Groundwork

Beauty and personal care · County · Texas

Salons, barbers and spas in Dawson County, TX

How Dawson County, TX compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 26 out of 100: Lower middle

Ranked #2,208 of 2,385 scored counties
#146 of 162 scored counties in Texas

Listings
13
2 chain locations (15%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$3.1M
On personal care products and services · $769 a household
Spending per listing
$239K
12% above the U.S.
Listings per 10k households
32.2
32% below the U.S.
Population, 2025
11,776
−5.6% since 2020

See the salons, barbers and spas around any address in Dawson County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dawson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For salons, barbers and spas, Dawson County has a Groundwork market score of 26 (lower middle): #2,208 of 2,385 scored counties and #146 of 162 scored counties in Texas. That puts it in the bottom quarter of counties.

Household spending on personal care products and services in Dawson County comes to about $3.1M a year: $769 per household, 23% below the U.S. average. That is about $239K of household spending for each business on map listings, 12% above the U.S. figure of $213K.

Dawson County has 13 salons, barbers and spas on map listings as of September 2026. 2 of them (15%) are chain locations, against 15% across the U.S. That is 32.2 per 10,000 households, 32% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in Dawson County, since they leave out counts under 3. Between 2020 and 2025, the population of Dawson County declined 5.6%, against +3.1% for the U.S.

How Dawson County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Dawson County, TX compared with Texas and the U.S.
MeasureDawson CountyTexasU.S.
Listings per 10k households32.255.047.2
Spending per listing$239K$170K$213K
Households per official establishmentn/a990804
Official establishment growth, 2019–2023n/a+30.1%+14.1%
Population growth, 2020–2025−5.6%+8.5%+3.1%
Spending per household on personal care products and services$769$937$1,005
Median household income$54,360$78,476$80,734
Groundwork market score2640

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
32Businesses with no payroll
Map listings, September 2026
132 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Dawson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Dawson County

Population, 2025 estimate
11,776−5.6% since 2020
Households
4,043
Median age
34.8
Homes lived in by their owners
71%
Vehicles per household
1.6
Land area
900 sq. mi.
People per square mile
13
Median household income
$54,360+25.7% vs. 2015–2019, before inflation
Average household income
$78,550
Median home value
$103,400
Jobs located here
4,022
Daytime population
11,229Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Dawson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Dawson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for salons, barbers and spas, numbered among those based in Texas, with Dawson County marked.

Top counties in Texas

Counties in Texas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX893519.1$510K+21.9%#15 of 2,385
2Blanco County, TX891121.3$456K+18.6%#16 of 2,385
3Clay County, TX81614.0$653K+5.0%#57 of 2,385
4Burleson County, TX801721.5$400K+16.2%#68 of 2,385
5Grimes County, TX792524.4$351K+16.3%#90 of 2,385
6San Jacinto County, TX7865.5$1.5M+7.1%#94 of 2,385
7Callahan County, TX77815.3$561K+5.4%#115 of 2,385
8Guadalupe County, TX7720431.2$316K+15.8%#127 of 2,385
9Upshur County, TX763824.4$339K+8.2%#150 of 2,385
10Gaines County, TX751724.5$368K+10.4%#171 of 2,385
146Dawson County, TX261332.2$239K−5.6%#2,208 of 2,385

Other business types in Dawson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Dawson County, TX?

Map listings as of September 2026 show 13 salons, barbers and spas in Dawson County. 2 of them (15%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Dawson County: counts under 3 are left out. Official counts also show 32 one-person businesses without payroll.

How much do households in Dawson County, TX spend on personal care products and services?

About $3.1M a year, or $769 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 13 salons, barbers and spas on map listings, it comes to $239K per business. It is estimated from the incomes of the 4,043 households in Dawson County and national spending patterns by income.

How does Dawson County, TX compare with the U.S. for salons, barbers and spas?

Dawson County has 32.2 salons, barbers and spas per 10,000 households, 32% below the U.S. rate of 47.2. Spending per business is $239K, 12% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Dawson County would have about 15, against 13 on map listings.

How fast is Dawson County, TX growing?

Population estimates put Dawson County at 11,776 people in 2025, down 5.6% since 2020, against +3.1% for the U.S. It has 4,043 households. The median household income in Dawson County is $54,360 a year, 33% below the U.S. median of $80,734. That rose 25.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dawson County scores 26 for salons, barbers and spas (lower middle), #2,208 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Dawson County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Dawson County

Screening a site or an acquisition in Dawson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Dawson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.