Groundwork

Beauty and personal care · County · Michigan

Salons, barbers and spas in Washtenaw County, MI

The salons, barbers and spas in Washtenaw County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #933 of 2,385 scored counties
#50 of 73 scored counties in Michigan

Listings
587
91 chain locations (16%)
Official establishments
153
+19.5% since 2019
Household spending a year
$166.9M
On personal care products and services · $1,109 a household
Spending per listing
$284K
34% above the U.S.
Listings per 10k households
39.0
17% below the U.S.
Population, 2025
370,214
−0.4% since 2020

See the salons, barbers and spas around any address in Washtenaw County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Washtenaw County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 587 salons, barbers and spas in Washtenaw County. Of those, 91 are chain locations, or 16%, against 15% across the U.S. Per 10,000 households, that is 39.0, 17% below the U.S. rate of 47.2.

At $1,109 per household (10% above the U.S. average), households in Washtenaw County spend about $166.9M a year on personal care products and services. That works out to $284K per business, 34% above the U.S. figure of $213K.

In 2023, official counts showed 153 businesses with payroll in Washtenaw County classed as personal care services, up 19.5% from 2019. That is one for every 984 households, against one for every 804 across the U.S. Official counts also show 1,192 one-person businesses without payroll. Since fiscal 2022, 9 SBA-backed loans worth $3.4M have gone to businesses classed as personal care services in Washtenaw County.

Population estimates put the population change in Washtenaw County from 2020 to 2025 at −0.4%, against +3.1% for the U.S. Washtenaw County scores 54 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #933 of 2,385 scored counties and #50 of 73 scored counties in Michigan.

How Washtenaw County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Washtenaw County, MI compared with Michigan and the U.S.
MeasureWashtenaw CountyMichiganU.S.
Listings per 10k households39.039.047.2
Spending per listing$284K$253K$213K
Households per official establishment9841,186804
Official establishment growth, 2019–2023+19.5%+9.9%+14.1%
Population growth, 2020–2025−0.4%+0.6%+3.1%
Spending per household on personal care products and services$1,109$986$1,005
Median household income$89,180$72,875$80,734
Groundwork market score5461

Official counts and lending

Businesses

Official establishments, 2019 to 2023
128 → 153+19.5% over the period
Employees, 2023
824
Annual payroll, 2023
$24.5M
One-person businesses, 2023
1,192Businesses with no payroll
Map listings, September 2026
58791 chain locations
Listings at the U.S. rate for this spending
785The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
9
Amount
$3.4M

SBA-backed loans to businesses classed as personal care services in Washtenaw County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Washtenaw County

Population, 2025 estimate
370,214−0.4% since 2020
Households
150,550
Median age
38.4
Homes lived in by their owners
62%
Vehicles per household
1.7
Land area
706 sq. mi.
People per square mile
524
Median household income
$89,180+22.9% vs. 2015–2019, before inflation
Average household income
$124,750
Median home value
$374,100
Jobs located here
186,868
Daytime population
409,361Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Washtenaw County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Washtenaw County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for salons, barbers and spas, numbered among those based in Michigan, with Washtenaw County marked.

Top counties in Michigan

Counties in Michigan ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Leelanau County, MI841616.6$692K+3.0%#40 of 2,385
2Barry County, MI844618.8$531K+2.2%#42 of 2,385
3Allegan County, MI8010122.2$463K+2.1%#67 of 2,385
4Cass County, MI793416.0$605K+0.2%#75 of 2,385
5Monroe County, MI7814022.2$452K+0.7%#107 of 2,385
6Benzie County, MI771924.6$395K+3.1%#122 of 2,385
7Antrim County, MI763228.8$333K+5.3%#152 of 2,385
8Kalkaska County, MI751721.8$411K+4.3%#167 of 2,385
9Houghton County, MI743625.2$356K+1.6%#185 of 2,385
10Gladwin County, MI732623.0$370K+2.8%#212 of 2,385
50Washtenaw County, MI5458739.0$284K−0.4%#933 of 2,385

Other business types in Washtenaw County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Washtenaw County, MI?

Washtenaw County has 587 salons, barbers and spas on map listings as of September 2026. 91 of them (16%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 153 businesses with payroll classed as personal care services in 2023, up 19.5% from 2019. Another 1,192 one-person businesses have no payroll, by official counts.

How much do households in Washtenaw County, MI spend on personal care products and services?

About $166.9M a year, or $1,109 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 587 salons, barbers and spas on map listings, it comes to $284K per business. It is estimated from the incomes of the 150,550 households in Washtenaw County and national spending patterns by income.

How does Washtenaw County, MI compare with the U.S. for salons, barbers and spas?

Washtenaw County has 39.0 salons, barbers and spas per 10,000 households, 17% below the U.S. rate of 47.2. Spending per business is $284K, 34% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Washtenaw County would have about 785, against 587 on map listings. There is one business with payroll in the industry for every 984 households, against one for every 804 across the U.S. The official count rose 19.5% from 2019 to 2023, against +14.1% for the U.S.

How fast is Washtenaw County, MI growing?

Population estimates put Washtenaw County at 370,214 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 150,550 households. Median household income in Washtenaw County is $89,180, 10% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Washtenaw County scores 54 for salons, barbers and spas (upper middle), #933 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Washtenaw County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Washtenaw County

Screening a site or an acquisition in Washtenaw County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Washtenaw County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.