Groundwork

Auto · Small-town market · Arkansas

Insurance agencies in the Pine Bluff, AR area

How the Pine Bluff, AR area compares with other small-town markets and the U.S. for insurance agencies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #254 of 537 scored small-town markets
#10 of 14 scored small-town markets based in Arkansas

Listings
37
8 chain locations (22%)
Official establishments
26
−25.7% since 2019
Household spending a year
$63.4M
On vehicle insurance · $2,353 a household
Spending per listing
$1.7M
36% above the U.S.
Listings per 10k households
13.7
12% below the U.S.
Population, 2025
70,211
−5.6% since 2020

See the insurance agencies around any address in the Pine Bluff area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pine Bluff area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Pine Bluff area spend about $63.4M a year on vehicle insurance, or $2,353 per household, 20% above the U.S. average. Spread across 37 insurance agencies, that is $1.7M per agency, 36% above the U.S. figure of $1.3M.

The Pine Bluff area has 37 insurance agencies on map listings as of September 2026. Chain locations make up 22% of them, against 21% across the U.S. That is 13.7 per 10,000 households, 12% below the U.S. rate of 15.6.

The official count of businesses with payroll classed as insurance agencies and brokerages in the Pine Bluff area was 26 in 2023, down 25.7% from 2019. That is one for every 1,036 households, against one for every 966 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $227K has gone to businesses classed as insurance agencies and brokerages in the Pine Bluff area.

Between 2020 and 2025, the population of the Pine Bluff area declined 5.6%, against +3.1% for the U.S. The Pine Bluff area scores 51 (upper middle) on the Groundwork market score for insurance agencies, ranking #254 of 537 scored small-town markets and #10 of 14 scored small-town markets based in Arkansas.

How the Pine Bluff area compares

The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Pine Bluff, AR area compared with Arkansas and the U.S.
MeasurePine Bluff areaArkansasU.S.
Listings per 10k households13.717.915.6
Spending per listing$1.7M$1.4M$1.3M
Households per official establishment1,036795966
Official establishment growth, 2019–2023−25.7%+0.7%−1.0%
Population growth, 2020–2025−5.6%+3.3%+3.1%
Spending per household on vehicle insurance$2,353$2,473$1,957
Median household income$51,605$60,773$80,734
Groundwork market score5156

Official counts and lending

Businesses

Official establishments, 2019 to 2023
26−25.7% over the period
Employees, 2023
93
Annual payroll, 2023
$6.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
378 chain locations
Listings at the U.S. rate for this spending
51The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$227K

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Pine Bluff area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Pine Bluff area

Population, 2025 estimate
70,211−5.6% since 2020
Households
26,948
Median age
40.3
Homes lived in by their owners
64%
Vehicles per household
1.8
Land area
1,470 sq. mi.
People per square mile
49
Median household income
$51,605
Average household income
$69,923
Median home value
$117,000
Jobs located here
25,800
Daytime population
69,510Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Pine Bluff area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Pine Bluff area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Arkansas

Every Arkansas market ranked →

The highest-scoring small-town markets in Arkansas for insurance agencies, numbered among those based in Arkansas, with the Pine Bluff area marked.

Top small-town markets in Arkansas

Small-town markets in Arkansas ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Malvern, AR73129.7$2.7M+1.1%#82 of 537
2Batesville, AR681812.3$2.1M+2.2%#116 of 537
3Harrison, AR633418.3$1.5M+2.4%#161 of 537
4Russellville, AR614714.4$1.8M+1.6%#176 of 537
5Searcy, AR614715.9$1.6M+4.2%#180 of 537
6Blytheville, AR601811.6$1.9M−6.7%#189 of 537
7Paragould, AR563217.8$1.3M+3.4%#213 of 537
8Camden, AR531514.5$1.7M−3.6%#232 of 537
9Magnolia, AR521416.6$1.6M−3.7%#246 of 537
10Pine Bluff, AR513713.7$1.7M−5.6%#254 of 537

Other business types in the Pine Bluff area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Pine Bluff, AR area?

Map listings as of September 2026 show 37 insurance agencies in the Pine Bluff area. 8 of them (22%) are chain locations. The listings count insurance agencies. Official counts show 26 businesses with payroll classed as insurance agencies and brokerages in 2023, down 25.7% from 2019.

How much do households in the Pine Bluff, AR area spend on vehicle insurance?

About $63.4M a year, or $2,353 per household. That is 20% above the U.S. average (an index of 120, where 100 is the U.S. average). Spread across the 37 insurance agencies on map listings, it comes to $1.7M per agency. It is estimated from the incomes of the 26,948 households in the Pine Bluff area and national spending patterns by income.

How does the Pine Bluff, AR area compare with the U.S. for insurance agencies?

The Pine Bluff area has 13.7 insurance agencies per 10,000 households, 12% below the U.S. rate of 15.6. Spending per agency is $1.7M, 36% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, the Pine Bluff area would have about 51, against 37 on map listings. There is one business with payroll in the industry for every 1,036 households, against one for every 966 across the U.S. The official count fell 25.7% from 2019 to 2023, against −1.0% for the U.S.

How fast is the Pine Bluff, AR area growing?

Population estimates put the Pine Bluff area at 70,211 people in 2025, down 5.6% since 2020, against +3.1% for the U.S. It has 26,948 households. Median household income in the Pine Bluff area is $51,605, 36% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pine Bluff area scores 51 for insurance agencies (upper middle), #254 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Pine Bluff area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Pine Bluff area

Screening a site or an acquisition in the Pine Bluff area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Pine Bluff area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.