Groundwork

Beauty and personal care · Small-town market · Georgia

Salons, barbers and spas in the Summerville, GA area

The salons, barbers and spas in the Summerville, GA area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #482 of 538 scored small-town markets
#18 of 23 scored small-town markets based in Georgia

Listings
33
6 chain locations (18%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$6.5M
On personal care products and services · $714 a household
Spending per listing
$198K
7% below the U.S.
Listings per 10k households
36.0
24% below the U.S.
Population, 2025
25,300
+1.5% since 2020

See the salons, barbers and spas around any address in the Summerville area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Summerville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Summerville area scores 30 (lower middle) on the Groundwork market score for salons, barbers and spas, ranking #482 of 538 scored small-town markets and #18 of 23 scored small-town markets based in Georgia. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 33 salons, barbers and spas in the Summerville area. 6 of them (18%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 36.0, 24% below the U.S. rate of 47.2.

Household spending on personal care products and services in the Summerville area comes to about $6.5M a year: $714 per household, 29% below the U.S. average. That works out to $198K per business, 7% below the U.S. figure of $213K.

There is no official count of businesses with payroll classed as personal care services in the Summerville area: counts under 3 aren’t published. Population estimates show the Summerville area grew 1.5% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Summerville area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Summerville, GA area compared with Georgia and the U.S.
MeasureSummerville areaGeorgiaU.S.
Listings per 10k households36.057.847.2
Spending per listing$198K$160K$213K
Households per official establishmentn/a853804
Official establishment growth, 2019–2023n/a+24.9%+14.1%
Population growth, 2020–2025+1.5%+5.3%+3.1%
Spending per household on personal care products and services$714$926$1,005
Median household income$50,285$77,353$80,734
Groundwork market score3031

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
72Businesses with no payroll
Map listings, September 2026
336 chain locations
Listings at the U.S. rate for this spending
31The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in the Summerville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Summerville area

Population, 2025 estimate
25,300+1.5% since 2020
Households
9,154
Median age
41.1
Homes lived in by their owners
67%
Vehicles per household
2.0
Land area
313 sq. mi.
People per square mile
80
Median household income
$50,285+36.6% vs. 2015–2019, before inflation
Average household income
$62,112
Median home value
$115,600
Jobs located here
4,787
Daytime population
19,276Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Summerville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Summerville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Georgia

Every Georgia market ranked →

The highest-scoring small-town markets in Georgia for salons, barbers and spas, numbered among those based in Georgia, with the Summerville area marked.

Top small-town markets in Georgia

Small-town markets in Georgia ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Toccoa, GA613230.4$245K+3.8%#139 of 538
2Cedartown, GA586138.4$206K+6.0%#172 of 538
3Jefferson, GA5412744.7$219K+29.3%#226 of 538
4Kingsland, GA537333.7$260K+9.5%#232 of 538
5Jesup, GA534137.1$202K+7.8%#236 of 538
6Moultrie, GA505834.5$218K+3.3%#276 of 538
7Thomaston, GA493129.3$265K+2.7%#280 of 538
8Thomasville, GA4812041.7$192K+1.3%#303 of 538
9LaGrange, GA-AL4717844.1$176K+3.0%#320 of 538
10Douglas, GA456836.6$199K+2.9%#338 of 538
18Summerville, GA303336.0$198K+1.5%#482 of 538

Other business types in the Summerville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Summerville, GA area?

There are 33 salons, barbers and spas on map listings in the Summerville area as of September 2026. 6 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in the Summerville area: counts under 3 are left out. Official counts also show 72 one-person businesses without payroll.

How much do households in the Summerville, GA area spend on personal care products and services?

About $6.5M a year, or $714 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 33 salons, barbers and spas on map listings, it comes to $198K per business. It is estimated from the incomes of the 9,154 households in the Summerville area and national spending patterns by income.

How does the Summerville, GA area compare with the U.S. for salons, barbers and spas?

The Summerville area has 36.0 salons, barbers and spas per 10,000 households, 24% below the U.S. rate of 47.2. Spending per business is $198K, 7% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, the Summerville area would have about 31, against 33 on map listings.

How fast is the Summerville, GA area growing?

Population estimates put the Summerville area at 25,300 people in 2025, up 1.5% since 2020, slower than the U.S. (+3.1%). It has 9,154 households. Median household income in the Summerville area is $50,285, 38% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Summerville area scores 30 for salons, barbers and spas (lower middle), #482 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Summerville area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Summerville area

Screening a site or an acquisition in the Summerville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Summerville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.