Health care · Metro area · Michigan
Primary care and pediatric clinics in the Traverse City, MI metro area
Competitor counts, household spending and official business counts for primary care and pediatric clinics in the Traverse City, MI metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 62 out of 100: Upper middle
Ranked #107 of 387 scored metro areas
#7 of 15 scored metro areas based in Michigan
- Listings
- 42
- 2 chain locations (5%)
- Official establishments
- 106
- −9.4% since 2019
- Household spending a year
- $95.2M
- On medical and dental services · $1,455 a household
- Spending per listing
- $2.3M
- 27% above the U.S.
- Listings per 10k households
- 6.4
- 11% below the U.S.
- Population, 2025
- 156,972
- +2.2% since 2020
See the primary care and pediatric clinics around any address in the Traverse City metro area
The site report maps the primary care and pediatric clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Traverse City metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 42 primary care and pediatric clinics in the Traverse City metro area. Of those, 2 are chain locations, or 5%, against 9% across the U.S. That comes to 6.4 for every 10,000 households, 11% below the U.S. rate of 7.2.
At $1,455 per household (13% above the U.S. average), households in the Traverse City metro area spend about $95.2M a year on medical and dental services. Spread across 42 primary care and pediatric clinics, that is $2.3M per clinic, 27% above the U.S. figure of $1.8M. That spending covers all medical and dental services, which primary care and pediatric clinics share with other businesses in the trade.
The official count of businesses with payroll classed as offices of physicians in the Traverse City metro area was 106 in 2023, down 9.4% from 2019. That is one for every 617 households, against one for every 593 across the U.S. Official counts also show 146 one-person businesses without payroll.
Population estimates put the population change in the Traverse City metro area from 2020 to 2025 at +2.2%, slower than the U.S. (+3.1%). The Traverse City metro area scores 62 (upper middle) on the Groundwork market score for primary care and pediatric clinics, ranking #107 of 387 scored metro areas and #7 of 15 scored metro areas based in Michigan.
How the Traverse City metro area compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the primary care and pediatric clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Traverse City metro area | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.4 | 6.4 | 7.2 |
| Spending per listing | $2.3M | $2.2M | $1.8M |
| Households per official establishment | 617 | 604 | 593 |
| Official establishment growth, 2019–2023 | −9.4% | −2.0% | −2.2% |
| Population growth, 2020–2025 | +2.2% | +0.6% | +3.1% |
| Spending per household on medical and dental services | $1,455 | $1,412 | $1,288 |
| Median household income | $80,889 | $72,875 | $80,734 |
| Groundwork market score | 62 | 53 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 106−9.4% over the period
- Employees, 2023
- 1,616
- Annual payroll, 2023
- $177.8M
- One-person businesses, 2023
- 146Businesses with no payroll
- Map listings, September 2026
- 422 chain locations
- Listings at the U.S. rate for this spending
- 54The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of physicians in the Traverse City metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Traverse City metro area
- Population, 2025 estimate
- 156,972+2.2% since 2020
- Households
- 65,429
- Median age
- 46.4
- Homes lived in by their owners
- 82%
- Vehicles per household
- 1.9
- Land area
- 1,691 sq. mi.
- People per square mile
- 92
- Median household income
- $80,889+32.6% vs. 2015–2019, before inflation
- Average household income
- $106,351
- Median home value
- $324,300
- Jobs located here
- 61,451
- Daytime population
- 155,130Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Traverse City metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the primary care and pediatric clinics on map listings by name and distance.
Or open the report at the center of the Traverse City metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPrimary care and pediatrics across Michigan
Every Michigan market ranked →The highest-scoring metro areas in Michigan for primary care and pediatric clinics, numbered among those based in Michigan (a market based in another state is listed without a number), with the Traverse City metro area marked.
Top metro areas in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Muskegon-Norton Shores, MI | 73 | 31 | 4.6 | $2.8M | +1.8% | #47 of 387 |
| 2Ann Arbor, MI | 71 | 90 | 6.0 | $2.6M | −0.4% | #55 of 387 |
| 3Grand Rapids-Wyoming-Kentwood, MI | 71 | 303 | 6.9 | $2.1M | +2.8% | #58 of 387 |
| 4Monroe, MI | 69 | 34 | 5.4 | $2.7M | +0.7% | #67 of 387 |
| 5Lansing-East Lansing, MI | 67 | 124 | 6.4 | $2.2M | +1.4% | #76 of 387 |
| 6Jackson, MI | 66 | 22 | 3.5 | $3.8M | −0.4% | #77 of 387 |
| 7Traverse City, MI | 62 | 42 | 6.4 | $2.3M | +2.2% | #107 of 387 |
| South Bend-Mishawaka, IN-MI | 62 | 83 | 6.5 | $2.1M | +0.1% | #108 of 387 |
| 8Midland, MI | 61 | 10 | 2.9 | $5.1M | +0.3% | #111 of 387 |
| 9Battle Creek, MI | 58 | 32 | 6.0 | $2.2M | −0.6% | #133 of 387 |
Other business types in the Traverse City metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics51
- Dentists and orthodontists54
- Primary care and pediatrics62
- Urgent care and walk-in clinics
- Chiropractors29
- Physical therapy41
- Optometrists and eye care35
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many primary care and pediatric clinics are in the Traverse City, MI metro area?
The Traverse City metro area has 42 primary care and pediatric clinics on map listings as of September 2026. 2 of them (5%) are chain locations. The listings count primary care, family medicine and pediatric clinics. Official counts show 106 businesses with payroll classed as offices of physicians in 2023, down 9.4% from 2019. Another 146 one-person businesses have no payroll, by official counts.
How much do households in the Traverse City, MI metro area spend on medical and dental services?
About $95.2M a year, or $1,455 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 42 primary care and pediatric clinics on map listings, it comes to $2.3M per clinic. The spending figure covers all medical and dental services, not only primary care and pediatric clinics. It is estimated from the incomes of the 65,429 households in the Traverse City metro area and national spending patterns by income.
How does the Traverse City, MI metro area compare with the U.S. for primary care and pediatric clinics?
The Traverse City metro area has 6.4 primary care and pediatric clinics per 10,000 households, 11% below the U.S. rate of 7.2. Spending per clinic is $2.3M, 27% above the U.S. figure of $1.8M. At the national ratio of primary care and pediatric clinics to household spending, the Traverse City metro area would have about 54, against 42 on map listings. There is one business with payroll in the industry for every 617 households, against one for every 593 across the U.S. The official count fell 9.4% from 2019 to 2023, against −2.2% for the U.S.
How fast is the Traverse City, MI metro area growing?
Population estimates put the Traverse City metro area at 156,972 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 65,429 households. The median household income in the Traverse City metro area is $80,889 a year, in line with the U.S. median of $80,734. That rose 32.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Traverse City metro area scores 62 for primary care and pediatric clinics (upper middle), #107 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Traverse City metro area. It maps the primary care and pediatric clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for primary care and pediatric clinics · All 56 business types in the Traverse City metro area
Screening a site or an acquisition in the Traverse City metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Traverse City metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.