Groundwork

Beauty and personal care · County · Virginia

Salons, barbers and spas in Craig County, VA

The salons, barbers and spas in Craig County, VA, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$1.5M
On personal care products and services · $870 a household
Spending per listing
$755K
Too few listings to compare
Listings per 10k households
11.5
Too few listings to compare
Population, 2025
4,800
−1.6% since 2020

See the salons, barbers and spas around any address in Craig County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Craig County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Craig County comes to about $1.5M a year: $870 per household, 13% below the U.S. average. That works out to $755K per business.

Craig County has 2 salons, barbers and spas on map listings as of September 2026. That is 11.5 per 10,000 households.

Official counts don’t publish a figure for personal care services in Craig County, since they leave out counts under 3. Official counts also show 7 one-person businesses without payroll.

Between 2020 and 2025, the population of Craig County declined 1.6%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Craig County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Craig County, VA compared with Virginia and the U.S.
MeasureCraig CountyVirginiaU.S.
Listings per 10k households11.543.547.2
Spending per listing$755K$235K$213K
Households per official establishmentn/a708804
Official establishment growth, 2019–2023n/a+13.1%+14.1%
Population growth, 2020–2025−1.6%+2.8%+3.1%
Spending per household on personal care products and services$870$1,023$1,005
Median household income$69,057$93,170$80,734
Groundwork market scoreNot scored49

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
7Businesses with no payroll
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Craig County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Craig County

Population, 2025 estimate
4,800−1.6% since 2020
Households
1,735
Median age
47.3
Homes lived in by their owners
84%
Vehicles per household
2.5
Land area
328 sq. mi.
People per square mile
15
Median household income
$69,057
Average household income
$90,344
Median home value
$189,000
Jobs located here
703
Daytime population
3,586Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Craig County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Craig County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for salons, barbers and spas, numbered among those based in Virginia, with Craig County marked.

Top counties in Virginia

Counties in Virginia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Goochland County, VA97109.7$1.2M+17.4%#1 of 2,385
2Caroline County, VA902117.5$547K+11.3%#10 of 2,385
3Fluvanna County, VA891413.6$742K+6.2%#14 of 2,385
4Rockingham County, VA864614.1$653K+6.6%#26 of 2,385
5Louisa County, VA852717.4$552K+13.6%#31 of 2,385
6Clarke County, VA851423.8$458K+5.4%#35 of 2,385
7New Kent County, VA852425.9$430K+21.2%#37 of 2,385
8King George County, VA802322.7$486K+10.5%#63 of 2,385
9Northumberland County, VA7958.9$969K+6.1%#73 of 2,385
10Madison County, VA79916.4$573K+2.7%#79 of 2,385
Craig County, VANot scored211.5$755K−1.6%

Other business types in Craig County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many salons, barbers and spas are in Craig County, VA?

Map listings as of September 2026 show 2 salons, barbers and spas in Craig County. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Craig County: counts under 3 are left out. Official counts list 7 one-person businesses without payroll.

How much do households in Craig County, VA spend on personal care products and services?

About $1.5M a year, or $870 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 2 salons, barbers and spas on map listings, it comes to $755K per business. It is estimated from the incomes of the 1,735 households in Craig County and national spending patterns by income.

How does Craig County, VA compare with the U.S. for salons, barbers and spas?

Craig County has 2 salons, barbers and spas on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of salons, barbers and spas to household spending, Craig County would have about 7, against 2 on map listings.

How fast is Craig County, VA growing?

Population estimates put Craig County at 4,800 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 1,735 households. The median household income in Craig County is $69,057 a year, 14% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Craig County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Craig County

Screening a site or an acquisition in Craig County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Craig County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.