County profile · South Carolina
Sumter County, SC market data
How Sumter County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 105,067
- −0.3% since 2020
- Households
- 41,083
- Median household income
- $56,693
- +24.2% vs. 2015–2019, before inflation
- Median home value
- $165,300
- Jobs located here
- 37,301
- Highest market score
- 69
- Insurance agencies, #499 of 2,272 scored counties
A site report maps the competitors on map listings around any address in Sumter County by name and distance, and the households and spending within reach. Or open the report at the center of Sumter County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Sumter County has an estimated 105,067 people and 41,083 households. Population estimates show Sumter County declined 0.3% from 2020 to 2025, against +3.1% for the U.S. Median household income in Sumter County is $56,693, 30% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.2%, before inflation.
Relative to the U.S., household spending in Sumter County runs highest on vehicle insurance (an index of 123, where 100 is the U.S. average) and lowest on memberships, classes and admissions (58).
Of the business types scored in Sumter County, insurance agencies (69), chiropractors (66) and landscaping and lawn care companies (66) have the highest Groundwork market scores. For insurance agencies, that ranks #499 of 2,272 scored counties.
Sumter County is part of the Sumter metro area. Against the U.S., map listings per household run highest for pest control companies (93% above the U.S. rate) and lowest for bakeries and dessert shops (58% below the U.S. rate).
All 56 business types in Sumter County
Highest Groundwork market score first. Each score compares Sumter County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Insurance agencies | 69 | #499 of 2,272 | 48 | 11.7 | $2.1M | 165 | 22 |
| Chiropractors | 66 | #293 of 1,490 | 5 | 1.2 | $8.1M | 339 | 5 |
| Landscaping and lawn care | 66 | #319 of 1,493 | 14 | 3.4 | $3.8M | 131 | 24 |
| Bakeries and dessert shops | 64 | #409 of 1,889 | 17 | 4.1 | $7.9M | 190 | 12 |
| Coffee shops and cafes | 64 | #453 of 2,063 | 20 | 4.9 | $6.7M | 181 | 12 |
| Electricians | 62 | #301 of 1,160 | 6 | 1.5 | $17.2M | 143 | 16 |
| Veterinarians | 62 | #456 of 1,485 | 11 | 2.7 | $2.8M | 105 | 6 |
| Pet businesses | 62 | #571 of 2,200 | 30 | 7.3 | $1M | 119 | 16 |
| Physical therapy | 59 | #469 of 1,422 | 13 | 3.2 | $3.1M | 130 | 5 |
| Roofing and gutters | 57 | #423 of 1,177 | 7 | 1.7 | $14.8M | 174 | 7 |
| Gyms | 56 | #683 of 1,792 | 17 | 4.1 | $1.4M | 105 | 7 |
| House cleaning | 54 | #339 of 847 | 9 | 2.2 | $6M | 93 | 10 |
| Property management | 54 | #372 of 910 | 8 | 1.9 | Index only | 126 | 7 |
| Home repair trades | 53 | #882 of 2,057 | 40 | 9.7 | $2.6M | 106 | 49 |
| Restaurants and cafes | 53 | #1,043 of 2,405 | 310 | 75.5 | $433K | 117 | 134 |
| Lawn, cleaning and pest control | 52 | #780 of 1,771 | 34 | 8.3 | $1.6M | 94 | 45 |
| Optometrists and eye care | 51 | #655 of 1,302 | 13 | 3.2 | $3.1M | 99 | 3 |
| Pet grooming and boarding | 51 | #697 of 1,461 | 10 | 2.4 | $3.1M | 123 | 10 |
| Sit-down restaurants | 49 | #1,228 of 2,405 | 186 | 45.3 | $721K | 109 | 49 |
| Funeral homes | 48 | #752 of 1,472 | 12 | 2.9 | $510K | 75 | 7 |
| Primary care and pediatrics | 48 | #891 of 1,656 | 19 | 4.6 | $2.1M | 120 | 40 |
| Real estate agents and brokers | 48 | #1,159 of 2,176 | 75 | 18.3 | Index only | 137 | 18 |
| Auto repair shops | 47 | #1,335 of 2,378 | 82 | 20.0 | $430K | 97 | 28 |
| Gyms, studios and classes | 46 | #1,245 of 2,088 | 33 | 8.0 | $707K | 107 | 16 |
| Pizza | 45 | #1,220 of 2,090 | 28 | 6.8 | $4.8M | 94 | 73 |
| HVAC and plumbing | 44 | #1,057 of 1,707 | 27 | 6.6 | $3.8M | 80 | 26 |
| Spas and skin care | 44 | #1,096 of 1,769 | 36 | 8.8 | $893K | 102 | 4 |
| Real estate | 44 | #1,401 of 2,229 | 99 | 24.1 | Index only | 130 | 33 |
| Pet stores | 43 | #600 of 974 | 7 | 1.7 | $4.5M | 99 | Under 3 |
| Grocery stores | 43 | #1,258 of 2,070 | 29 | 7.1 | $7.8M | 84 | 15 |
| Auto repair and car care | 41 | #1,615 of 2,401 | 153 | 37.2 | $231K | 86 | 43 |
| Doctors, dentists and clinics | 40 | #1,667 of 2,394 | 222 | 54.0 | $183K | 120 | 81 |
| Martial arts and dance studios | 38 | #976 of 1,334 | 13 | 3.2 | $1.8M | 89 | 9 |
| Collision repair and body shops | 37 | #965 of 1,327 | 17 | 4.1 | $2.1M | 67 | 8 |
| Mortgage brokers and lenders | 36 | #690 of 887 | 15 | 3.7 | Index only | 96 | 6 |
| Fast food and sandwich shops | 35 | #1,671 of 2,222 | 57 | 13.9 | $2.4M | 77 | 73 |
| Gas stations | 35 | #1,787 of 2,358 | 71 | 17.3 | $1.6M | 69 | 60 |
| Child care and preschools | 32 | #1,288 of 1,611 | 18 | 4.4 | $829K | 83 | 33 |
| Laundromats | 31 | #600 of 785 | 6 | 1.5 | $11.4M | 91 | Under 3 |
| Dentists and orthodontists | 31 | #1,612 of 1,886 | 43 | 10.5 | $942K | 96 | 28 |
| Nail salons | 30 | #1,144 of 1,328 | 28 | 6.8 | $1.1M | 69 | 6 |
| Clothing and shoe stores | 30 | #1,708 of 2,087 | 62 | 15.1 | $1.1M | 87 | 32 |
| Grocery and convenience stores | 30 | #1,946 of 2,402 | 98 | 23.9 | $2.3M | 68 | 36 |
| Convenience stores | 29 | #1,820 of 2,261 | 48 | 11.7 | $4.7M | 60 | 21 |
| Clothing, shoes and laundry | 29 | #1,869 of 2,210 | 88 | 21.4 | $775K | 88 | 35 |
| Hair salons | 29 | #2,055 of 2,339 | 95 | 23.1 | $339K | 79 | 20 |
| Dry cleaners | 26 | #462 of 507 | 8 | 1.9 | $8.5M | 54 | 3 |
| Salons, barbers and spas | 26 | #2,213 of 2,385 | 190 | 46.2 | $169K | 80 | 32 |
| Tire shops | 23 | #1,354 of 1,530 | 25 | 6.1 | $1.4M | 56 | 10 |
| Car washes and detailing | 21 | #1,353 of 1,451 | 21 | 5.1 | $1.7M | 67 | Under 3 |
| Pest control | 17 | #677 of 699 | 11 | 2.7 | $4.9M | 48 | 11 |
| Barbershops | 16 | #1,262 of 1,356 | 30 | 7.3 | $1.1M | 57 | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 4 | 1.0 | $8.8M | 64 | 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 3 | 0.7 | $7.8M | 192 | 7 |
| Home inspectors | Not scored | Not scored | 1 | 0.2 | Index only | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.2 | $40.5M | Too few | Under 3 |
Household spending in Sumter County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $35.3M | $858 | 90 |
| Gasoline and other fuels | $116.1M | $2,825 | 109 |
| Food away from home | $134.1M | $3,264 | 80 |
| Groceries | $227.1M | $5,527 | 87 |
| Personal care products and services | $32.2M | $783 | 78 |
| Child care and other personal services | $14.9M | $363 | 63 |
| Memberships, classes and admissions | $23.3M | $568 | 58 |
| Medical and dental services | $40.5M | $986 | 77 |
| Pets | $31.3M | $763 | 84 |
| Clothing, shoes and related services | $68.2M | $1,661 | 81 |
| Vehicle insurance | $99.2M | $2,415 | 123 |
| Home repairs, maintenance and insurance | $103.3M | $2,514 | 83 |
| Lawn care, cleaning and other household services | $53.6M | $1,305 | 92 |
| Rent and homeowner costs | $559.1M | $13,610 | 82 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Sumter County
- Population, 2025 estimate
- 105,067−0.3% since 2020
- Households
- 41,083
- Median age
- 38.8
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.8
- Land area
- 665 sq. mi.
- People per square mile
- 157
- Median household income
- $56,693+24.2% vs. 2015–2019, before inflation
- Average household income
- $74,835
- Median home value
- $165,300
- Jobs located here
- 37,301
- Daytime population
- 101,774Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Sumter County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Sumter County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in South Carolina 8
- Lee County, SC16,166 people
- Clarendon County, SC30,986 people
- Kershaw County, SC68,314 people
- Calhoun County, SC14,182 people
- Richland County, SC422,117 people
- Darlington County, SC62,558 people
- Florence County, SC137,117 people
- Orangeburg County, SC83,253 people
Questions
How fast is Sumter County, SC growing?
Population estimates put Sumter County at 105,067 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 41,083 households. Median household income rose 24.2% from the 2015–2019 survey, before inflation.
How much do households in Sumter County, SC spend?
Households in Sumter County spend about $559.1M a year on rent and homeowner costs, $227.1M on groceries and $134.1M on food away from home. Set against the U.S., households in Sumter County spend the most on vehicle insurance (an index of 123, where 100 is the U.S. average) and the least on memberships, classes and admissions (58).
Which business types have the highest market scores in Sumter County, SC?
The highest Groundwork market scores in Sumter County are for insurance agencies (69), chiropractors (66) and landscaping and lawn care companies (66). Sumter County ranks #499 of 2,272 scored counties for insurance agencies.
How does Sumter County, SC compare with the U.S.?
The median household income in Sumter County is $56,693 a year, 30% below the U.S. median of $80,734. The population fell 0.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $165,300, against $332,700 for the U.S. For its number of households, Sumter County has the most map listings, relative to the U.S., for pest control companies (93% above the U.S. rate) and the fewest for bakeries and dessert shops (58% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 52 of the 56 business types have a score in Sumter County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Sumter County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Sumter County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Sumter County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.