Groundwork

Real estate · Metro area · Oregon

Real estate businesses in the Bend, OR metro area

The real estate businesses in the Bend, OR metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #335 of 387 scored metro areas
#7 of 8 scored metro areas based in Oregon

Listings
710
42 chain locations (6%)
Official establishments
623
+18.6% since 2019
Household spending a year
$2B
On rent and homeowner costs · $18,945 a household
Housing spending per listing (U.S. = 100)
64
36% below the U.S.
Listings per 10k households
67.9
76% above the U.S.
Population, 2025
266,376
+7.0% since 2020

See the real estate businesses around any address in the Bend metro area

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bend metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Bend metro area scores 36 (lower middle) on the Groundwork market score for real estate businesses, ranking #335 of 387 scored metro areas and #7 of 8 scored metro areas based in Oregon. That puts it in the bottom quarter of metro areas.

As of September 2026, map listings count 710 real estate businesses in the Bend metro area. Chain locations make up 6% of them, against 6% across the U.S. That comes to 67.9 for every 10,000 households, 76% above the U.S. rate of 38.5.

Household spending on rent and homeowner costs in the Bend metro area comes to about $2B a year: $18,945 per household, 14% above the U.S. average. Housing spending per office is 36% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

In 2023, official counts showed 623 businesses with payroll in the Bend metro area classed as real estate agents, property managers, mortgage lenders and inspectors, up 18.6% from 2019. That is one for every 168 households, against one for every 414 across the U.S. Since fiscal 2022, 10 SBA-backed loans worth $4.9M have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Bend metro area. Between 2020 and 2025, the population of the Bend metro area grew 7.0%, faster than the U.S. (+3.1%).

How the Bend metro area compares

The same measures for Oregon and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Bend, OR metro area compared with Oregon and the U.S.
MeasureBend metro areaOregonU.S.
Listings per 10k households67.940.438.5
Housing spending per listing (U.S. = 100)64105100
Households per official establishment168308414
Official establishment growth, 2019–2023+18.6%+13.4%+15.8%
Population growth, 2020–2025+7.0%+0.7%+3.1%
Spending per household on rent and homeowner costs$18,945$18,335$16,661
Median household income$89,788$83,011$80,734
Groundwork market score3642

Official counts and lending

Businesses

Official establishments, 2019 to 2023
623+18.6% over the period
Employees, 2023
1,322
Annual payroll, 2023
$78.2M
One-person businesses, 2023
1,819Businesses with no payroll
Map listings, September 2026
71042 chain locations
Listings at the U.S. rate for this spending
457The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
10
Amount
$4.9M

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in the Bend metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bend metro area

Population, 2025 estimate
266,376+7.0% since 2020
Households
104,529
Median age
43.7
Homes lived in by their owners
71%
Vehicles per household
2.1
Land area
7,778 sq. mi.
People per square mile
33
Median household income
$89,788
Average household income
$121,236
Median home value
$602,600
Jobs located here
104,129
Daytime population
248,315Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bend metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of the Bend metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate across Oregon

Every Oregon market ranked →

The highest-scoring metro areas in Oregon for real estate businesses, numbered among those based in Oregon, with the Bend metro area marked.

Top metro areas in Oregon

Metro areas in Oregon ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Albany, OR6214428.4138+3.0%#80 of 387
2Corvallis, OR6212131.4132+4.4%#82 of 387
3Salem, OR5355234.5119+2.7%#153 of 387
4Grants Pass, OR5011731.9119−0.4%#180 of 387
5Portland-Vancouver-Hillsboro, OR-WA444,28442.4107+1.0%#241 of 387
6Eugene-Springfield, OR3662238.8101−0.7%#320 of 387
7Bend, OR3671067.964+7.0%#335 of 387
8Medford, OR3238842.294−0.9%#355 of 387

Other business types in the Bend metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in the Bend, OR metro area?

The Bend metro area has 710 real estate businesses on map listings as of September 2026. 42 of them (6%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 623 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 18.6% from 2019. Official counts also show 1,819 one-person businesses without payroll.

How much do households in the Bend, OR metro area spend on rent and homeowner costs?

About $2B a year, or $18,945 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). For the 710 real estate businesses on map listings, housing spending per office is 36% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 104,529 households in the Bend metro area and national spending patterns by income.

How does the Bend, OR metro area compare with the U.S. for real estate businesses?

The Bend metro area has 67.9 real estate businesses per 10,000 households, 76% above the U.S. rate of 38.5. The index of housing spending per office is 64, where 100 is the U.S. At the national ratio of real estate businesses to household spending, the Bend metro area would have about 457, against 710 on map listings. There is one business with payroll in the industry for every 168 households, against one for every 414 across the U.S. The official count rose 18.6% from 2019 to 2023, against +15.8% for the U.S.

How fast is the Bend, OR metro area growing?

Population estimates put the Bend metro area at 266,376 people in 2025, up 7.0% since 2020, faster than the U.S. (+3.1%). It has 104,529 households. The median household income in the Bend metro area is $89,788 a year, 11% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bend metro area scores 36 for real estate businesses (lower middle), #335 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bend metro area. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in the Bend metro area

Screening a site or an acquisition in the Bend metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bend metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.