Beauty and personal care · Metro area · Iowa
Salons, barbers and spas in the Cedar Rapids, IA metro area
The salons, barbers and spas in the Cedar Rapids, IA metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 61 out of 100: Upper middle
Ranked #78 of 387 scored metro areas
#3 of 8 scored metro areas based in Iowa
- Listings
- 479
- 88 chain locations (18%)
- Official establishments
- 100
- +13.6% since 2019
- Household spending a year
- $115.6M
- On personal care products and services · $1,014 a household
- Spending per listing
- $241K
- 13% above the U.S.
- Listings per 10k households
- 42.0
- 11% below the U.S.
- Population, 2025
- 279,285
- +1.0% since 2020
See the salons, barbers and spas around any address in the Cedar Rapids metro area
The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Cedar Rapids metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in the Cedar Rapids metro area spend about $115.6M a year on personal care products and services, or $1,014 per household, in line with the U.S. average. That works out to $241K per business, 13% above the U.S. figure of $213K.
There are 479 salons, barbers and spas on map listings in the Cedar Rapids metro area as of September 2026. 88 of them (18%) are chain locations, against 15% across the U.S. That is 42.0 per 10,000 households, 11% below the U.S. rate of 47.2.
The official count of businesses with payroll classed as personal care services in the Cedar Rapids metro area was 100 in 2023, up 13.6% from 2019. That is one for every 1,140 households, against one for every 804 across the U.S. Official counts list 982 one-person businesses without payroll. Since fiscal 2022, 10 SBA-backed loans worth $2.4M have gone to businesses classed as personal care services in the Cedar Rapids metro area.
Between 2020 and 2025, the population of the Cedar Rapids metro area grew 1.0%, slower than the U.S. (+3.1%). The Cedar Rapids metro area scores 61 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #78 of 387 scored metro areas and #3 of 8 scored metro areas based in Iowa. That puts it in the top quarter of metro areas.
How the Cedar Rapids metro area compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Cedar Rapids metro area | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 42.0 | 40.0 | 47.2 |
| Spending per listing | $241K | $248K | $213K |
| Households per official establishment | 1,140 | 1,077 | 804 |
| Official establishment growth, 2019–2023 | +13.6% | +5.2% | +14.1% |
| Population growth, 2020–2025 | +1.0% | +1.5% | +3.1% |
| Spending per household on personal care products and services | $1,014 | $990 | $1,005 |
| Median household income | $78,080 | $75,059 | $80,734 |
| Groundwork market score | 61 | 57 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 100+13.6% over the period
- Employees, 2023
- 594
- Annual payroll, 2023
- $18.2M
- One-person businesses, 2023
- 982Businesses with no payroll
- Map listings, September 2026
- 47988 chain locations
- Listings at the U.S. rate for this spending
- 544The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 10
- Amount
- $2.4M
SBA-backed loans to businesses classed as personal care services in the Cedar Rapids metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Cedar Rapids metro area
- Population, 2025 estimate
- 279,285+1.0% since 2020
- Households
- 114,000
- Median age
- 40.4
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.9
- Land area
- 2,009 sq. mi.
- People per square mile
- 138
- Median household income
- $78,080+20.7% vs. 2015–2019, before inflation
- Average household income
- $102,989
- Median home value
- $211,500
- Jobs located here
- 142,164
- Daytime population
- 283,130Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Cedar Rapids metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.
Or open the report at the center of the Cedar Rapids metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSalons, barbers and spas across Iowa
Every Iowa market ranked →The highest-scoring metro areas in Iowa for salons, barbers and spas, numbered among those based in Iowa (a market based in another state is listed without a number), with the Cedar Rapids metro area marked.
Top metro areas in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Ames, IA | 69 | 147 | 29.5 | $334K | +2.2% | #27 of 387 |
| Omaha, NE-IA | 67 | 1,566 | 40.2 | $265K | +4.2% | #42 of 387 |
| 2Iowa City, IA | 64 | 297 | 41.1 | $246K | +4.1% | #56 of 387 |
| 3Cedar Rapids, IA | 61 | 479 | 42.0 | $241K | +1.0% | #78 of 387 |
| 4Waterloo-Cedar Falls, IA | 60 | 274 | 39.5 | $242K | +0.5% | #84 of 387 |
| 5Des Moines-West Des Moines, IA | 60 | 1,327 | 45.0 | $238K | +6.7% | #87 of 387 |
| 6Sioux City, IA-NE-SD | 56 | 237 | 42.7 | $228K | +1.0% | #134 of 387 |
| 7Davenport-Moline-Rock Island, IA-IL | 51 | 699 | 43.2 | $226K | −0.9% | #182 of 387 |
| 8Dubuque, IA | 46 | 182 | 44.4 | $225K | +0.1% | #236 of 387 |
Other business types in the Cedar Rapids metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas61
- Hair salons52
- Barbershops70
- Nail salons78
- Spas and skin care49
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many salons, barbers and spas are in the Cedar Rapids, IA metro area?
As of September 2026, map listings count 479 salons, barbers and spas in the Cedar Rapids metro area. 88 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 100 businesses with payroll classed as personal care services in 2023, up 13.6% from 2019. Official counts also show 982 one-person businesses without payroll.
How much do households in the Cedar Rapids, IA metro area spend on personal care products and services?
About $115.6M a year, or $1,014 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 479 salons, barbers and spas on map listings, it comes to $241K per business. It is estimated from the incomes of the 114,000 households in the Cedar Rapids metro area and national spending patterns by income.
How does the Cedar Rapids, IA metro area compare with the U.S. for salons, barbers and spas?
The Cedar Rapids metro area has 42.0 salons, barbers and spas per 10,000 households, 11% below the U.S. rate of 47.2. Spending per business is $241K, 13% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, the Cedar Rapids metro area would have about 544, against 479 on map listings. There is one business with payroll in the industry for every 1,140 households, against one for every 804 across the U.S. The official count rose 13.6% from 2019 to 2023, against +14.1% for the U.S.
How fast is the Cedar Rapids, IA metro area growing?
Population estimates put the Cedar Rapids metro area at 279,285 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 114,000 households. The median household income in the Cedar Rapids metro area is $78,080 a year, 3% below the U.S. median of $80,734. That rose 20.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Cedar Rapids metro area scores 61 for salons, barbers and spas (upper middle), #78 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Cedar Rapids metro area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for salons, barbers and spas · All 56 business types in the Cedar Rapids metro area
Screening a site or an acquisition in the Cedar Rapids metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Cedar Rapids metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.