74 of 1,769 |
| 10Anoka County, MN | 78 | 83 | 6.0 | $1.9M | +4.7% | #88 of 1,769 |
| Watonwan County, MN | Not scored | 0 | 0.0 | n/a | +2.0% |
Other business types in Watonwan County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas79
- Hair salons78
- Barbershops
- Nail salons
- Spas and skin care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Watonwan County, MN?
There are no spas and skin care studios on map listings in Watonwan County as of September 2026. The listings count spas, skin care, waxing, lash and tanning studios. No official count is published for other personal care services in Watonwan County: counts under 3 are left out.
How much do households in Watonwan County, MN spend on personal care products and services?
About $4.1M a year, or $966 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 4,227 households in Watonwan County and national spending patterns by income.
How does Watonwan County, MN compare with the U.S. for spas and skin care studios?
Watonwan County has no spas and skin care studios on map listings. At the U.S. ratio of spas and skin care studios to household spending, Watonwan County would have about 5, against none on map listings.
How fast is Watonwan County, MN growing?
Population estimates put Watonwan County at 11,459 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 4,227 households. The median household income in Watonwan County is $71,699 a year, 11% below the U.S. median of $80,734. That rose 32.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Watonwan County has no market score for spas and skin care studios, having none on map listings.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Watonwan County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Watonwan County
Screening a site or an acquisition in Watonwan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Watonwan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.