Groundwork

Beauty and personal care · Small-town market · Arkansas

Salons, barbers and spas in the Pine Bluff, AR area

The salons, barbers and spas in the Pine Bluff, AR area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 24 out of 100: Low

Ranked #510 of 538 scored small-town markets
#10 of 14 scored small-town markets based in Arkansas

Listings
115
17 chain locations (15%)
Official establishments
12
Businesses with payroll, 2023
Household spending a year
$19.9M
On personal care products and services · $738 a household
Spending per listing
$173K
19% below the U.S.
Listings per 10k households
42.7
10% below the U.S.
Population, 2025
70,211
−5.6% since 2020

See the salons, barbers and spas around any address in the Pine Bluff area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pine Bluff area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for salons, barbers and spas in the Pine Bluff area is 24 (low), #510 of 538 scored small-town markets and #10 of 14 scored small-town markets based in Arkansas. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 115 salons, barbers and spas in the Pine Bluff area. 17 of them (15%) are chain locations, against 15% across the U.S. Per 10,000 households, that is 42.7, 10% below the U.S. rate of 47.2.

Households in the Pine Bluff area spend about $19.9M a year on personal care products and services, or $738 per household, 27% below the U.S. average. That is about $173K of household spending for each business on map listings, 19% below the U.S. figure of $213K.

Official counts show 12 businesses with payroll classed as personal care services in the Pine Bluff area in 2023. That is one for every 2,246 households, against one for every 804 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $190K have gone to businesses classed as personal care services in the Pine Bluff area. Population estimates put the population change in the Pine Bluff area from 2020 to 2025 at −5.6%, against +3.1% for the U.S.

How the Pine Bluff area compares

The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Pine Bluff, AR area compared with Arkansas and the U.S.
MeasurePine Bluff areaArkansasU.S.
Listings per 10k households42.744.047.2
Spending per listing$173K$185K$213K
Households per official establishment2,2461,434804
Official establishment growth, 2019–2023n/a+26.7%+14.1%
Population growth, 2020–2025−5.6%+3.3%+3.1%
Spending per household on personal care products and services$738$815$1,005
Median household income$51,605$60,773$80,734
Groundwork market score2441

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12
Employees, 2023
22
Annual payroll, 2023
$506K
One-person businesses, 2023
510Businesses with no payroll
Map listings, September 2026
11517 chain locations
Listings at the U.S. rate for this spending
94The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$190K

SBA-backed loans to businesses classed as personal care services in the Pine Bluff area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Pine Bluff area

Population, 2025 estimate
70,211−5.6% since 2020
Households
26,948
Median age
40.3
Homes lived in by their owners
64%
Vehicles per household
1.8
Land area
1,470 sq. mi.
People per square mile
49
Median household income
$51,605
Average household income
$69,923
Median home value
$117,000
Jobs located here
25,800
Daytime population
69,510Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Pine Bluff area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Pine Bluff area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Arkansas

Every Arkansas market ranked →

The highest-scoring small-town markets in Arkansas for salons, barbers and spas, numbered among those based in Arkansas, with the Pine Bluff area marked.

Top small-town markets in Arkansas

Small-town markets in Arkansas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Harrison, AR527138.3$199K+2.4%#250 of 538
2Malvern, AR494536.6$207K+1.1%#290 of 538
3Russellville, AR4712438.0$206K+1.6%#316 of 538
4Paragould, AR476837.8$205K+3.4%#317 of 538
5Forrest City, AR381823.1$290K−5.3%#404 of 538
6Searcy, AR3613344.9$170K+4.2%#437 of 538
7Mountain Home, AR357237.2$198K+3.1%#441 of 538
8Batesville, AR356846.5$167K+2.2%#449 of 538
9Blytheville, AR245434.9$219K−6.7%#508 of 538
10Pine Bluff, AR2411542.7$173K−5.6%#510 of 538

Other business types in the Pine Bluff area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Pine Bluff, AR area?

The Pine Bluff area has 115 salons, barbers and spas on map listings as of September 2026. 17 of them (15%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 12 businesses with payroll classed as personal care services in 2023. Official counts list 510 one-person businesses without payroll.

How much do households in the Pine Bluff, AR area spend on personal care products and services?

About $19.9M a year, or $738 per household. That is 27% below the U.S. average (an index of 73, where 100 is the U.S. average). Spread across the 115 salons, barbers and spas on map listings, it comes to $173K per business. It is estimated from the incomes of the 26,948 households in the Pine Bluff area and national spending patterns by income.

How does the Pine Bluff, AR area compare with the U.S. for salons, barbers and spas?

The Pine Bluff area has 42.7 salons, barbers and spas per 10,000 households, 10% below the U.S. rate of 47.2. Spending per business is $173K, 19% below the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, the Pine Bluff area would have about 94, against 115 on map listings. There is one business with payroll in the industry for every 2,246 households, against one for every 804 across the U.S.

How fast is the Pine Bluff, AR area growing?

Population estimates put the Pine Bluff area at 70,211 people in 2025, down 5.6% since 2020, against +3.1% for the U.S. It has 26,948 households. Median household income in the Pine Bluff area is $51,605, 36% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pine Bluff area scores 24 for salons, barbers and spas (low), #510 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Pine Bluff area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Pine Bluff area

Screening a site or an acquisition in the Pine Bluff area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Pine Bluff area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.