Groundwork

Beauty and personal care · County · North Dakota

Salons, barbers and spas in McLean County, ND

Competitor counts, household spending and official business counts for salons, barbers and spas in McLean County, ND, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
5
1 chain location (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.5M
On personal care products and services · $1,021 a household
Spending per listing
$894K
4.2 times the U.S.
Listings per 10k households
11.4
76% below the U.S.
Population, 2025
9,740
−0.2% since 2020

See the salons, barbers and spas around any address in McLean County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of McLean County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in McLean County comes to about $4.5M a year: $1,021 per household, 2% above the U.S. average. Spread across 5 salons, barbers and spas, that is $894K per business, 4.2 times the U.S. figure of $213K.

There are 5 salons, barbers and spas on map listings in McLean County as of September 2026. One of them (20%) is a chain location, against 15% across the U.S. Per 10,000 households, that is 11.4, 76% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in McLean County, since they leave out counts under 3. Official counts list 14 one-person businesses without payroll.

Population estimates show McLean County declined 0.2% from 2020 to 2025, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How McLean County compares

The same measures for North Dakota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in McLean County, ND compared with North Dakota and the U.S.
MeasureMcLean CountyNorth DakotaU.S.
Listings per 10k households11.442.447.2
Spending per listing$894K$236K$213K
Households per official establishmentn/a802804
Official establishment growth, 2019–2023n/a+15.4%+14.1%
Population growth, 2020–2025−0.2%+2.5%+3.1%
Spending per household on personal care products and services$1,021$1,002$1,005
Median household income$83,583$76,657$80,734
Groundwork market scoreNot scored47

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
14Businesses with no payroll
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in McLean County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in McLean County

Population, 2025 estimate
9,740−0.2% since 2020
Households
4,377
Median age
48.1
Homes lived in by their owners
84%
Vehicles per household
2.5
Land area
2,110 sq. mi.
People per square mile
5
Median household income
$83,583
Average household income
$102,353
Median home value
$227,100
Jobs located here
3,265
Daytime population
9,132Residents who don’t work, plus everyone whose job is here

Looking at a specific site in McLean County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of McLean County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across North Dakota

Every North Dakota market ranked →

The highest-scoring counties in North Dakota for salons, barbers and spas, numbered among those based in North Dakota, with McLean County marked.

Top counties in North Dakota

Counties in North Dakota ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1McKenzie County, ND771728.3$409K+2.8%#120 of 2,385
2Richland County, ND692333.6$296K+1.2%#323 of 2,385
3Barnes County, ND571428.5$324K−2.7%#773 of 2,385
4Walsh County, ND52920.5$465K−3.3%#1,027 of 2,385
5Morton County, ND515640.2$252K+3.8%#1,109 of 2,385
6Ramsey County, ND491731.4$290K−0.4%#1,204 of 2,385
7Williams County, ND476643.6$248K+1.4%#1,334 of 2,385
8Grand Forks County, ND4513041.5$229K+1.9%#1,463 of 2,385
9Burleigh County, ND4520649.9$214K+4.7%#1,477 of 2,385
10Cass County, ND4245554.2$186K+9.1%#1,646 of 2,385
McLean County, NDNot scored511.4$894K−0.2%

Other business types in McLean County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many salons, barbers and spas are in McLean County, ND?

As of September 2026, map listings count 5 salons, barbers and spas in McLean County. One of them (20%) is a chain location. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in McLean County: counts under 3 are left out. Official counts also show 14 one-person businesses without payroll.

How much do households in McLean County, ND spend on personal care products and services?

About $4.5M a year, or $1,021 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 5 salons, barbers and spas on map listings, it comes to $894K per business. It is estimated from the incomes of the 4,377 households in McLean County and national spending patterns by income.

How does McLean County, ND compare with the U.S. for salons, barbers and spas?

McLean County has 11.4 salons, barbers and spas per 10,000 households, 76% below the U.S. rate of 47.2. Spending per business is $894K, 4.2 times the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, McLean County would have about 21, against 5 on map listings.

How fast is McLean County, ND growing?

Population estimates put McLean County at 9,740 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 4,377 households. The median household income in McLean County is $83,583 a year, 4% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in McLean County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in McLean County

Screening a site or an acquisition in McLean County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of McLean County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.