Groundwork

Beauty and personal care · County · Minnesota

Salons, barbers and spas in Kandiyohi County, MN

Competitor counts, household spending and official business counts for salons, barbers and spas in Kandiyohi County, MN, set against other counties and the U.S.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #748 of 2,385 scored counties
#46 of 66 scored counties in Minnesota

Listings
62
17 chain locations (27%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$17.4M
On personal care products and services · $988 a household
Spending per listing
$280K
32% above the U.S.
Listings per 10k households
35.2
25% below the U.S.
Population, 2025
44,720
+2.3% since 2020

See the salons, barbers and spas around any address in Kandiyohi County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kandiyohi County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 62 salons, barbers and spas in Kandiyohi County. Chain locations make up 27% of them, against 15% across the U.S. That is 35.2 per 10,000 households, 25% below the U.S. rate of 47.2.

Households in Kandiyohi County spend about $17.4M a year on personal care products and services, or $988 per household, 2% below the U.S. average. Spread across 62 salons, barbers and spas, that is $280K per business, 32% above the U.S. figure of $213K.

Official counts show 16 businesses with payroll classed as personal care services in Kandiyohi County in 2023. That is one for every 1,100 households, against one for every 804 across the U.S. Another 121 one-person businesses have no payroll, by official counts.

Between 2020 and 2025, the population of Kandiyohi County grew 2.3%, slower than the U.S. (+3.1%). For salons, barbers and spas, Kandiyohi County has a Groundwork market score of 58 (upper middle): #748 of 2,385 scored counties and #46 of 66 scored counties in Minnesota.

How Kandiyohi County compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Kandiyohi County, MN compared with Minnesota and the U.S.
MeasureKandiyohi CountyMinnesotaU.S.
Listings per 10k households35.235.347.2
Spending per listing$280K$310K$213K
Households per official establishment1,100814804
Official establishment growth, 2019–2023n/a+3.5%+14.1%
Population growth, 2020–2025+2.3%+2.1%+3.1%
Spending per household on personal care products and services$988$1,091$1,005
Median household income$76,592$89,062$80,734
Groundwork market score5867

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18 → 16
Employees, 2023
59
Annual payroll, 2023
$2M
One-person businesses, 2023
121Businesses with no payroll
Map listings, September 2026
6217 chain locations
Listings at the U.S. rate for this spending
82The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Kandiyohi County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Kandiyohi County

Population, 2025 estimate
44,720+2.3% since 2020
Households
17,603
Median age
39.7
Homes lived in by their owners
73%
Vehicles per household
2.0
Land area
797 sq. mi.
People per square mile
55
Median household income
$76,592+27.0% vs. 2015–2019, before inflation
Average household income
$96,382
Median home value
$243,200
Jobs located here
24,957
Daytime population
46,873Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Kandiyohi County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Kandiyohi County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for salons, barbers and spas, numbered among those based in Minnesota, with Kandiyohi County marked.

Top counties in Minnesota

Counties in Minnesota ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Le Sueur County, MN872420.6$525K+2.9%#22 of 2,385
2Cass County, MN862418.6$508K+4.2%#28 of 2,385
3Kanabec County, MN821015.2$622K+3.6%#50 of 2,385
4Sibley County, MN801627.0$374K+3.6%#69 of 2,385
5Watonwan County, MN79716.6$583K+2.0%#77 of 2,385
6Dodge County, MN791619.8$552K+2.3%#80 of 2,385
7Hubbard County, MN792224.5$388K+4.6%#87 of 2,385
8Pine County, MN793528.4$329K+5.5%#92 of 2,385
9Nicollet County, MN782620.0$521K−0.7%#102 of 2,385
10Todd County, MN781817.6$520K+3.0%#103 of 2,385
46Kandiyohi County, MN586235.2$280K+2.3%#748 of 2,385

Other business types in Kandiyohi County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Kandiyohi County, MN?

Kandiyohi County has 62 salons, barbers and spas on map listings as of September 2026. 17 of them (27%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 16 businesses with payroll classed as personal care services in 2023. Official counts list 121 one-person businesses without payroll.

How much do households in Kandiyohi County, MN spend on personal care products and services?

About $17.4M a year, or $988 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 62 salons, barbers and spas on map listings, it comes to $280K per business. It is estimated from the incomes of the 17,603 households in Kandiyohi County and national spending patterns by income.

How does Kandiyohi County, MN compare with the U.S. for salons, barbers and spas?

Kandiyohi County has 35.2 salons, barbers and spas per 10,000 households, 25% below the U.S. rate of 47.2. Spending per business is $280K, 32% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Kandiyohi County would have about 82, against 62 on map listings. There is one business with payroll in the industry for every 1,100 households, against one for every 804 across the U.S.

How fast is Kandiyohi County, MN growing?

Population estimates put Kandiyohi County at 44,720 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 17,603 households. Median household income in Kandiyohi County is $76,592, 5% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kandiyohi County scores 58 for salons, barbers and spas (upper middle), #748 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kandiyohi County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Kandiyohi County

Screening a site or an acquisition in Kandiyohi County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Kandiyohi County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.