Groundwork

Beauty and personal care · County · Idaho

Salons, barbers and spas in Washington County, ID

Competitor counts, household spending and official business counts for salons, barbers and spas in Washington County, ID, set against other counties and the U.S.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #1,643 of 2,385 scored counties
#25 of 30 scored counties in Idaho

Listings
18
2 chain locations (11%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$3.5M
On personal care products and services · $826 a household
Spending per listing
$193K
9% below the U.S.
Listings per 10k households
42.8
9% below the U.S.
Population, 2025
11,583
+9.7% since 2020

See the salons, barbers and spas around any address in Washington County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 18 salons, barbers and spas in Washington County. 2 of them (11%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 42.8, 9% below the U.S. rate of 47.2.

At $826 per household (18% below the U.S. average), households in Washington County spend about $3.5M a year on personal care products and services. That works out to $193K per business, 9% below the U.S. figure of $213K.

There is no official count of businesses with payroll classed as personal care services in Washington County: counts under 3 aren’t published. Official counts list 40 one-person businesses without payroll.

Population estimates put the population change in Washington County from 2020 to 2025 at +9.7%, faster than the U.S. (+3.1%). For salons, barbers and spas, Washington County has a Groundwork market score of 42 (lower middle): #1,643 of 2,385 scored counties and #25 of 30 scored counties in Idaho.

How Washington County compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Washington County, ID compared with Idaho and the U.S.
MeasureWashington CountyIdahoU.S.
Listings per 10k households42.850.647.2
Spending per listing$193K$196K$213K
Households per official establishmentn/a936804
Official establishment growth, 2019–2023n/a+41.9%+14.1%
Population growth, 2020–2025+9.7%+9.8%+3.1%
Spending per household on personal care products and services$826$991$1,005
Median household income$54,000$77,800$80,734
Groundwork market score4249

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
40Businesses with no payroll
Map listings, September 2026
182 chain locations
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Washington County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Washington County

Population, 2025 estimate
11,583+9.7% since 2020
Households
4,202
Median age
46.3
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
1,453 sq. mi.
People per square mile
8
Median household income
$54,000+31.7% vs. 2015–2019, before inflation
Average household income
$77,135
Median home value
$278,100
Jobs located here
2,991
Daytime population
9,859Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Washington County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Idaho

Every Idaho market ranked →

The highest-scoring counties in Idaho for salons, barbers and spas, numbered among those based in Idaho, with Washington County marked.

Top counties in Idaho

Counties in Idaho ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Franklin County, ID84918.2$539K+11.2%#41 of 2,385
2Jefferson County, ID842928.4$357K+13.6%#44 of 2,385
3Bingham County, ID804527.9$348K+6.4%#71 of 2,385
4Owyhee County, ID79716.1$543K+5.6%#81 of 2,385
5Teton County, ID791736.3$314K+12.9%#93 of 2,385
6Minidoka County, ID762024.7$368K+5.7%#143 of 2,385
7Gem County, ID762330.1$308K+13.0%#153 of 2,385
8Jerome County, ID732327.8$341K+8.6%#215 of 2,385
9Gooding County, ID711424.6$353K+5.1%#258 of 2,385
10Fremont County, ID711327.9$333K+5.9%#264 of 2,385
25Washington County, ID421842.8$193K+9.7%#1,643 of 2,385

Other business types in Washington County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Washington County, ID?

There are 18 salons, barbers and spas on map listings in Washington County as of September 2026. 2 of them (11%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in Washington County: counts under 3 are left out. Official counts also show 40 one-person businesses without payroll.

How much do households in Washington County, ID spend on personal care products and services?

About $3.5M a year, or $826 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 18 salons, barbers and spas on map listings, it comes to $193K per business. It is estimated from the incomes of the 4,202 households in Washington County and national spending patterns by income.

How does Washington County, ID compare with the U.S. for salons, barbers and spas?

Washington County has 42.8 salons, barbers and spas per 10,000 households, 9% below the U.S. rate of 47.2. Spending per business is $193K, 9% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Washington County would have about 16, against 18 on map listings.

How fast is Washington County, ID growing?

Population estimates put Washington County at 11,583 people in 2025, up 9.7% since 2020, faster than the U.S. (+3.1%). It has 4,202 households. Median household income in Washington County is $54,000, 33% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Washington County scores 42 for salons, barbers and spas (lower middle), #1,643 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Washington County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Washington County

Screening a site or an acquisition in Washington County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.