Groundwork

Beauty and personal care · County · Virginia

Salons, barbers and spas in Colonial Heights city, VA

The salons, barbers and spas in Colonial Heights city, VA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 23 out of 100: Low

Ranked #2,270 of 2,385 scored counties
#100 of 113 scored counties in Virginia

Listings
83
18 chain locations (22%)
Official establishments
19
−17.4% since 2019
Household spending a year
$6.7M
On personal care products and services · $888 a household
Spending per listing
$81K
62% below the U.S.
Listings per 10k households
110.2
2.3 times the U.S.
Population, 2025
18,738
+3.2% since 2020

See the salons, barbers and spas around any address in Colonial Heights city

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Colonial Heights city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Colonial Heights city is 23 (low), #2,270 of 2,385 scored counties and #100 of 113 scored counties in Virginia. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 83 salons, barbers and spas in Colonial Heights city. 18 of them (22%) are chain locations, against 15% across the U.S. That is 110.2 per 10,000 households, 2.3 times the U.S. rate of 47.2.

Households in Colonial Heights city spend about $6.7M a year on personal care products and services, or $888 per household, 12% below the U.S. average. That works out to $81K per business, 62% below the U.S. figure of $213K.

In 2023, official counts showed 19 businesses with payroll in Colonial Heights city classed as personal care services, down 17.4% from 2019. That is one for every 396 households, against one for every 804 across the U.S. Population estimates put the population change in Colonial Heights city from 2020 to 2025 at +3.2%, in step with the U.S. (+3.1%).

How Colonial Heights city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Colonial Heights city, VA compared with Virginia and the U.S.
MeasureColonial Heights cityVirginiaU.S.
Listings per 10k households110.243.547.2
Spending per listing$81K$235K$213K
Households per official establishment396708804
Official establishment growth, 2019–2023−17.4%+13.1%+14.1%
Population growth, 2020–2025+3.2%+2.8%+3.1%
Spending per household on personal care products and services$888$1,023$1,005
Median household income$76,505$93,170$80,734
Groundwork market score2349

Official counts and lending

Businesses

Official establishments, 2019 to 2023
23 → 19−17.4% over the period
Employees, 2023
131
Annual payroll, 2023
$4M
One-person businesses, 2023
100Businesses with no payroll
Map listings, September 2026
8318 chain locations
Listings at the U.S. rate for this spending
31The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Colonial Heights city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Colonial Heights city

Population, 2025 estimate
18,738+3.2% since 2020
Households
7,530
Median age
40.2
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
8 sq. mi.
People per square mile
2,441
Median household income
$76,505+40.3% vs. 2015–2019, before inflation
Average household income
$93,310
Median home value
$246,600
Jobs located here
9,717
Daytime population
19,297Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Colonial Heights city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Colonial Heights city. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for salons, barbers and spas, numbered among those based in Virginia, with Colonial Heights city marked.

Top counties in Virginia

Counties in Virginia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Goochland County, VA97109.7$1.2M+17.4%#1 of 2,385
2Caroline County, VA902117.5$547K+11.3%#10 of 2,385
3Fluvanna County, VA891413.6$742K+6.2%#14 of 2,385
4Rockingham County, VA864614.1$653K+6.6%#26 of 2,385
5Louisa County, VA852717.4$552K+13.6%#31 of 2,385
6Clarke County, VA851423.8$458K+5.4%#35 of 2,385
7New Kent County, VA852425.9$430K+21.2%#37 of 2,385
8King George County, VA802322.7$486K+10.5%#63 of 2,385
9Northumberland County, VA7958.9$969K+6.1%#73 of 2,385
10Madison County, VA79916.4$573K+2.7%#79 of 2,385
100Colonial Heights city, VA2383110.2$81K+3.2%#2,270 of 2,385

Other business types in Colonial Heights city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Colonial Heights city, VA?

Colonial Heights city has 83 salons, barbers and spas on map listings as of September 2026. 18 of them (22%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 19 businesses with payroll classed as personal care services in 2023, down 17.4% from 2019. Official counts list 100 one-person businesses without payroll.

How much do households in Colonial Heights city, VA spend on personal care products and services?

About $6.7M a year, or $888 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 83 salons, barbers and spas on map listings, it comes to $81K per business. It is estimated from the incomes of the 7,530 households in Colonial Heights city and national spending patterns by income.

How does Colonial Heights city, VA compare with the U.S. for salons, barbers and spas?

Colonial Heights city has 110.2 salons, barbers and spas per 10,000 households, 2.3 times the U.S. rate of 47.2. Spending per business is $81K, 62% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Colonial Heights city would have about 31, against 83 on map listings. There is one business with payroll in the industry for every 396 households, against one for every 804 across the U.S. The official count fell 17.4% from 2019 to 2023, against +14.1% for the U.S.

How fast is Colonial Heights city, VA growing?

Population estimates put Colonial Heights city at 18,738 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 7,530 households. Median household income in Colonial Heights city is $76,505, 5% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 40.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Colonial Heights city scores 23 for salons, barbers and spas (low), #2,270 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Colonial Heights city. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Colonial Heights city

Screening a site or an acquisition in Colonial Heights city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Colonial Heights city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.