Groundwork

Beauty and personal care · County · California

Salons, barbers and spas in Tulare County, CA

Competitor counts, household spending and official business counts for salons, barbers and spas in Tulare County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #574 of 2,385 scored counties
#13 of 55 scored counties in California

Listings
507
73 chain locations (14%)
Official establishments
83
+36.1% since 2019
Household spending a year
$136.3M
On personal care products and services · $952 a household
Spending per listing
$269K
26% above the U.S.
Listings per 10k households
35.4
25% below the U.S.
Population, 2025
485,146
+2.4% since 2020

See the salons, barbers and spas around any address in Tulare County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Tulare County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 507 salons, barbers and spas in Tulare County. Of those, 73 are chain locations, or 14%, against 15% across the U.S. Per 10,000 households, that is 35.4, 25% below the U.S. rate of 47.2.

Households in Tulare County spend about $136.3M a year on personal care products and services, or $952 per household, 5% below the U.S. average. That is about $269K of household spending for each business on map listings, 26% above the U.S. figure of $213K.

Official counts show 83 businesses with payroll classed as personal care services in Tulare County in 2023, up 36.1% from 2019. That is one for every 1,725 households, against one for every 804 across the U.S. Another 1,560 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $252K has gone to businesses classed as personal care services in Tulare County.

Population estimates put the population change in Tulare County from 2020 to 2025 at +2.4%, slower than the U.S. (+3.1%). For salons, barbers and spas, Tulare County has a Groundwork market score of 62 (upper middle): #574 of 2,385 scored counties and #13 of 55 scored counties in California. That puts it in the top quarter of counties.

How Tulare County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Tulare County, CA compared with California and the U.S.
MeasureTulare CountyCaliforniaU.S.
Listings per 10k households35.451.447.2
Spending per listing$269K$223K$213K
Households per official establishment1,725670804
Official establishment growth, 2019–2023+36.1%+18.8%+14.1%
Population growth, 2020–2025+2.4%−0.4%+3.1%
Spending per household on personal care products and services$952$1,149$1,005
Median household income$71,300$99,122$80,734
Groundwork market score6238

Official counts and lending

Businesses

Official establishments, 2019 to 2023
61 → 83+36.1% over the period
Employees, 2023
419
Annual payroll, 2023
$12.7M
One-person businesses, 2023
1,560Businesses with no payroll
Map listings, September 2026
50773 chain locations
Listings at the U.S. rate for this spending
641The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$252K

SBA-backed loans to businesses classed as personal care services in Tulare County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Tulare County

Population, 2025 estimate
485,146+2.4% since 2020
Households
143,195
Median age
32.7
Homes lived in by their owners
58%
Vehicles per household
2.1
Land area
4,824 sq. mi.
People per square mile
99
Median household income
$71,300+43.5% vs. 2015–2019, before inflation
Average household income
$92,178
Median home value
$330,100
Jobs located here
170,584
Daytime population
466,926Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Tulare County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Tulare County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across California

Every California market ranked →

The highest-scoring counties in California for salons, barbers and spas, numbered among those based in California, with Tulare County marked.

Top counties in California

Counties in California ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA914315.0$647K+8.2%#7 of 2,385
2Calaveras County, CA785831.5$327K+2.8%#111 of 2,385
3Madera County, CA7614832.6$302K+7.4%#154 of 2,385
4Merced County, CA7326130.3$301K+5.1%#219 of 2,385
5Colusa County, CA701722.6$426K−0.1%#280 of 2,385
6Mariposa County, CA681520.0$474K−1.2%#329 of 2,385
7Amador County, CA686439.8$260K+3.2%#358 of 2,385
8Mono County, CA671627.9$405K−5.4%#369 of 2,385
9Yolo County, CA6725132.7$334K+3.1%#383 of 2,385
10San Benito County, CA678742.3$290K+8.6%#391 of 2,385
13Tulare County, CA6250735.4$269K+2.4%#574 of 2,385

Other business types in Tulare County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Tulare County, CA?

There are 507 salons, barbers and spas on map listings in Tulare County as of September 2026. 73 of them (14%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 83 businesses with payroll classed as personal care services in 2023, up 36.1% from 2019. Official counts list 1,560 one-person businesses without payroll.

How much do households in Tulare County, CA spend on personal care products and services?

About $136.3M a year, or $952 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 507 salons, barbers and spas on map listings, it comes to $269K per business. It is estimated from the incomes of the 143,195 households in Tulare County and national spending patterns by income.

How does Tulare County, CA compare with the U.S. for salons, barbers and spas?

Tulare County has 35.4 salons, barbers and spas per 10,000 households, 25% below the U.S. rate of 47.2. Spending per business is $269K, 26% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Tulare County would have about 641, against 507 on map listings. There is one business with payroll in the industry for every 1,725 households, against one for every 804 across the U.S. The official count rose 36.1% from 2019 to 2023, against +14.1% for the U.S.

How fast is Tulare County, CA growing?

Population estimates put Tulare County at 485,146 people in 2025, up 2.4% since 2020, slower than the U.S. (+3.1%). It has 143,195 households. Median household income in Tulare County is $71,300, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 43.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Tulare County scores 62 for salons, barbers and spas (upper middle), #574 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Tulare County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Tulare County

Screening a site or an acquisition in Tulare County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Tulare County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.