Groundwork

Beauty and personal care · County · Utah

Salons, barbers and spas in Davis County, UT

How Davis County, UT compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #649 of 2,385 scored counties
#11 of 21 scored counties in Utah

Listings
480
84 chain locations (18%)
Official establishments
176
+39.7% since 2019
Household spending a year
$136.6M
On personal care products and services · $1,179 a household
Spending per listing
$285K
34% above the U.S.
Listings per 10k households
41.4
12% below the U.S.
Population, 2025
381,227
+4.8% since 2020

See the salons, barbers and spas around any address in Davis County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Davis County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,179 per household (17% above the U.S. average), households in Davis County spend about $136.6M a year on personal care products and services. Spread across 480 salons, barbers and spas, that is $285K per business, 34% above the U.S. figure of $213K.

There are 480 salons, barbers and spas on map listings in Davis County as of September 2026. 84 of them (18%) are chain locations, against 15% across the U.S. That is 41.4 per 10,000 households, 12% below the U.S. rate of 47.2.

Official counts show 176 businesses with payroll classed as personal care services in Davis County in 2023, up 39.7% from 2019. That is one for every 659 households, against one for every 804 across the U.S. Official counts list 1,599 one-person businesses without payroll. Since fiscal 2022, 25 SBA-backed loans worth $5.5M have gone to businesses classed as personal care services in Davis County.

Between 2020 and 2025, the population of Davis County grew 4.8%, faster than the U.S. (+3.1%). Davis County scores 60 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #649 of 2,385 scored counties and #11 of 21 scored counties in Utah.

How Davis County compares

The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Davis County, UT compared with Utah and the U.S.
MeasureDavis CountyUtahU.S.
Listings per 10k households41.446.147.2
Spending per listing$285K$238K$213K
Households per official establishment659612804
Official establishment growth, 2019–2023+39.7%+45.1%+14.1%
Population growth, 2020–2025+4.8%+7.8%+3.1%
Spending per household on personal care products and services$1,179$1,100$1,005
Median household income$110,884$95,166$80,734
Groundwork market score6057

Official counts and lending

Businesses

Official establishments, 2019 to 2023
126 → 176+39.7% over the period
Employees, 2023
977
Annual payroll, 2023
$25.7M
One-person businesses, 2023
1,599Businesses with no payroll
Map listings, September 2026
48084 chain locations
Listings at the U.S. rate for this spending
642The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
25
Amount
$5.5M

SBA-backed loans to businesses classed as personal care services in Davis County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Davis County

Population, 2025 estimate
381,227+4.8% since 2020
Households
115,919
Median age
32.8
Homes lived in by their owners
77%
Vehicles per household
2.2
Land area
325 sq. mi.
People per square mile
1,142
Median household income
$110,884+33.1% vs. 2015–2019, before inflation
Average household income
$132,463
Median home value
$505,500
Jobs located here
130,842
Daytime population
330,642Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Davis County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Davis County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Utah

Every Utah market ranked →

The highest-scoring counties in Utah for salons, barbers and spas, numbered among those based in Utah, with Davis County marked.

Top counties in Utah

Counties in Utah ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Morgan County, UT96615.9$811K+8.1%#2 of 2,385
2Juab County, UT901128.5$379K+14.8%#12 of 2,385
3Sanpete County, UT832022.5$411K+10.3%#48 of 2,385
4Tooele County, UT688937.2$304K+19.2%#348 of 2,385
5Emery County, UT681131.9$296K+3.4%#349 of 2,385
6San Juan County, UT66817.6$499K+0.1%#403 of 2,385
7Box Elder County, UT656834.8$290K+12.7%#470 of 2,385
8Wasatch County, UT655643.5$288K+9.9%#471 of 2,385
9Cache County, UT6214232.0$317K+8.5%#564 of 2,385
10Millard County, UT621636.7$251K+7.7%#581 of 2,385
11Davis County, UT6048041.4$285K+4.8%#649 of 2,385

Other business types in Davis County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Davis County, UT?

As of September 2026, map listings count 480 salons, barbers and spas in Davis County. 84 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 176 businesses with payroll classed as personal care services in 2023, up 39.7% from 2019. Official counts also show 1,599 one-person businesses without payroll.

How much do households in Davis County, UT spend on personal care products and services?

About $136.6M a year, or $1,179 per household. That is 17% above the U.S. average (an index of 117, where 100 is the U.S. average). Spread across the 480 salons, barbers and spas on map listings, it comes to $285K per business. It is estimated from the incomes of the 115,919 households in Davis County and national spending patterns by income.

How does Davis County, UT compare with the U.S. for salons, barbers and spas?

Davis County has 41.4 salons, barbers and spas per 10,000 households, 12% below the U.S. rate of 47.2. Spending per business is $285K, 34% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Davis County would have about 642, against 480 on map listings. There is one business with payroll in the industry for every 659 households, against one for every 804 across the U.S. The official count rose 39.7% from 2019 to 2023, against +14.1% for the U.S.

How fast is Davis County, UT growing?

Population estimates put Davis County at 381,227 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 115,919 households. The median household income in Davis County is $110,884 a year, 37% above the U.S. median of $80,734. That rose 33.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Davis County scores 60 for salons, barbers and spas (upper middle), #649 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Davis County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Davis County

Screening a site or an acquisition in Davis County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Davis County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.