Groundwork

Beauty and personal care · County · Virginia

Salons, barbers and spas in Prince Edward County, VA

The salons, barbers and spas in Prince Edward County, VA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #2,159 of 2,385 scored counties
#94 of 113 scored counties in Virginia

Listings
36
8 chain locations (22%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$6.1M
On personal care products and services · $795 a household
Spending per listing
$169K
21% below the U.S.
Listings per 10k households
47.1
In line with the U.S.
Population, 2025
22,391
+2.3% since 2020

See the salons, barbers and spas around any address in Prince Edward County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Prince Edward County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Prince Edward County scores 29 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #2,159 of 2,385 scored counties and #94 of 113 scored counties in Virginia. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 36 salons, barbers and spas in Prince Edward County. Chain locations make up 22% of them, against 15% across the U.S. Per 10,000 households, that is 47.1, in line with the U.S. rate of 47.2.

At $795 per household (21% below the U.S. average), households in Prince Edward County spend about $6.1M a year on personal care products and services. That is about $169K of household spending for each business on map listings, 21% below the U.S. figure of $213K.

In 2023, official counts showed 7 businesses with payroll in Prince Edward County classed as personal care services. That is one for every 1,092 households, against one for every 804 across the U.S. Between 2020 and 2025, the population of Prince Edward County grew 2.3%, slower than the U.S. (+3.1%).

How Prince Edward County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Prince Edward County, VA compared with Virginia and the U.S.
MeasurePrince Edward CountyVirginiaU.S.
Listings per 10k households47.143.547.2
Spending per listing$169K$235K$213K
Households per official establishment1,092708804
Official establishment growth, 2019–2023n/a+13.1%+14.1%
Population growth, 2020–2025+2.3%+2.8%+3.1%
Spending per household on personal care products and services$795$1,023$1,005
Median household income$56,315$93,170$80,734
Groundwork market score2949

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 7
Employees, 2023
46
Annual payroll, 2023
$1.4M
One-person businesses, 2023
64Businesses with no payroll
Map listings, September 2026
368 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Prince Edward County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Prince Edward County

Population, 2025 estimate
22,391+2.3% since 2020
Households
7,641
Median age
34.4
Homes lived in by their owners
58%
Vehicles per household
2.0
Land area
350 sq. mi.
People per square mile
63
Median household income
$56,315+19.3% vs. 2015–2019, before inflation
Average household income
$77,641
Median home value
$216,600
Jobs located here
8,275
Daytime population
21,661Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Prince Edward County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Prince Edward County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for salons, barbers and spas, numbered among those based in Virginia, with Prince Edward County marked.

Top counties in Virginia

Counties in Virginia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Goochland County, VA97109.7$1.2M+17.4%#1 of 2,385
2Caroline County, VA902117.5$547K+11.3%#10 of 2,385
3Fluvanna County, VA891413.6$742K+6.2%#14 of 2,385
4Rockingham County, VA864614.1$653K+6.6%#26 of 2,385
5Louisa County, VA852717.4$552K+13.6%#31 of 2,385
6Clarke County, VA851423.8$458K+5.4%#35 of 2,385
7New Kent County, VA852425.9$430K+21.2%#37 of 2,385
8King George County, VA802322.7$486K+10.5%#63 of 2,385
9Northumberland County, VA7958.9$969K+6.1%#73 of 2,385
10Madison County, VA79916.4$573K+2.7%#79 of 2,385
94Prince Edward County, VA293647.1$169K+2.3%#2,159 of 2,385

Other business types in Prince Edward County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Prince Edward County, VA?

There are 36 salons, barbers and spas on map listings in Prince Edward County as of September 2026. 8 of them (22%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 7 businesses with payroll classed as personal care services in 2023. Another 64 one-person businesses have no payroll, by official counts.

How much do households in Prince Edward County, VA spend on personal care products and services?

About $6.1M a year, or $795 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 36 salons, barbers and spas on map listings, it comes to $169K per business. It is estimated from the incomes of the 7,641 households in Prince Edward County and national spending patterns by income.

How does Prince Edward County, VA compare with the U.S. for salons, barbers and spas?

Prince Edward County has 47.1 salons, barbers and spas per 10,000 households, in line with the U.S. rate of 47.2. Spending per business is $169K, 21% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Prince Edward County would have about 29, against 36 on map listings. There is one business with payroll in the industry for every 1,092 households, against one for every 804 across the U.S.

How fast is Prince Edward County, VA growing?

Population estimates put Prince Edward County at 22,391 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 7,641 households. Median household income in Prince Edward County is $56,315, 30% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Prince Edward County scores 29 for salons, barbers and spas (lower middle), #2,159 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Prince Edward County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Prince Edward County

Screening a site or an acquisition in Prince Edward County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Prince Edward County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.