Groundwork

Real estate · Small-town market · Louisiana

Real estate agents and brokers in the New Iberia, LA area

Competitor counts, household spending and official business counts for real estate agents and brokers in the New Iberia, LA area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #140 of 533 scored small-town markets
#2 of 8 scored small-town markets based in Louisiana

Listings
28
4 chain locations (14%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$361.1M
On rent and homeowner costs · $13,464 a household
Housing spending per listing (U.S. = 100)
237
2.4 times the U.S.
Listings per 10k households
10.4
66% below the U.S.
Population, 2025
66,846
−4.6% since 2020

See the real estate agents and brokers around any address in the New Iberia area

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the New Iberia area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the New Iberia area spend about $361.1M a year on rent and homeowner costs, or $13,464 per household, 19% below the U.S. average. Housing spending per office is 2.4 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

There are 28 real estate agents and brokers on map listings in the New Iberia area as of September 2026. Chain locations make up 14% of them, against 4% across the U.S. Per 10,000 households, that is 10.4, 66% below the U.S. rate of 30.6.

Official counts show 9 businesses with payroll classed as offices of real estate agents and brokers in the New Iberia area in 2023. That is one for every 2,980 households, against one for every 788 across the U.S.

Between 2020 and 2025, the population of the New Iberia area declined 4.6%, against +3.1% for the U.S. For real estate agents and brokers, the New Iberia area has a Groundwork market score of 59 (upper middle): #140 of 533 scored small-town markets and #2 of 8 scored small-town markets based in Louisiana.

How the New Iberia area compares

The same measures for Louisiana and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in New Iberia, LA area compared with Louisiana and the U.S.
MeasureNew Iberia areaLouisianaU.S.
Listings per 10k households10.422.930.6
Housing spending per listing (U.S. = 100)237114100
Households per official establishment2,9801,561788
Official establishment growth, 2019–2023n/a+17.7%+20.1%
Population growth, 2020–2025−4.6%−0.7%+3.1%
Spending per household on rent and homeowner costs$13,464$14,200$16,661
Median household income$56,961$60,756$80,734
Groundwork market score5950

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9
Employees, 2023
18
Annual payroll, 2023
$640K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
284 chain locations
Listings at the U.S. rate for this spending
66The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in the New Iberia area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the New Iberia area

Population, 2025 estimate
66,846−4.6% since 2020
Households
26,816
Median age
39.7
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
575 sq. mi.
People per square mile
119
Median household income
$56,961
Average household income
$77,542
Median home value
$164,500
Jobs located here
23,687
Daytime population
65,141Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the New Iberia area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of the New Iberia area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate agents and brokers across Louisiana

Every Louisiana market ranked →

The highest-scoring small-town markets in Louisiana for real estate agents and brokers, numbered among those based in Louisiana (a market based in another state is listed without a number), with the New Iberia area marked.

Top small-town markets in Louisiana

Small-town markets in Louisiana ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Opelousas, LA64175.3436−1.9%#88 of 533
2New Iberia, LA592810.4237−4.6%#140 of 533
Natchez, MS-LA572411.6199−0.9%#166 of 533
3Bogalusa, LA54147.9294−0.9%#196 of 533
4Morgan City, LA53126.5371−5.3%#210 of 533
5DeRidder, LA522316.7158+0.2%#232 of 533
6Natchitoches, LA432013.8173−3.5%#348 of 533
7Minden, LA41149.8233−5.2%#362 of 533
8Ruston, LA412513.5172+0.1%#364 of 533

Other business types in the New Iberia area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in the New Iberia, LA area?

As of September 2026, map listings count 28 real estate agents and brokers in the New Iberia area. 4 of them (14%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 9 businesses with payroll classed as offices of real estate agents and brokers in 2023.

How much do households in the New Iberia, LA area spend on rent and homeowner costs?

About $361.1M a year, or $13,464 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). For the 28 real estate agents and brokers on map listings, housing spending per office is 2.4 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 26,816 households in the New Iberia area and national spending patterns by income.

How does the New Iberia, LA area compare with the U.S. for real estate agents and brokers?

The New Iberia area has 10.4 real estate agents and brokers per 10,000 households, 66% below the U.S. rate of 30.6. The index of housing spending per office is 237, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, the New Iberia area would have about 66, against 28 on map listings. There is one business with payroll in the industry for every 2,980 households, against one for every 788 across the U.S.

How fast is the New Iberia, LA area growing?

Population estimates put the New Iberia area at 66,846 people in 2025, down 4.6% since 2020, against +3.1% for the U.S. It has 26,816 households. Median household income in the New Iberia area is $56,961, 29% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The New Iberia area scores 59 for real estate agents and brokers (upper middle), #140 of 533 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the New Iberia area. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in the New Iberia area

Screening a site or an acquisition in the New Iberia area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the New Iberia area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.