Beauty and personal care · County · Nevada
Salons, barbers and spas in Carson City, NV
Competitor counts, household spending and official business counts for salons, barbers and spas in Carson City, NV, set against other counties and the U.S.
Groundwork market score · out of 100
Score 31 out of 100: Lower middle
Ranked #2,111 of 2,385 scored counties
#9 of 9 scored counties in Nevada
- Listings
- 134
- 19 chain locations (14%)
- Official establishments
- 25
- Businesses with payroll, 2023
- Household spending a year
- $22.8M
- On personal care products and services · $961 a household
- Spending per listing
- $170K
- 20% below the U.S.
- Listings per 10k households
- 56.6
- 20% above the U.S.
- Population, 2025
- 58,571
- −0.2% since 2020
See the salons, barbers and spas around any address in Carson City
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Carson City. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Carson City scores 31 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #2,111 of 2,385 scored counties and #9 of 9 scored counties in Nevada. That puts it in the bottom quarter of counties.
Households in Carson City spend about $22.8M a year on personal care products and services, or $961 per household, 4% below the U.S. average. That works out to $170K per business, 20% below the U.S. figure of $213K.
Carson City has 134 salons, barbers and spas on map listings as of September 2026. Chain locations make up 14% of them, against 15% across the U.S. That comes to 56.6 for every 10,000 households, 20% above the U.S. rate of 47.2.
The official count of businesses with payroll classed as personal care services in Carson City was 25 in 2023. That is one for every 948 households, against one for every 804 across the U.S. Population estimates show Carson City declined 0.2% from 2020 to 2025, against +3.1% for the U.S.
How Carson City compares
The same measures for Nevada and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Carson City | Nevada | U.S. |
|---|---|---|---|
| Listings per 10k households | 56.6 | 49.6 | 47.2 |
| Spending per listing | $170K | $202K | $213K |
| Households per official establishment | 948 | 864 | 804 |
| Official establishment growth, 2019–2023 | n/a | +35.2% | +14.1% |
| Population growth, 2020–2025 | −0.2% | +5.3% | +3.1% |
| Spending per household on personal care products and services | $961 | $1,005 | $1,005 |
| Median household income | $72,355 | $78,260 | $80,734 |
| Groundwork market score | 31 | 46 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 19 → 25
- Employees, 2023
- 89
- Annual payroll, 2023
- $2.6M
- One-person businesses, 2023
- 225Businesses with no payroll
- Map listings, September 2026
- 13419 chain locations
- Listings at the U.S. rate for this spending
- 107The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as personal care services in Carson City, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Carson City
- Population, 2025 estimate
- 58,571−0.2% since 2020
- Households
- 23,692
- Median age
- 43.0
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.9
- Land area
- 145 sq. mi.
- People per square mile
- 404
- Median household income
- $72,355+29.9% vs. 2015–2019, before inflation
- Average household income
- $97,042
- Median home value
- $453,000
- Jobs located here
- 29,300
- Daytime population
- 60,751Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Carson City?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of Carson City. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Nevada
Every Nevada market ranked →The highest-scoring counties in Nevada for salons, barbers and spas, numbered among those based in Nevada, with Carson City marked.
Top counties in Nevada
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lyon County, NV | 91 | 45 | 19.0 | $519K | +9.5% | #8 of 2,385 |
| 2Nye County, NV | 76 | 55 | 24.8 | $359K | +10.3% | #147 of 2,385 |
| 3Elko County, NV | 71 | 69 | 35.2 | $288K | +2.1% | #272 of 2,385 |
| 4Washoe County, NV | 54 | 907 | 45.5 | $234K | +4.4% | #950 of 2,385 |
| 5Douglas County, NV | 54 | 102 | 47.8 | $228K | +1.2% | #951 of 2,385 |
| 6Churchill County, NV | 54 | 41 | 43.1 | $226K | +1.1% | #952 of 2,385 |
| 7Humboldt County, NV | 51 | 29 | 42.0 | $230K | 0.0% | #1,119 of 2,385 |
| 8Clark County, NV | 43 | 4,551 | 52.8 | $189K | +5.8% | #1,591 of 2,385 |
| 9Carson City, NV | 31 | 134 | 56.6 | $170K | −0.2% | #2,111 of 2,385 |
Other business types in Carson City
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas31
- Hair salons26
- Barbershops61
- Nail salons46
- Spas and skin care38
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in Carson City, NV?
Map listings as of September 2026 show 134 salons, barbers and spas in Carson City. 19 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 25 businesses with payroll classed as personal care services in 2023. Another 225 one-person businesses have no payroll, by official counts.
How much do households in Carson City, NV spend on personal care products and services?
About $22.8M a year, or $961 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 134 salons, barbers and spas on map listings, it comes to $170K per business. It is estimated from the incomes of the 23,692 households in Carson City and national spending patterns by income.
How does Carson City, NV compare with the U.S. for salons, barbers and spas?
Carson City has 56.6 salons, barbers and spas per 10,000 households, 20% above the U.S. rate of 47.2. Spending per business is $170K, 20% below the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, Carson City would have about 107, against 134 on map listings. There is one business with payroll in the industry for every 948 households, against one for every 804 across the U.S.
How fast is Carson City, NV growing?
Population estimates put Carson City at 58,571 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 23,692 households. The median household income in Carson City is $72,355 a year, 10% below the U.S. median of $80,734. That rose 29.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Carson City scores 31 for salons, barbers and spas (lower middle), #2,111 of 2,385 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Carson City. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in Carson City
Screening a site or an acquisition in Carson City?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Carson City. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.