Food and drink · County · Oklahoma
Restaurants and cafes in Marshall County, OK
How Marshall County, OK compares with other counties and the U.S. for restaurants and cafes: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 30 out of 100: Lower middle
Ranked #2,039 of 2,405 scored counties
#39 of 57 scored counties in Oklahoma
- Listings
- 70
- 26 chain locations (37%)
- Official establishments
- 29
- +3.6% since 2019
- Household spending a year
- $19.3M
- On food away from home · $3,228 a household
- Spending per listing
- $276K
- 26% below the U.S.
- Listings per 10k households
- 117.0
- 7% above the U.S.
- Population, 2025
- 16,255
- +6.0% since 2020
See the restaurants and cafes around any address in Marshall County
The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Marshall County scores 30 (lower middle) on the Groundwork market score for restaurants and cafes, ranking #2,039 of 2,405 scored counties and #39 of 57 scored counties in Oklahoma. That puts it in the bottom quarter of counties.
At $3,228 per household (21% below the U.S. average), households in Marshall County spend about $19.3M a year on food away from home. Spread across 70 restaurants and cafes, that is $276K per restaurant, 26% below the U.S. figure of $371K.
There are 70 restaurants and cafes on map listings in Marshall County as of September 2026. Chain locations make up 37% of them, against 34% across the U.S. Per 10,000 households, that is 117.0, 7% above the U.S. rate of 109.8.
In 2023, official counts showed 29 businesses with payroll in Marshall County classed as restaurants and other eating places, up 3.6% from 2019. That is one for every 206 households, against one for every 209 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $1.5M have gone to businesses classed as restaurants and other eating places in Marshall County. Population estimates show Marshall County grew 6.0% from 2020 to 2025, faster than the U.S. (+3.1%).
How Marshall County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Marshall County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 117.0 | 107.6 | 109.8 |
| Spending per listing | $276K | $327K | $371K |
| Households per official establishment | 206 | 227 | 209 |
| Official establishment growth, 2019–2023 | +3.6% | +5.3% | +6.0% |
| Population growth, 2020–2025 | +6.0% | +4.0% | +3.1% |
| Spending per household on food away from home | $3,228 | $3,519 | $4,070 |
| Median household income | $57,245 | $65,039 | $80,734 |
| Groundwork market score | 30 | 36 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 28 → 29+3.6% over the period
- Employees, 2023
- 421
- Annual payroll, 2023
- $6.5M
- One-person businesses, 2023
- 8Businesses with no payroll
- Map listings, September 2026
- 7026 chain locations
- Listings at the U.S. rate for this spending
- 52The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $1.5M
SBA-backed loans to businesses classed as restaurants and other eating places in Marshall County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Marshall County
- Population, 2025 estimate
- 16,255+6.0% since 2020
- Households
- 5,982
- Median age
- 44.1
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.0
- Land area
- 372 sq. mi.
- People per square mile
- 43
- Median household income
- $57,245+25.1% vs. 2015–2019, before inflation
- Average household income
- $74,592
- Median home value
- $164,500
- Jobs located here
- 4,515
- Daytime population
- 13,675Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Marshall County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.
Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRestaurants and cafes across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for restaurants and cafes, numbered among those based in Oklahoma, with Marshall County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Rogers County, OK | 87 | 215 | 58.6 | $663K | +7.1% | #43 of 2,405 |
| 2Wagoner County, OK | 87 | 229 | 73.0 | $529K | +14.6% | #47 of 2,405 |
| 3Logan County, OK | 86 | 149 | 83.5 | $482K | +11.5% | #56 of 2,405 |
| 4Grady County, OK | 79 | 148 | 71.5 | $520K | +7.7% | #154 of 2,405 |
| 5Canadian County, OK | 79 | 470 | 80.7 | $501K | +20.4% | #155 of 2,405 |
| 6Washita County, OK | 71 | 20 | 48.4 | $683K | −0.2% | #357 of 2,405 |
| 7Creek County, OK | 71 | 199 | 70.5 | $485K | +4.4% | #375 of 2,405 |
| 8Osage County, OK | 71 | 125 | 71.9 | $485K | +2.2% | #376 of 2,405 |
| 9Lincoln County, OK | 65 | 104 | 79.1 | $425K | +5.3% | #574 of 2,405 |
| 10McClain County, OK | 61 | 167 | 101.7 | $390K | +18.4% | #733 of 2,405 |
| 39Marshall County, OK | 30 | 70 | 117.0 | $276K | +6.0% | #2,039 of 2,405 |
Other business types in Marshall County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes30
- Sit-down restaurants26
- Fast food and sandwich shops44
- Pizza48
- Coffee shops and cafes
- Bakeries and dessert shops38
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many restaurants and cafes are in Marshall County, OK?
As of September 2026, map listings count 70 restaurants and cafes in Marshall County. 26 of them (37%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 29 businesses with payroll classed as restaurants and other eating places in 2023, up 3.6% from 2019. Official counts also show 8 one-person businesses without payroll.
How much do households in Marshall County, OK spend on food away from home?
About $19.3M a year, or $3,228 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 70 restaurants and cafes on map listings, it comes to $276K per restaurant. It is estimated from the incomes of the 5,982 households in Marshall County and national spending patterns by income.
How does Marshall County, OK compare with the U.S. for restaurants and cafes?
Marshall County has 117.0 restaurants and cafes per 10,000 households, 7% above the U.S. rate of 109.8. Spending per restaurant is $276K, 26% below the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, Marshall County would have about 52, against 70 on map listings. There is one business with payroll in the industry for every 206 households, against one for every 209 across the U.S. The official count rose 3.6% from 2019 to 2023, against +6.0% for the U.S.
How fast is Marshall County, OK growing?
Population estimates put Marshall County at 16,255 people in 2025, up 6.0% since 2020, faster than the U.S. (+3.1%). It has 5,982 households. Median household income in Marshall County is $57,245, 29% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marshall County scores 30 for restaurants and cafes (lower middle), #2,039 of 2,405 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Marshall County. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for restaurants and cafes · All 56 business types in Marshall County
Screening a site or an acquisition in Marshall County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.