Groundwork

Real estate · Small-town market · Louisiana

Real estate agents and brokers in the Opelousas, LA area

Competitor counts, household spending and official business counts for real estate agents and brokers in the Opelousas, LA area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 64 out of 100: Upper middle

Ranked #88 of 533 scored small-town markets
#1 of 8 scored small-town markets based in Louisiana

Listings
17
1 chain location (6%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$403.8M
On rent and homeowner costs · $12,547 a household
Housing spending per listing (U.S. = 100)
436
4.4 times the U.S.
Listings per 10k households
5.3
83% below the U.S.
Population, 2025
80,765
−1.9% since 2020

See the real estate agents and brokers around any address in the Opelousas area

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Opelousas area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on rent and homeowner costs in the Opelousas area comes to about $403.8M a year: $12,547 per household, 25% below the U.S. average. Housing spending per office is 4.4 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

The Opelousas area has 17 real estate agents and brokers on map listings as of September 2026. One of them (6%) is a chain location, against 4% across the U.S. That is 5.3 per 10,000 households, 83% below the U.S. rate of 30.6.

Official counts show 5 businesses with payroll classed as offices of real estate agents and brokers in the Opelousas area in 2023. That is one for every 6,437 households, against one for every 788 across the U.S.

Population estimates show the Opelousas area declined 1.9% from 2020 to 2025, against +3.1% for the U.S. The Opelousas area scores 64 (upper middle) on the Groundwork market score for real estate agents and brokers, ranking #88 of 533 scored small-town markets and #1 of 8 scored small-town markets based in Louisiana. That puts it in the top quarter of small-town markets.

How the Opelousas area compares

The same measures for Louisiana and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Opelousas, LA area compared with Louisiana and the U.S.
MeasureOpelousas areaLouisianaU.S.
Listings per 10k households5.322.930.6
Housing spending per listing (U.S. = 100)436114100
Households per official establishment6,4371,561788
Official establishment growth, 2019–2023n/a+17.7%+20.1%
Population growth, 2020–2025−1.9%−0.7%+3.1%
Spending per household on rent and homeowner costs$12,547$14,200$16,661
Median household income$44,462$60,756$80,734
Groundwork market score6450

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
6
Annual payroll, 2023
$164K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
171 chain location
Listings at the U.S. rate for this spending
74The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in the Opelousas area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Opelousas area

Population, 2025 estimate
80,765−1.9% since 2020
Households
32,183
Median age
37.5
Homes lived in by their owners
70%
Vehicles per household
1.6
Land area
923 sq. mi.
People per square mile
88
Median household income
$44,462+22.1% vs. 2015–2019, before inflation
Average household income
$63,015
Median home value
$142,500
Jobs located here
22,929
Daytime population
72,446Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Opelousas area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of the Opelousas area. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Louisiana

Every Louisiana market ranked →

The highest-scoring small-town markets in Louisiana for real estate agents and brokers, numbered among those based in Louisiana (a market based in another state is listed without a number), with the Opelousas area marked.

Top small-town markets in Louisiana

Small-town markets in Louisiana ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Opelousas, LA64175.3436−1.9%#88 of 533
2New Iberia, LA592810.4237−4.6%#140 of 533
Natchez, MS-LA572411.6199−0.9%#166 of 533
3Bogalusa, LA54147.9294−0.9%#196 of 533
4Morgan City, LA53126.5371−5.3%#210 of 533
5DeRidder, LA522316.7158+0.2%#232 of 533
6Natchitoches, LA432013.8173−3.5%#348 of 533
7Minden, LA41149.8233−5.2%#362 of 533
8Ruston, LA412513.5172+0.1%#364 of 533

Other business types in the Opelousas area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in the Opelousas, LA area?

Map listings as of September 2026 show 17 real estate agents and brokers in the Opelousas area. One of them (6%) is a chain location. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 5 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in the Opelousas, LA area spend on rent and homeowner costs?

About $403.8M a year, or $12,547 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). For the 17 real estate agents and brokers on map listings, housing spending per office is 4.4 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 32,183 households in the Opelousas area and national spending patterns by income.

How does the Opelousas, LA area compare with the U.S. for real estate agents and brokers?

The Opelousas area has 5.3 real estate agents and brokers per 10,000 households, 83% below the U.S. rate of 30.6. The index of housing spending per office is 436, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, the Opelousas area would have about 74, against 17 on map listings. There is one business with payroll in the industry for every 6,437 households, against one for every 788 across the U.S.

How fast is the Opelousas, LA area growing?

Population estimates put the Opelousas area at 80,765 people in 2025, down 1.9% since 2020, against +3.1% for the U.S. It has 32,183 households. Median household income in the Opelousas area is $44,462, 45% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Opelousas area scores 64 for real estate agents and brokers (upper middle), #88 of 533 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Opelousas area. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in the Opelousas area

Screening a site or an acquisition in the Opelousas area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Opelousas area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.