Groundwork

Beauty and personal care · County · Minnesota

Salons, barbers and spas in Todd County, MN

The salons, barbers and spas in Todd County, MN, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 78 out of 100: High

Ranked #103 of 2,385 scored counties
#10 of 66 scored counties in Minnesota

Listings
18
3 chain locations (17%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9.4M
On personal care products and services · $917 a household
Spending per listing
$520K
2.4 times the U.S.
Listings per 10k households
17.6
63% below the U.S.
Population, 2025
26,060
+3.0% since 2020

See the salons, barbers and spas around any address in Todd County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Todd County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in Todd County is 78 (high), #103 of 2,385 scored counties and #10 of 66 scored counties in Minnesota. That puts it in the top 10% of counties for salons, barbers and spas.

As of September 2026, map listings count 18 salons, barbers and spas in Todd County. Chain locations make up 17% of them, against 15% across the U.S. That is 17.6 per 10,000 households, 63% below the U.S. rate of 47.2.

Household spending on personal care products and services in Todd County comes to about $9.4M a year: $917 per household, 9% below the U.S. average. That is about $520K of household spending for each business on map listings, 2.4 times the U.S. figure of $213K.

There is no official count of businesses with payroll classed as personal care services in Todd County: counts under 3 aren’t published. Since fiscal 2022, 1 SBA-backed loan worth $25K has gone to businesses classed as personal care services in Todd County. Population estimates show Todd County grew 3.0% from 2020 to 2025, in step with the U.S. (+3.1%).

How Todd County compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Todd County, MN compared with Minnesota and the U.S.
MeasureTodd CountyMinnesotaU.S.
Listings per 10k households17.635.347.2
Spending per listing$520K$310K$213K
Households per official establishmentn/a814804
Official establishment growth, 2019–2023n/a+3.5%+14.1%
Population growth, 2020–2025+3.0%+2.1%+3.1%
Spending per household on personal care products and services$917$1,091$1,005
Median household income$67,662$89,062$80,734
Groundwork market score7867

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
101Businesses with no payroll
Map listings, September 2026
183 chain locations
Listings at the U.S. rate for this spending
44The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$25K

SBA-backed loans to businesses classed as personal care services in Todd County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Todd County

Population, 2025 estimate
26,060+3.0% since 2020
Households
10,209
Median age
42.4
Homes lived in by their owners
83%
Vehicles per household
2.1
Land area
945 sq. mi.
People per square mile
27
Median household income
$67,662+26.3% vs. 2015–2019, before inflation
Average household income
$83,713
Median home value
$207,700
Jobs located here
6,886
Daytime population
21,131Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Todd County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Todd County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for salons, barbers and spas, numbered among those based in Minnesota, with Todd County marked.

Top counties in Minnesota

Counties in Minnesota ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Le Sueur County, MN872420.6$525K+2.9%#22 of 2,385
2Cass County, MN862418.6$508K+4.2%#28 of 2,385
3Kanabec County, MN821015.2$622K+3.6%#50 of 2,385
4Sibley County, MN801627.0$374K+3.6%#69 of 2,385
5Watonwan County, MN79716.6$583K+2.0%#77 of 2,385
6Dodge County, MN791619.8$552K+2.3%#80 of 2,385
7Hubbard County, MN792224.5$388K+4.6%#87 of 2,385
8Pine County, MN793528.4$329K+5.5%#92 of 2,385
9Nicollet County, MN782620.0$521K−0.7%#102 of 2,385
10Todd County, MN781817.6$520K+3.0%#103 of 2,385

Other business types in Todd County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Todd County, MN?

Todd County has 18 salons, barbers and spas on map listings as of September 2026. 3 of them (17%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Todd County: counts under 3 are left out. Official counts also show 101 one-person businesses without payroll.

How much do households in Todd County, MN spend on personal care products and services?

About $9.4M a year, or $917 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 18 salons, barbers and spas on map listings, it comes to $520K per business. It is estimated from the incomes of the 10,209 households in Todd County and national spending patterns by income.

How does Todd County, MN compare with the U.S. for salons, barbers and spas?

Todd County has 17.6 salons, barbers and spas per 10,000 households, 63% below the U.S. rate of 47.2. Spending per business is $520K, 2.4 times the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Todd County would have about 44, against 18 on map listings.

How fast is Todd County, MN growing?

Population estimates put Todd County at 26,060 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 10,209 households. Median household income in Todd County is $67,662, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Todd County scores 78 for salons, barbers and spas (high), #103 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Todd County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Todd County

Screening a site or an acquisition in Todd County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Todd County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.