Groundwork

Beauty and personal care · County · Alabama

Spas and skin care studios in Mobile County, AL

The spas and skin care studios in Mobile County, AL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #922 of 1,769 scored counties
#23 of 40 scored counties in Alabama

Listings
124
19 chain locations (15%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$130.4M
On personal care products and services · $807 a household
Spending per listing
$1.1M
20% above the U.S.
Listings per 10k households
7.7
33% below the U.S.
Population, 2025
411,658
−0.7% since 2020

See the spas and skin care studios around any address in Mobile County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mobile County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Mobile County comes to about $130.4M a year: $807 per household, 20% below the U.S. average. That works out to $1.1M per studio, 20% above the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 124 spas and skin care studios on map listings in Mobile County as of September 2026. Chain locations make up 15% of them, against 10% across the U.S. That comes to 7.7 for every 10,000 households, 33% below the U.S. rate of 11.5.

Official counts show 16 businesses with payroll classed as other personal care services in Mobile County in 2023. That is one for every 10,104 households, against one for every 4,055 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $203K has gone to businesses classed as other personal care services in Mobile County.

Between 2020 and 2025, the population of Mobile County declined 0.7%, against +3.1% for the U.S. The Groundwork market score for spas and skin care studios in Mobile County is 49 (lower middle), #922 of 1,769 scored counties and #23 of 40 scored counties in Alabama.

How Mobile County compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Mobile County, AL compared with Alabama and the U.S.
MeasureMobile CountyAlabamaU.S.
Listings per 10k households7.78.111.5
Spending per listing$1.1M$1M$876K
Households per official establishment10,1047,7114,055
Official establishment growth, 2019–2023n/a+41.5%+29.8%
Population growth, 2020–2025−0.7%+3.2%+3.1%
Spending per household on personal care products and services$807$839$1,005
Median household income$58,880$63,999$80,734
Groundwork market score4961

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16 → 16
Employees, 2023
124
Annual payroll, 2023
$4.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
12419 chain locations
Listings at the U.S. rate for this spending
149The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$203K

SBA-backed loans to businesses classed as other personal care services in Mobile County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Mobile County

Population, 2025 estimate
411,658−0.7% since 2020
Households
161,665
Median age
39.0
Homes lived in by their owners
66%
Vehicles per household
1.8
Land area
1,229 sq. mi.
People per square mile
336
Median household income
$58,880+23.7% vs. 2015–2019, before inflation
Average household income
$81,726
Median home value
$190,700
Jobs located here
181,672
Daytime population
421,837Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Mobile County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Mobile County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Alabama

Every Alabama market ranked →

The highest-scoring counties in Alabama for spas and skin care studios, numbered among those based in Alabama, with Mobile County marked.

Top counties in Alabama

Counties in Alabama ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Limestone County, AL79307.3$1.3M+18.0%#82 of 1,769
2Elmore County, AL75134.0$2.3M+4.2%#115 of 1,769
3St. Clair County, AL75174.8$1.8M+7.1%#119 of 1,769
4Shelby County, AL72677.7$1.3M+6.5%#180 of 1,769
5Chilton County, AL7173.9$2.1M+5.9%#190 of 1,769
6Lee County, AL69395.6$1.5M+8.6%#247 of 1,769
7Coffee County, AL63157.1$1.2M+6.3%#421 of 1,769
8Colbert County, AL61124.9$1.6M+3.8%#476 of 1,769
9Morgan County, AL59408.2$1.1M+2.6%#561 of 1,769
10Autauga County, AL59208.7$1M+5.1%#562 of 1,769
23Mobile County, AL491247.7$1.1M−0.7%#922 of 1,769

Other business types in Mobile County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Mobile County, AL?

As of September 2026, map listings count 124 spas and skin care studios in Mobile County. 19 of them (15%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 16 businesses with payroll classed as other personal care services in 2023.

How much do households in Mobile County, AL spend on personal care products and services?

About $130.4M a year, or $807 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 124 spas and skin care studios on map listings, it comes to $1.1M per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 161,665 households in Mobile County and national spending patterns by income.

How does Mobile County, AL compare with the U.S. for spas and skin care studios?

Mobile County has 7.7 spas and skin care studios per 10,000 households, 33% below the U.S. rate of 11.5. Spending per studio is $1.1M, 20% above the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Mobile County would have about 149, against 124 on map listings. There is one business with payroll in the industry for every 10,104 households, against one for every 4,055 across the U.S.

How fast is Mobile County, AL growing?

Population estimates put Mobile County at 411,658 people in 2025, down 0.7% since 2020, against +3.1% for the U.S. It has 161,665 households. The median household income in Mobile County is $58,880 a year, 27% below the U.S. median of $80,734. That rose 23.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mobile County scores 49 for spas and skin care studios (lower middle), #922 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Mobile County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Mobile County

Screening a site or an acquisition in Mobile County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Mobile County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.