Groundwork

Beauty and personal care · County · Virginia

Salons, barbers and spas in Bedford County, VA

The salons, barbers and spas in Bedford County, VA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #314 of 2,385 scored counties
#24 of 113 scored counties in Virginia

Listings
82
9 chain locations (11%)
Official establishments
25
−7.4% since 2019
Household spending a year
$30.4M
On personal care products and services · $919 a household
Spending per listing
$371K
75% above the U.S.
Listings per 10k households
24.8
47% below the U.S.
Population, 2025
83,059
+4.4% since 2020

See the salons, barbers and spas around any address in Bedford County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Bedford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 82 salons, barbers and spas in Bedford County. Chain locations make up 11% of them, against 15% across the U.S. That comes to 24.8 for every 10,000 households, 47% below the U.S. rate of 47.2.

Household spending on personal care products and services in Bedford County comes to about $30.4M a year: $919 per household, 9% below the U.S. average. Spread across 82 salons, barbers and spas, that is $371K per business, 75% above the U.S. figure of $213K.

Official counts show 25 businesses with payroll classed as personal care services in Bedford County in 2023, down 7.4% from 2019. That is one for every 1,325 households, against one for every 804 across the U.S. Official counts list 210 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $40K has gone to businesses classed as personal care services in Bedford County.

Population estimates put the population change in Bedford County from 2020 to 2025 at +4.4%, faster than the U.S. (+3.1%). Bedford County scores 69 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #314 of 2,385 scored counties and #24 of 113 scored counties in Virginia. That puts it in the top quarter of counties.

How Bedford County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Bedford County, VA compared with Virginia and the U.S.
MeasureBedford CountyVirginiaU.S.
Listings per 10k households24.843.547.2
Spending per listing$371K$235K$213K
Households per official establishment1,325708804
Official establishment growth, 2019–2023−7.4%+13.1%+14.1%
Population growth, 2020–2025+4.4%+2.8%+3.1%
Spending per household on personal care products and services$919$1,023$1,005
Median household income$78,937$93,170$80,734
Groundwork market score6949

Official counts and lending

Businesses

Official establishments, 2019 to 2023
27 → 25−7.4% over the period
Employees, 2023
85
Annual payroll, 2023
$2.5M
One-person businesses, 2023
210Businesses with no payroll
Map listings, September 2026
829 chain locations
Listings at the U.S. rate for this spending
143The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$40K

SBA-backed loans to businesses classed as personal care services in Bedford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Bedford County

Population, 2025 estimate
83,059+4.4% since 2020
Households
33,127
Median age
46.9
Homes lived in by their owners
85%
Vehicles per household
2.3
Land area
760 sq. mi.
People per square mile
106
Median household income
$78,937+23.0% vs. 2015–2019, before inflation
Average household income
$102,452
Median home value
$297,400
Jobs located here
19,528
Daytime population
66,003Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Bedford County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Bedford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for salons, barbers and spas, numbered among those based in Virginia, with Bedford County marked.

Top counties in Virginia

Counties in Virginia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Goochland County, VA97109.7$1.2M+17.4%#1 of 2,385
2Caroline County, VA902117.5$547K+11.3%#10 of 2,385
3Fluvanna County, VA891413.6$742K+6.2%#14 of 2,385
4Rockingham County, VA864614.1$653K+6.6%#26 of 2,385
5Louisa County, VA852717.4$552K+13.6%#31 of 2,385
6Clarke County, VA851423.8$458K+5.4%#35 of 2,385
7New Kent County, VA852425.9$430K+21.2%#37 of 2,385
8King George County, VA802322.7$486K+10.5%#63 of 2,385
9Northumberland County, VA7958.9$969K+6.1%#73 of 2,385
10Madison County, VA79916.4$573K+2.7%#79 of 2,385
24Bedford County, VA698224.8$371K+4.4%#314 of 2,385

Other business types in Bedford County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Bedford County, VA?

There are 82 salons, barbers and spas on map listings in Bedford County as of September 2026. 9 of them (11%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 25 businesses with payroll classed as personal care services in 2023, down 7.4% from 2019. Official counts also show 210 one-person businesses without payroll.

How much do households in Bedford County, VA spend on personal care products and services?

About $30.4M a year, or $919 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 82 salons, barbers and spas on map listings, it comes to $371K per business. It is estimated from the incomes of the 33,127 households in Bedford County and national spending patterns by income.

How does Bedford County, VA compare with the U.S. for salons, barbers and spas?

Bedford County has 24.8 salons, barbers and spas per 10,000 households, 47% below the U.S. rate of 47.2. Spending per business is $371K, 75% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Bedford County would have about 143, against 82 on map listings. There is one business with payroll in the industry for every 1,325 households, against one for every 804 across the U.S. The official count fell 7.4% from 2019 to 2023, against +14.1% for the U.S.

How fast is Bedford County, VA growing?

Population estimates put Bedford County at 83,059 people in 2025, up 4.4% since 2020, faster than the U.S. (+3.1%). It has 33,127 households. Median household income in Bedford County is $78,937, 2% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Bedford County scores 69 for salons, barbers and spas (upper middle), #314 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Bedford County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Bedford County

Screening a site or an acquisition in Bedford County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Bedford County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.